Head of Marketing Intelligence
About GenScript
GenScript Biotech Corporation (Stock Code: 1548.HK) is a global biotechnology group. Founded in 2002, GenScript has an established global presence across North America, Europe, the Greater China, and Asia Pacific. GenScript's businesses encompass four major categories based on its leading gene synthesis technology, including operation as a Life Science CRO, enzyme and synthetic biology products, biologics development and manufacturing, and cell therapy.
GenScript is committed to striving towards its vision of being the most reliable biotech company in the world to make humans and nature healthier through biotechnology
About GenScript ProBio
GenScript ProBio is the subsidiary of GenScript Biotech Corporation, proactively providing end-to-end CDMO service from drug discovery to commercialization with proactive strategies, professional solutions and efficient processes in cell and gene therapy (CGT), vaccine, biologics discovery and antibody protein drug to accelerate drug development for customers. GenScript ProBio’s total cell and gene therapy solution covers CMC of plasmid and virus for IND filing as well as clinical manufacturing and commercial manufacturing. In terms of plasmid service, GenScript ProBio supports the most clinical approvals for CGT drugs including mRNA vaccines, CAR-T in China. It is also the first GMP manufacturing platform to provide in vitro transcription (IVT) template linearized plasmids for mRNA vaccines and has supported several mRNA vaccine global enterprises to obtain clinical approvals. In terms of viral vector service, GenScript ProBio has a stable and high-yield viral vector platform.
Job Description:
We are seeking a dynamic and analytical Marketing Intelligence Head to join our growing team. As a Marketing Intelligence Lead at ProBio, you will play a pivotal role in gathering, analyzing, and interpreting market data to inform strategic decision-making. You will work closely with cross-functional teams to provide actionable insights that contribute to the success of our business.
Key Responsibilities:
- Conduct in-depth market research to identify trends, competitor activities, and potential business opportunities in the CDMO area.
- Utilize various data sources to collect, analyze, and interpret market data, customer behavior, and industry dynamics.
- Generate regular reports and presentations to communicate market intelligence findings to key stakeholders.
- Collaborate with the marketing team to develop targeted strategies based on market insights.
- Stay abreast of industry developments, regulations, and emerging technologies to provide proactive recommendations.
- Assist in the development of marketing plans and campaigns based on a thorough understanding of market dynamics.
- Work closely with Sales, R&D, and other departments to align market intelligence with business goals.
Qualifications:
- Bachelor's or Master's degree in Marketing, Business, or a related field.
- Proven experience in market research and analysis, preferably in the CDMO area.
- Strong analytical skills with the ability to interpret complex data sets.
- Proficiency in data visualization tools and market research platforms.
- Excellent communication skills to present findings clearly and concisely.
- Ability to work collaboratively in a fast-paced environment.
GenScript USA Inc/GenScript ProBio USA Inc. is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is the Company's policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.
GenScript USA Inc./GenScript ProBio USA Inc. maintains a drug-free workplace.