Head of Marketing - Amazon

Are you ready to elevate your career and build a Center of Excellence?

As Head of Amazon Marketing you will join the Jabra Marketing Management Team and build a centre of excellence to facilitate our enterprise growth across key platforms such as Amazon and other key digital partners. You will develop and deliver the marketing strategy across Amazon and selected digital accounts. You will lead a global team responsible for ensuring that the Jabra representaton and perfromance on platforms such as Amazon is strong and delivers against the KPI’s and commercial goals. You will work closely with Brand, Content & Digital team to ensure relvant assets are produced, as well as the Amazon sales team to align and report on opportunties and results.

The team you will be part of

In this role you will build a ‘centre of excellence’ of Amazon marketing, bringing together existing skills in the marketing team in a centralized function for the first time. You will manage a mixture of content, media and channel specialists to ensure effective representation and performance on Amazon and other key identified focus digital accounts. Crucially, you’ll serve as the bridge between the marketing, sales and the Amazon business.

In this role you will join the marketing management team for the enterprise division, a team responsible for shaping and executing the marketing strategy for the whole division. This role will be reporting to the SVP Marketing.

Your contribution is appreciated, and you will

• Set the marketing Amazon strategy and crucially deliver against it – delivering brand growth

• Deliver a brand and product experience on Amazon that helps enhance market share and revenue expansion

• Develop global synergies to allow Jabra to scale digital execution across Amazon and beyond

• Develop Jabra’s presence across the main Amazon platform and also the Amazon business platform

• Ensure that all copy, visuals, and messaging produced and executed aligns with Jabra’s brand tone of voice and Amazon’s best practices

• Track, report, and interpret performance data to refine marketing strategy and maximize ROI.

• Demonstrate proficient analytical skills with experience leveraging data to optimize advertising spend and sales performance

• Manger and maintain strong relationships with both internal and external Amazon teams, including sales leads, account managers and vendor representatives

• Able to manage evolving priorities, with the ability to prioritize and perform professionally in a consistently evolving workplace

• Ensure that product reviews are optimized, both through the Vine Program to gather early product reviews to build credibility and ongoing product reviews to ensure brand performance

• Excecute review generation strategies impacting conversion rates, SEO ranking, and Buy Box performance.

• Act as a bridge between marketing, sales and regions to ensure a collective understanding on the approach and perfromance

• Lead and develop a team of skilled content managers, media buyers and channel marketers – building a single centre of excellence

To perform well in the role, we imagine that you

• Have prior experience working at Amazon (in a relevant marketing role) or managing Amazon marketing efforts for a brand

• Have deep understanding of Amazon’s marketing ecosystem, including AMS, DSP (Demand-Side Platform), and Sponsored Ads

• Experience in Amazon SEO, optimizing product listings, and leveraging A+ Content and Brand Stores to increase conversion

• Knowledge of Amazon’s algorithm, ranking factors, and keyword optimization strategies

• Have proficiency in tools such as Amazon Brand Analytics, Helium 10, Jungle Scout, or third-party e-commerce analytics platforms

• Experience managing promotions, Lightning Deals, and Prime Day strategy execution

• Have experience in managing full-funnel digital marketing campaigns to improve brand growth and revenue.

• Experience in customer acquisition and retention strategies tailored to Amazon’s audience

• Proficiency in analysing key e-commerce metrics such as ACOS, ROAS, TACoS, conversion rates, and click-through rates (CTR)

• Familiarity with programmatic advertising, retargeting, and cross-channel digital marketing strategies

• Understanding of the enterprise audio category and market trends are beneficial but not essential

• Experience in leading, motivating and developing teams

• Willing to undertake occasional international travel, based on business need

At GN we pride ourselves on encouraging flexible working whenever possible. We trust our people to handle their responsibilities effectively, to understand when in-person collaboration is better than hybrid, and to be present when it's needed most.

We encourage you to apply
Even if you don’t match all the above-mentioned skills, we will gladly receive your application if you think you have transferrable skills. We highly value a mindset, motivation, and energy, that aligns with our core values, to not only ensure success for you, but for your team and the wider GN organization as well.

We are dedicated to an inclusive recruitment process and all applicants will receive equal consideration for employment.

Join us in bringing people closer
GN brings people closer through our leading intelligent hearing, audio, video, and gaming solutions. Inspired by people and driven by innovation, we deliver technology that enhance the senses of hearing and sight. We help people with hearing loss overcome real-life challenges, improve communication and collaboration for businesses, and provide great experiences for audio and gaming enthusiasts.

How to apply?
To apply, use the ‘APPLY’ link before 15th of May 2025. Applications are assessed on a continuous basis, so don’t wait to send yours. 

Quick apply

You are welcome to use our Quick Apply function, where you only submit your up-to-date CV including a few sentences outlining your motivation for applying – quick and easy.  

We encourage you to submit your CV without a photo to ensure an equal and fair application process.

If you would like to know more about the position, please contact VP, Head of Enterprise Marketing, Jonathan Pennington on +44 7920755921

We hope you will join us on this journey and look forward to receiving your application.

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