JOB DESCRIPTION:
The Opportunity
This position is based in Petaling Jaya, Selangor, within the Established Pharmaceuticals Division (EPD). EPD focuses on delivering high-quality, trusted medicines that help improve health outcomes for patients across various therapeutic areas.
As the Head of Marketing, you’ll lead the ethical, OTC, and vitamins portfolio, driving market leadership and revenue growth. You’ll collaborate closely with commercial operations, regulatory, finance, and business development teams to develop and execute impactful marketing strategies across offline, online, and digital channels.
What You’ll Do
- Lead and develop marketing strategies for EPD Ethical and OTC portfolios, focusing on HCP/patient insights.
- Set market share objectives, sales targets, and performance goals.
- Drive execution of marketing initiatives and campaigns across ethical and trade channels.
- Support the vitamins portfolio in collaboration with distributors and internal stakeholders.
- Build and lead digital and e-commerce strategies for the OTC portfolio.
- Champion multichannel engagement (MCE) strategies to enhance HCP reach and satisfaction.
- Introduce value-added services (Beyond the Pill) for HCPs, pharmacists, and patients.
- Manage brand budgets and expenditures effectively.
- Identify and develop business cases for new product opportunities.
- Oversee new product development aligned with market trends and business goals.
- Provide leadership and mentorship to direct and indirect reports.
Required Qualifications
- Degree in Pharmacy, Nutrition, Science, or equivalent.
- Strong foundation in marketing principles and end-to-end marketing management.
- Deep understanding of HCP/customer needs and data-driven engagement strategies.
- Proficiency in digital marketing, content creation, SEO, and eCommerce.
Preferred Qualifications
- Minimum 10 years of experience in marketing and digital management within healthcare/pharmaceutical MNCs.
- Proven track record in developing and executing integrated brand plans.
- Strong interpersonal, presentation, analytical, and influencing skills.
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
JOB FAMILY:Market Development and Research
DIVISION:EPD Established Pharma
LOCATION:Malaysia > Selangor : Imazium, No. 8, Jalan SS 21/37
ADDITIONAL LOCATIONS:
WORK SHIFT:Standard
TRAVEL:Not specified
MEDICAL SURVEILLANCE:Not Applicable
SIGNIFICANT WORK ACTIVITIES:Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day), Continuous walking for prolonged periods (more than 2 hours at a time in an 8 hour day)
Abbott Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Abbott and has not been reviewed or approved by Abbott.
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Healthcare Strength — Health coverage is frequently characterized as comprehensive and a standout element of the package, with medical, dental, vision, mental health support, wellness resources, and care coordination highlighted. Feedback suggests these offerings materially enhance total compensation beyond base pay.
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Retirement Support — Retirement programs feature strong 401(k)-style contributions and the Freedom 2 Save option that builds savings while employees pay down student loans. Feedback suggests these components are a core value driver of the overall package.
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Leave & Time Off Breadth — Time off provisions are portrayed as generous, encompassing vacation, holidays, and paid parental leave. Feedback suggests this breadth meaningfully boosts perceived total rewards.
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What We Do
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.
