Are you a bold, visionary marketing leader who thrives in a fast-paced retail environment? Miladys, one of South Africa's most loved fashion brands and part of the MR Price Group, is looking for an exceptional Head of Marketing to shape and drive our brand into the future.
You will take full ownership of the marketing function, leading a team of 6 direct reports and collaborating across the broader Mr Price Group ecosystem. Your key areas of accountability will include:
- Strategy - Formulate, lead and measure the implementation of the Marketing strategy. Contribute to overall Company strategy and ensure clear communication and understanding throughout the business.
- Brand Communication & Customer Experience - Develop and implement an integrated brand communication strategy encompassing above-the-line, below-the-line, digital, social, PR, promotions and advertising.
- Visual Brand Experience - Lead the brand visual strategy including world-class seasonal window displays, in-store concepts and visual merchandising, ensuring seamless operational execution.
- Customer Centricity - Champion the customer throughout the business, ensuring Brand DNA and all communications are regularly updated and consistently reflect a customer-first culture.
- Customer Relationship Management - Collaborate with Mr Price Money and Operations to develop and implement a segmented credit and club communication strategy, driving new account and club targets.
- Research & Insights - Evaluate and monitor local and international retail and consumer market trends and competitor activity. Brief, analyse and deliver actionable customer insights to key stakeholders.
- People Leadership - Lead and inspire the Marketing team to achieve KPIs and strategy. Drive training, coaching, talent management, succession planning and a high-performance culture.
- Financial Management - Oversee a significant marketing overhead budget with accountability for financial planning and budgeting discipline.
You are a strategic, commercially minded marketing leader with a passion for brand building and a deep understanding of the retail landscape.
You bring:
- A relevant tertiary qualification preferably Post-Graduate Degree (marketing-related).
- 8 years relevant experience, of which 5 years in a senior/management role.
- Proven expertise in marketing strategy, social and digital marketing, and brand management
- Strong financial acumen - financial planning, budgeting and cost management
- Solid people management skills with experience in talent development and succession planning
- In-depth retail knowledge and market intelligence capability
- Exceptional analytical ability and research interpretation skills
- Outstanding communication and leadership skills
- Proficiency in internal systems and computer literacy
- Commercial acumen and a thorough understanding of basic merchandise management
Why Miladys?
- Be part of one of South Africa's most iconic and trusted fashion retail brands
- Join a dynamic, forward-thinking group with the resources and scale of Mr Price Group
- Lead a talented team and shape the brand narrative for hundreds of thousands of customers
- Enjoy a seat at the leadership table with direct access to the Managing Director and Group Directors
- Drive real, measurable impact across a national footprint
Mr Price Group Limited is an equal opportunity employer and is committed to Employment Equity.
Skills Required
- Relevant tertiary qualification (marketing-related)
- Post-Graduate degree (marketing-related)
- 8 years relevant experience, including 5 years in a senior/management role
- Proven expertise in marketing strategy, social and digital marketing, and brand management
- Strong financial acumen including financial planning, budgeting and cost management
- Solid people management skills with experience in talent development and succession planning
- In-depth retail knowledge and market intelligence capability
- Exceptional analytical ability and research interpretation skills
- Outstanding communication and leadership skills
- Proficiency in internal systems and general computer literacy
- Commercial acumen and understanding of basic merchandise management
What We Do
Mr Price Group Limited is an omni-channel, fashion value retailer. The Group retails Apparel, Homeware and Sportsware and is one of the fastest growing retailers in South Africa. Our History: 1885 - The first John Orrs store opens 1934 - The first Hub store opens 1952 - John Orrs is listed on the JSE 1967 - Acquisition of two Miladys stores 1986 - Laurie Chiappini and Stewart Cohen, together with BOE, acquire a major shareholding in John Orr Holdings 1987 - The first Mr Price store opens 1991 - Laurie Chiappini and Stewart Cohen acquire control of the Group from BOE 1993 - Launch of the Mr Price Group Share Partnership Initiative 1996 - Acquisition of Galaxy & Co. and Sheet Street 1997 - Alastair McArthur is appointed as CEO 1998 - Mr Price Home launched 2000 - Mr Price opens stores in Botswana and Namibia 2001 - Specialty Stores becomes MR Price Group 2005 - Over 100 million units are sold across the group 2006 - Sale of the Hub and Galaxy divisions 2007 - Launch of Mr Price Sport stores and Mr Price Franchising 2008 - Miladys wins the Orange Index award for excellence in customer service 2008 - Mr Price Apparel is voted the most loved and most frequented retail apparel brand for the first time 2008 - This year Mr Price Home is voted the most loved and most frequented homeware retailer 2011 - Retail sales exceed R10 billion and profit attributable to shareholders exceeds R1 billion for the first time 2011 - The group celebrates the 25th anniversary of change in control, recording a CAGR share of 25.3% and headline earnings per share of 23.5% over this period 2012 - First Corporate owned Mr Price store opens in Lagos, Nigeria 2013 - Mr Price launches its online store
