Head of Marketing

Concord (noun) con·cord | a state of agreement; harmony

Concord empowers growing businesses to make smarter operational decisions by unlocking actionable data from all their contracts, using Agreement Intelligence. Trusted by more than 1,500 companies and 1 million users worldwide, Concord enables anyone to swiftly sign agreements and access crucial business data.

Agreement Intelligence is the next evolution beyond contract lifecycle management (CLM), which has been the fastest growing software industry for the past five years. With 95% of the world’s companies still managing their agreements manually, analysts predict that CLM will soon become the 3rd largest software industry behind ERP and CRM.

Concord is a product-centric and customer-first company with offices in the USA and France. Through its product and company culture, Concord incorporates the values Purpose, Humility, and Integrity in everything.

About the Role

The Head of Marketing (Sr Director/VP-level) is a member of the leadership team and is responsible for growing and leading our marketing organization. This role requires a hands-on strategic thinker with a proven track record in demand generation, team building, and management, along with strong brand development.

What you can expect from us

• A work environment where hard work and high quality are rewarded ;
• An agile organization where you can quickly act and have an impact ;
• Transparency: once you're part of the team, you'll know all about it (strategy, HR, Product and business updates) ;
• An atmosphere with good spirit, kindness and mutual aid.

What we can expect from you

• Develop and execute a comprehensive marketing strategy that aligns with our business goals and drives growth in the SMB and mid-market segments.
• Lead the development and execution of demand generation programs across multiple channels (digital, content, email, events, etc.) to drive qualified leads and customer acquisition.
• Build and enhance our brand presence in the market, ensuring consistency across all touchpoints and driving brand awareness and loyalty.
• Recruit, mentor, and lead a high-performing marketing team, fostering a culture of collaboration, innovation, and continuous improvement.
• Collaborate with sales, product, and customer success teams to develop and execute effective go-to-market strategies that resonate with our target audience.
• Leverage data and analytics to measure the effectiveness of marketing campaigns, optimize performance, and inform future strategies.
• Work closely with key stakeholders across the company to ensure alignment and drive successful outcomes.
• Be actively involved in day-to-day marketing activities, from campaign execution to performance analysis, ensuring a balance between strategy and execution.
• Actively participate in the respect of all the practices and security policies of the company.

Requirements

• Minimum of 10+ years in B2B SaaS marketing, with a focus on SMB and mid-market segments.
• Prior experience working in an international environment as the team operates across France and the US.
• Proven track record in demand generation, brand building, and team management.
• Demonstrated expertise across multiple marketing areas including digital, content, email, and events.
• A true jack-of-all-trades who can handle various aspects of marketing.
• Strong leadership and team-building skills.
• Proven experience in leading marketing teams in high-growth environments.
• Data-driven mindset with the ability to analyze performance metrics and optimize campaigns for better results.
• Ability to work effectively with cross-functional teams, including sales, product, and customer success.
• Willingness to be actively involved in day-to-day marketing operations and work alongside the leadership team to drive results.
• A Bachelor’s degree in Marketing, Business, or a related field or an MBA is a plus