Head of Marketing

Reposted 10 Days Ago
Brooklyn, NY, USA
Hybrid
185K-225K Annually
Senior level
Artificial Intelligence • Greentech • Real Estate • Software • Energy • PropTech • Renewable Energy
Agentic AI for Power Projects and AI Infrastructure
The Role
Lead the marketing strategy and execution for Paces, optimizing demand generation channels and managing a small team to drive pipeline growth in the renewable energy and AI sectors.
Summary Generated by Built In
🌎 The Opportunity
In the next 30 years, the world will energize and transform every part of the built environment to be more climate positive. But today's clean energy development process can't move fast enough to meet global goals. Paces exists to change that. Our AI based solutions accelerate power development - unlocking one of the greatest opportunities of our time: transforming how infrastructure gets built and ensuring it's built as climate positive as possible. More on how we think about power development changing here!
🛠️ Our Solution
Power project development is slow, manual, and fragmented. Paces fixes that. We pair agentic AI with in-house development expertise to compress the full lifecycle (site identification through interconnection and permitting) into a fraction of the typical timeline. Our platform serves renewable energy and data center developers, real estate firms, and infrastructure operators, backed by 100s of proprietary data layers and a team of in-house domain experts. 
🧑‍🎨 Our Team
We have built a team where people can proudly say their time at Paces is the most impactful, meaningful work of their career. Our amazing team in Brooklyn, New York includes incredible team members from tech companies like Meta AI, DeepMind, and Tesla; many high growth startups; as well as industry leaders from TotalEnergies, Con Edison and GE.
Paces has a strong marketing foundation and is looking for a Head of Marketing to drive pipeline. This is a hands-on leadership role: you'll optimize and scale established channels and drive the marketing function that takes us to the next stage of growth, including managing a current team of two.

🎯 What You'll Achieve
  • Own Paces pipeline number as we scale
  • Own positioning and messaging as the market evolves (AI infrastructure, data centers, grid constraints) and drive consistency across all channels.
  • Drive GTM strategy in close partnership with sales, customer success, and revops to ensure alignment and grow the net-new and expansion pipeline.
  • Own and optimize Paces' core demand gen channels across events, outbound, paid ads, partnerships while improving pipeline contribution, conversion rates, and CAC across all channels
  • Launch new channels and programs that meaningfully expand pipeline
  • Own our marketing reporting cadence; connecting marketing activity to revenue across pipeline influence, channel performance, and ROI
  • Partner with product to translate what we build into clear messaging, sales enablement, and go-to-market plans that resonate with developers and operators
  • Manage and develop our team of two, building a high-output function that punches above its weight
  • Leverage AI tools across content, research, and campaign execution to accelerate output and keep a lean team operating at full capacity
  • Ensure Paces is seen as the defining voice in AI-powered power development through thought leadership, media, and presence at key industry moments
📈 Requirements
  • 6+ years of B2B marketing experience, with at least 1 year in a leadership role
  • Experience in a demand gen or growth-focused role at a high-growth SaaS or AI company
  • AI obsessed; vibe coding must be part of your workflow
  • Proven track record owning pipeline metrics and tying marketing activity to revenue outcomes
  • Strong communicator with experience shaping brand voice and messaging across channels
  • Moves fast and experiments; discards what does not work and doubles down on what does
  • Skilled at balancing channel optimization with building for long-term scale
✨ About You
  • A strategic marketer who connects campaign decisions to business impact
  • Hands-on; willing to roll up your sleeves and execute alongside your team
  • Excited about the future of AI, and building infrastructure that powers the energy transition
💰 Compensation and Benefits
  • 185k-225k annual base
  • Competitive equity compensation
  • 401(k) matching
  • Health, Dental and Vision insurance
  • Paid company holidays & PTO
  • Hybrid work in the office in Williamsburg, Brooklyn ~3x per week

🚀 Bonus Points
  • Experience marketing to renewable energy and data center developers, real estate brokerages, or infrastructure-focused buyers
  • Familiarity with how power projects get developed — siting, interconnection, permitting — and what slows them down
  • 1+ years of early-stage startup experience
☀️ About Paces
🛠️ If you’re a builder who wants to actively construct a more climate positive future, join us!
🗺️ We are enabling the climate optimum use for all the world’s land and are thought leaders in the evolving data center and renewables markets.
🐶 We have a dog calendar and have dogs running around in the office.
🌞 We have world class customers and are growing!
📢 We've raised $18M+ led by Navitas Capital, Resolute Ventures and Y Combinator.

Skills Required

  • 6+ years of B2B marketing experience
  • at least 1 year in a leadership role
  • Experience in a demand gen or growth-focused role at a high-growth SaaS or AI company
  • Proven track record owning pipeline metrics and tying marketing activity to revenue outcomes
  • Strong communicator with experience shaping brand voice and messaging across channels
  • Skilled at balancing channel optimization with building for long-term scale
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The Company
HQ: Brooklyn, NY
40 Employees
Year Founded: 2022

What We Do

Energy demand is skyrocketing, and renewable energy is the most scalable path forward. But today’s development process can’t move fast enough to meet global goals. Paces exists to change that. We are building software and services to accelerate renewable energy deployment and lower costs - unlocking one of the greatest opportunities of our time: transforming how infrastructure gets built and ensuring it’s built with renewable energy. Paces automates early-stage due diligence and provides the expertise to accelerate late-stage diligence, fast-tracking projects from siting to construction-ready. Our platform supports renewable energy and data center developers, real estate firms, and more by streamlining siting, interconnection, and permitting. With Paces, teams can de-risk decisions, shorten timelines, and get more renewable energy projects built.

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