Head of GTM Planning & Incentives

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San Francisco, CA, USA
Hybrid
347K-385K Annually
Expert/Leader
Artificial Intelligence • Machine Learning • Generative AI
The Role
Leads go-to-market planning, capacity modeling, headcount and quota planning, pipeline forecasting, and sales incentive design. Partners with Sales, Customer Success, Finance, HR, Recruiting, and Operations to optimize GTM performance. Builds productivity reporting, forecasts compensation-plan impacts, presents insights to senior leadership, and manages operational team members.
Summary Generated by Built In

About the team
OpenAI’s mission is to build safe artificial general intelligence (AGI) which benefits all of humanity. This long-term undertaking brings the world’s best scientists, engineers, and business professionals into one lab together to accomplish this.

In pursuit of this mission, our Go To Market (GTM) team is responsible for helping customers learn how to leverage and deploy our highly capable AI products across their business. The team is made of Sales, Solutions, Support, Marketing, and Partnership professionals that work together to create valuable solutions that will help bring AI to as many users as possible.

About the role
Our B2B team has a unique mission to help customers understand the deep impact that highly capable AI models can bring to their business and users. We are seeking a revenue operations leader to help drive the strategy, plans & execution of our go-to-market efforts in the enterprise.

We’re seeking an experienced GTM Planning and Incentives Leader to drive our go-to-market planning, capacity modeling, and compensation design. You will partner cross-functionally with Sales/CS, Operations, Finance, and HR to ensure our GTM teams are well-equipped to meet business objectives. This role requires strong analytical skills, expert project management, and the ability to collaborate with senior stakeholders.

This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.

In this role, you will:

  • Oversee end-to-end planning for GTM (capacity, headcount, quotas, pipeline) and provide strategic recommendations. Collaborate with cross-functional teams to ensure alignment with company objectives.

  • Build & refine capacity models, partnering with Finance, Recruiting, Ops, and GTM Leadership for effective planning and hiring execution. Build a streamlined headcount management process.

  • Design, implement, and manage GTM incentive programs that boost productivity and revenue growth. Forecast the impact of plan changes and serve as the primary contact for compensation-related queries.

  • Develop reporting frameworks to measure GTM productivity and GTM incentive program effectiveness. Present data-driven insights to leadership and evolve pricing/compensation models for continuous optimization.

  • Liaise with GTM Leadership, Finance, HR, and Operations teams for strategic alignment and transparent communication. Integrate best practices to optimize GTM performance.

You might thrive in this role if you:

  • Extensive experience in revenue operations, strategy, and planning at a high-growth, technology company

  • Strong analytical skills and ability to translate data into impactful insights

  • Proficiency in compensation plan design and modeling

  • Working knowledge of Salesforce or equivalent CRM, plus sales commission software

  • Excellent communication and stakeholder management skills

  • Experience managing a team of 5+ operational team members

  • Deep experience designing, implementing and managing a sales compensation strategy for 100+ GTM team members

  • An understanding of the AI landscape, our applications, and the problems they solve for our customers

  • The ability to thrive in ambiguity and work autonomously

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.

OpenAI Global Applicant Privacy Policy

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Skills Required

  • Extensive experience in revenue operations, strategy, and planning at a high-growth technology company
  • Strong analytical skills and ability to translate data into impactful insights
  • Proficiency in compensation plan design and modeling
  • Working knowledge of Salesforce or an equivalent CRM and sales commission software
  • Excellent communication and stakeholder management skills
  • Experience managing a team of five or more operational team members
  • Deep experience designing, implementing, and managing sales compensation strategy for 100 or more GTM team members
  • Understanding of the AI landscape, applications, and customer problems they solve
  • Ability to thrive in ambiguity and work autonomously

OpenAI Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OpenAI and has not been reviewed or approved by OpenAI.

  • Parental & Family Support — Policies include 24 weeks of paid leave for birth parents and 20 weeks for non‑birth parents, plus fertility and family‑planning coverage. Additional flexibility such as the option to work from home for several weeks after parental leave reinforces family support.
  • Healthcare Strength — Health coverage is positioned as competitive and tailored by location, with dedicated mental‑health support and services alongside life and AD&D insurance. Global business‑travel insurance for employees and dependents extends protection beyond core medical care.
  • Equity Value & Accessibility — Equity has delivered tangible value through multiple tender offers that have enabled employees to realize liquidity at strong valuations. A shift toward more conventional RSU‑style grants for newer offers makes the equity more familiar for many candidates.

OpenAI Insights

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The Company
HQ: San Francisco, CA
4,500 Employees
Year Founded: 2015

What We Do

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. AI is an extremely powerful tool that must be created with safety and human needs at its core. OpenAI is dedicated to putting that alignment of interests first — ahead of profit. To achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. Our investment in diversity, equity, and inclusion is ongoing, executed through a wide range of initiatives, and championed and supported by leadership. At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

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