Head of Marketing Strategy and Investment

Posted Yesterday
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Littleton, CO, USA
In-Office
127K-182K Annually
Senior level
Aerospace • Cloud • Digital Media • Information Technology • Mobile • News + Entertainment • Generative AI
Welcome to EchoStar
The Role
Leads media investment strategy and planning across business lines to drive profitability and growth. Oversees budget allocation, business case reviews, media mix modeling, predictive analytics, and cross-channel ROI optimization. Partners with analytics, finance, and consumer insights teams to ensure accurate tracking and performance measurement. Manages marketing platforms, agencies, affiliate programs, and high-performing teams executing complex paid marketing initiatives.
Summary Generated by Built In
Company Summary

EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.

Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.


Department Summary

Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a passion for change and the power to drive it, we continue to push boundaries and be a disruptive force in the market.


Job Duties and Responsibilities

Candidates must be willing to participate in at least one in-person interview.

 

The Head of Marketing Strategy & Investment leads media investment planning and strategies to drive profitability and incremental growth across all lines of business. This role addresses complex portfolio allocation challenges by steering sales channel strategies and establishing clear business case accountability. By integrating Media Mix Modeling, predictive analytics, and consumer insights, the role optimizes cross-channel marketing returns and unearths high-impact growth opportunities.

 

What Success Looks Like (Objectives):

  • Oversee annual and quarterly media investment planning sessions while managing dynamic budget reallocations across channels
  • Establish rigorous business case processes and quarterly reviews to bring financial accountability and performance insights
  • Collaborate on Media Mix Modeling (MMM) and leverage AI-driven predictive marketing analytics to maximize ROI
  • Direct cross-functional partnerships with analytics, finance, and consumer insights teams to ensure accurate data tracking
  • Lead and empower high-performing marketing teams to execute complex projects under tight deadlines

Skills, Experience and Requirements

Core Skills and Competencies (What you'll bring):

  • Advanced expertise in paid media execution across social, search, display, OTT/CTV, and linear channels
  • Critical experience managing multi-channel marketing platforms, external agencies, and affiliate programs for growth
  • Proficiency in AI Literacy and marketing analytics tools to interpret performance metrics and optimize campaign yield
  • Strategic problem-solving, financial acumen, and deal negotiation capabilities
  • Exceptional cross-functional collaboration and leadership skills within fast-paced environments

 

Additional Qualifications:

  • Knowledge of the retail wireless industry
  • Master of Business Administration (MBA) degree

 

Minimum Requirements:

  • Minimum Education: Bachelor’s degree in marketing, business, or related field (or equivalent direct experience)
  • Minimum Experience: 7 years of experience in executing paid marketing programs
  • Required Technical Skills: Must have at least 4 years of experience with:
    • Marketing platform and agency management
    • Media Mix Model (MMM) analytics and financial tracking
    • Paid channel platforms including social, search, display, online video, OOH, OTT/CTV, and linear

 

Visa sponsorship not available for this role


Salary Ranges
Compensation: $127,050.00/Year - $181,500.00/Year
Benefits

We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: EchoStar Benefits.

 

The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. 

 

Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.

 

The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.

 

We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. EchoStar will accommodate the sincerely held religious beliefs of employees if such accommodations are not undue hardships and are otherwise within the bounds of applicable law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law. You may redact any information that identifies age, date of birth, or dates of school/graduation from your application documents before submission and throughout our application process.
EchoStar will provide reasonable accommodation to otherwise qualified job applicants and employees with known physical or mental disabilities, unless doing so poses an undue hardship on the Company, poses a direct threat of substantial harm to others, or is otherwise not required by law. EchoStar has a more detailed Accommodation Policy that applies to employees. EchoStar endeavors to make echostar.com and jobs.echostar.com accessible to users. Please contact [email protected] if you would like to discuss the accessibility of our website or need assistance completing the application process. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.
Click the links to access the following statements: EEO Policy Statement, Pay Transparency, EEOC Know Your Rights (English/Spanish)

Skills Required

  • Bachelor's degree in marketing, business, or a related field, or equivalent direct experience
  • At least 7 years of experience executing paid marketing programs
  • At least 4 years of experience managing marketing platforms and agencies
  • At least 4 years of experience with Media Mix Model analytics and financial tracking
  • At least 4 years of experience with paid channel platforms, including social, search, display, online video, OOH, OTT/CTV, and linear
  • Advanced expertise in paid media execution across social, search, display, OTT/CTV, and linear channels
  • Experience managing multi-channel marketing platforms, external agencies, and affiliate programs for growth
  • Proficiency in AI literacy and marketing analytics tools
  • Knowledge of the retail wireless industry
  • Master of Business Administration degree

What the Team is Saying

Lynea
James
Ashante
Ali
Whitney
William
Seth
Mac
Katie Flynn

EchoStar Compensation & Benefits Highlights

  • Retirement Support A 401(k) with company match and discretionary profit sharing is highlighted, creating clear avenues for long‑term savings. These programs are repeatedly presented as core strengths of the package.
  • Equity Value & Accessibility An Employee Stock Purchase Program offers a 15% discount on company stock, providing an accessible path to ownership. This feature stands out as a meaningful financial perk alongside retirement benefits.
  • Wellbeing & Lifestyle Benefits Employees can access five free counseling sessions per year and sizable product discounts on DISH TV, Sling TV, and Boost Mobile. Tuition reimbursement up to $5,000 per year and internal mobility programs further enhance overall lifestyle value.

EchoStar Insights

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The Company
HQ: Englewood, CO
14,500 Employees
Year Founded: 1980

What We Do

Tune into the innovation, collaboration and culture that our team members bring to the office every day. We want you to be a part of our journey to build the next generation of technology that transforms the way the world communicates. Our team members are the key to our history of groundbreaking innovation and our continued progress. If you bring an inquisitive curiosity, a sense of pride in your work, an openness to adventure and a drive to win, we’ll provide the structure to take the next step in your career. This is more than just another job, this is your launchpad to achieve your potential and a community dedicated to your growth.

Why Work With Us

At EchoStar, we work to create opportunity and cultivate an environment where people thrive. Between our brands, our partners, our teams and our customers, the opportunities are endless. Get started on your next career adventure with EchoStar!

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EchoStar Offices

OnSite Workspace

All team members are in person at one of our locations across the globe. We proudly call Colorado home with several corporate offices in the Denver-Metro area and 4,000+ team members in the Denver-Metro area.

Typical time on-site: None
Company Office Image
HQCorporate Headquarters - Meridian
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DISH Network Technologies
Centennial, US
Cheyenne, US
Company Office Image
Downtown Denver Office - DGC
Company Office Image
EchoStar & Hughes
Company Office Image
Hyderabad Office
Company Office Image
Wireless Headquarters - Riverfront
Company Office Image
DISH Network Technologies India Pvt. Ltd
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