Head of Marketing

Posted 19 Days Ago
Hiring Remotely in United States
Remote
Senior level
Artificial Intelligence • Information Technology • Sales
The Role
Founding marketing leader to build Sumble's marketing function from zero: hire and lead a small team, set positioning and narrative, drive demand generation and pipeline, own brand and events, and align GTM with product and sales to generate marketing-sourced revenue.
Summary Generated by Built In

Description:

Sumble helps go-to-market teams win with deep account intelligence and signals that other data vendors simply can't provide.

We map every account, person, and job post globally to uncover insights that were previously impossible to gather. For example, we can identify every company in the US currently running a data migration project involving Databricks, while pinpointing the exact team and person leading the initiative.

Backed by a $38.5M Series A (Coatue, Canaan), we are a team of 20+ engineers and sales leaders from Google, Meta, Snowflake, and Rippling. We've scaled to millions in revenue without a marketing department. And have top customers like Figma, Vercel, Snowflake, Wiz and Elastic. Now, we're ready to build the brand, and we're hiring the leader to do it.

About the Role

This is a founding marketing leadership hire. You will build Sumble's marketing function from zero: the team, the strategy, the brand, and the pipeline engine. You won't inherit a playbook — you'll write it.

Sumble has an incredible storytelling opportunity. Our founders created a foundational company in the ML/DS space (Kaggle) which was sold to Google. They've assembled the most technical data-science talent in the GTM data space. Moreover, our users love us. We enjoy strong retention, and sales reps say we give them intel that they can't get from anywhere else.

Your job is to turn that product love into market gravity. You'll own everything from positioning and narrative to demand generation, events, and eventually a team of specialists reporting to you. You'll report directly to the CEO and sit at the leadership table from day one. If you are serious about this role, please record a 2 minute video explaining why you are a god fit for this role and send it to apurva at sumble dot com.

Our Team:

We are a team of around 16 engineers, data scientists, and designers with experience working at companies such as Google, Stack Overflow, Kaggle and Meta. We also have a 3-person sales team from companies like 11x, Snowflake, Confluent and Opendoor.

We're fully remote in US time zones.

What You'll Do

  • Build the Marketing Org: Hire and lead a small, high-output marketing team (content, demand gen, product marketing, GTM engineering). Define roles, rituals, and the operating cadence.
  • Own the Narrative: Work directly with our founders to crystallize the Sumble story — why we exist, why now, and why we're different. Ensure that story lands consistently across every channel, from a cold outbound sequence to a keynote stage.
  • Drive Pipeline: Architect the demand generation engine. Set targets with sales leadership, build the funnel model, and own marketing-sourced and marketing-influenced revenue metrics.
  • Category Strategy: Position Sumble not as "another data vendor" but as the creator of a new category of account intelligence. Define the competitive narrative and arm the sales team with the positioning to win.
  • Brand & Creative Direction: Set the bar for how Sumble looks, sounds, and feels in market. You care that the dinner invite, the LinkedIn post, and the product demo all feel like they come from the same ambitious company.
  • Events & Earned Media: Greenlight and oversee a calendar of high-touch IRL experiences (executive dinners, conference activations, un-conferences) and earned-media plays that punch above our weight class.
  • GTM Alignment: Be the connective tissue between product, sales, and marketing. Ensure launches land, feedback loops are tight, and the whole revenue org rows in the same direction.

Who You Are

  • A Builder, Not a Maintainer: You've played a key role in building a marketing function (or a significant piece of one) at a B2B startup before. You know what "zero to one" actually feels like and you're energized by it.
  • Narrative-Obsessed: You believe the best marketing starts with a story worth telling. You can take a complex, technical product and make a CRO and a data engineer both care about it.
  • Metrics-Driven but Taste-Forward: You set pipeline targets and hold yourself accountable, but you also know that brand and creative quality compound over time. You refuse to choose between art and science.
  • Hands-On Leader: At this stage, you're a playing coach. You'll review copy, give feedback on ad creative, and jump into a campaign build when needed — while also hiring and developing the team around you.
  • Deeply Fluent in B2B GTM: You know the modern GTM stack, the personas who buy it, and the communities where they hang out. You've marketed to sales, RevOps, or data teams before.

Requirements
  • Track record of owning pipeline targets and delivering marketing-sourced revenue.
  • Strong portfolio of positioning work, campaign strategy, or brand-building in a technical B2B environment.
  • US Time Zone based (Remote).

Benefits
  • Top tier medical, dental, and vision insurance (US)
  • 401(k) (US)
  • 4 weeks PTO
  • Equity in a high-growth, Series A company
Am I A Good Fit?
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The Company
12 Employees

What We Do

Sumble provides AI-powered account intelligence to drive pipeline for enterprise sales teams.

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