Head of Marketing

Posted Yesterday
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New York, NY, USA
In-Office
Senior level
Artificial Intelligence • Healthtech • HR Tech • Software
Digital agents for automating healthcare admin
The Role
Lead Arya's marketing to establish category leadership in healthcare AI. Own positioning, storytelling, customer marketing, demand generation, events, product launches, and build a scalable marketing organization that drives enterprise pipeline and clear brand association of Arya's automation capabilities.
Summary Generated by Built In
About Arya

Arya is building the AI workforce for healthcare.

Healthcare organizations employ armies of administrators to handle intake, scheduling, hiring, compliance, payroll, and keep operations running.

Arya’s digital agents do that work.

We work across healthcare organizations’ existing systems to automate operational workflows end to end. Our ambition isn’t to make administrative work 20% more efficient. It’s to eliminate huge amounts of it entirely, and to create more time for care.

We’re growing quickly and are looking for a Head of Marketing to help us define and own this category.

The Role

We’re looking for someone who can make Arya impossible to ignore.

You’ll own how Arya is positioned, how we tell our story, and how we create demand among the largest healthcare organizations in the country.

This is a builder role. You’ll start hands-on and eventually build the team around you.

You’ll own:

  • Positioning & category creation: Make it obvious why Arya is fundamentally different from traditional healthcare software.

  • Content & storytelling: Turn our point of view, customer insights, and results into content people actually want to read.

  • Customer marketing: Build case studies and stories that demonstrate real outcomes and ROI.

  • Demand generation: Create pipeline within a focused set of high-value enterprise accounts.

  • Events: Make Arya stand out at the conferences that matter and create our own executive experiences.

  • Product marketing: Own launches, messaging, competitive positioning, and sales enablement.

  • The marketing organization: Figure out what works, then build the team to scale it.

Who You Are

You have 8+ years of B2B marketing experience, ideally in enterprise software, healthcare technology, vertical SaaS, or AI.

More importantly:

  • You’re an exceptional storyteller and writer.

  • You know how to make complicated products feel simple.

  • You understand enterprise sales and account-based marketing.

  • You care about pipeline and revenue more than MQLs and impressions.

  • You can communicate credibly with CEOs, COOs, CFOs, and other senior executives.

  • You have strong creative judgment and high standards for what goes into the market.

  • You’re obsessed with understanding customers.

  • You’re comfortable going from strategy to writing the first draft yourself.

  • You’re a builder who thrives when there isn’t already a playbook.

What Success Looks Like

Within your first year, Arya has a clear category and narrative, significantly greater awareness among our target customers, a repeatable customer storytelling engine, and a marketing motion that consistently creates enterprise pipeline.

Most importantly, the market starts to associate Arya with the idea that software shouldn’t just help healthcare administrators do the work. It should do the work for them.

Skills Required

  • 8+ years of B2B marketing experience
  • Experience in enterprise software, healthcare technology, vertical SaaS, or AI
  • Exceptional storytelling and writing ability
  • Ability to make complicated products feel simple (product messaging)
  • Knowledge of enterprise sales and account-based marketing
  • Focus on pipeline and revenue-driven demand generation
  • Experience with customer marketing, case studies, and ROI storytelling
  • Product marketing experience: launches, messaging, competitive positioning, sales enablement
  • Comfort communicating credibly with CEOs, COOs, CFOs, and senior executives
  • Strong creative judgment and high standards for market-ready content
  • Ability to go from strategy to writing the first draft; hands-on builder mentality
  • Experience building and scaling a marketing team
Am I A Good Fit?
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The Company
HQ: New York City, NY
19 Employees
Year Founded: 2021

What We Do

Arya helps healthcare companies manage their employees, schedules, compliance, onboarding and more using AI Agents so they can grow faster, and with happier workers.

Why Work With Us

* Ownership, influence, and impact far beyond a traditional role * Learn in months what others learn in years * Be part of a values-first, high-performing culture * Build a category-defining company from the ground up

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