candidate.fyi is an AI-powered interview scheduling and recruiting coordination platform built for enterprise companies. We help HR leaders, recruiting operations teams, and talent acquisition professionals at mid-to-large enterprises take the coordination chaos out of scaling their hiring - with deep integrations into Workday, Greenhouse, Lever, and other major ATS platforms.
Why We're HiringWe've got real enterprise traction, a GTM engineer building out our content and demand gen systems, an AE closing deals, and two Enterprise BDRs building pipeline - but no one owning marketing strategy end to end. That's this role. You'll be the first dedicated marketing hire, which means you're not inheriting a playbook - you're writing it, and then running it yourself.
What You'll OwnBrand and positioning: define how candidate.fyi sounds and looks everywhere: website, content, social, email, sales collateral.
Content strategy and category authority: build the content engine (blog, case studies, thought leadership) that makes candidate.fyi the obvious name in AI-powered recruiting coordination, working directly with our GTM Engineer to execute it.
Demand generation: design and run the campaigns that keep top-of-funnel pipeline flowing into our sales team. You own the number, not just the activity.
Sales enablement and messaging: partner directly with our AE and BDRs so the story you're telling in market is the same one showing up in outbound and sales conversations.
Category-building initiatives: support strategic GTM pushes
Marketing performance: own reporting that connects campaign and content activity to actual pipeline and revenue outcomes, not just vanity metrics.
Real-world presence and thought leadership: get candidate.fyi in front of the market beyond our own channels: conferences and industry events, webinars, and landing speaking or podcast slots for our team. Content isn't just what we publish, it's where we show up.
This is a hands-on role. You'll be writing copy, building campaigns, and shipping content yourself in year one - not just directing someone else's work.
What You'll Need5+ years in B2B SaaS marketing, ideally with experience selling into enterprise HR, talent acquisition, or adjacent enterprise software categories.
A track record of building a content or demand gen engine from close to scratch at an early-stage company - not just running an existing playbook at a larger org.
Strong writing and storytelling instincts. Our buyers are sophisticated, skeptical HR and TA leaders - generic SaaS marketing copy won't land.
Comfort managing a direct report while staying hands-on with execution yourself.
Startup mentality: comfortable with ambiguity, moving fast, and doing the job before you have a full team to delegate to.
Experience marketing specifically into HR tech, recruiting, or the Workday/Greenhouse/Lever ecosystem.
Experience running co-marketing or partner marketing motions with platform partners.
Familiarity with HubSpot or a comparable marketing stack.
Skills Required
- 5+ years in B2B SaaS marketing, ideally selling into enterprise HR or talent acquisition
- Proven track record building content or demand gen engines from close to scratch at early-stage companies
- Strong writing and storytelling instincts tailored to sophisticated HR and TA buyers
- Comfort managing a direct report while remaining hands-on with execution
- Startup mentality: comfortable with ambiguity, moving fast, and doing many tasks before scaling a team
- Experience marketing into HR tech, recruiting, or the Workday/Greenhouse/Lever ecosystem
- Experience running co-marketing or partner marketing motions with platform partners
- Familiarity with HubSpot or a comparable marketing stack
What We Do
candidate.fyi is the AI-powered platform transforming how companies engage with candidates and schedule interviews. We integrate seamlessly with your ATS, calendar, Slack, and more—powering automation where you need it most. Our Candidate Experience Engine gives every candidate a personalized, centralized hub—complete with company insights, interview prep, progress tracking, and feedback collection. Our AI Interview Scheduling automates even the most complex coordination tasks, eliminating back-and-forth and freeing up your recruiting team to focus on what matters. From early-stage interviews to final rounds, candidate.fyi ensures a smooth, consistent, and branded experience at every step. Trusted by top teams at Intercom, GoPro, Discord, Intercom, Bally’s Resorts and Casinos, and AG1. Let’s make hiring more human—and more efficient.
