Head of Customer Marketing

Posted 2 Days Ago
Be an Early Applicant
San Francisco, CA, USA
In-Office
Senior level
Artificial Intelligence • Software • Automation
The Role
Lead the creation and growth of Listen's customer community and advocacy programs. Design events, networking, and peer-learning experiences; identify and enable customer advocates and references; partner with Sales, Customer Success, and Marketing; measure and scale engagement, advocacy, and sales-support programs. Operate as a senior individual contributor in an early-stage environment.
Summary Generated by Built In

TL;DR We’re hiring a Founding Customer Marketing Lead to build the customer community behind one of the fastest-growing AI companies in customer understanding.

This role is for someone who is exceptional with customers: energetic, warm, thoughtful, and deeply curious. You’ll bring together our customers in ways that feel genuinely valuable: through community, events, networking, peer learning, and customer storytelling. The goal is to make customers proud to be part of Listen’s ecosystem and excited to share what they’re learning, building, and achieving.

This is a Senior/Lead IC role with high ownership. You’ll shape the customer community from the ground up, create memorable customer experiences, and eventually build the reference program that helps our sales team bring the right customer voices into the right conversations.

Min. 5+ years in B2B SaaS customer marketing, community, advocacy, lifecycle, field/customer programs, or related roles. Enterprise exposure is important. Startup hustle is required.

Background

Listen Labs is an AI-powered research platform that helps teams uncover insights from customer interviews in hours — not months. We help customers analyze conversations, surface themes, and make faster, smarter product decisions.

What You’ll Do
  • Own and grow Listen’s customer community across our key personas.

  • Create a community experience that feels genuinely valuable to members through events, networking opportunities, peer learning, and thoughtful programming.

  • Build trusted relationships with customers and understand what makes them excited about Listen, their work, and the future of customer understanding.

  • Identify customers who are excited to share their experiences and help them do so in ways that feel natural, credible, and useful to others.

  • Design customer-facing experiences (along with our events team) that make people feel proud to be part of the Listen ecosystem, including intimate events, dinners, webinars, panels, and community rituals.

  • Partner with Sales to build and manage a customer reference program that brings the right customer voices into the right enterprise conversations.

  • Work closely with Sales, Customer Success, and Marketing to understand customer sentiment, identify advocates, and create programs that support both customer value and business impact.

  • Measure what works, learn quickly, and scale the programs that create the strongest engagement, advocacy, community participation, and sales support.

Who You Are
  • You are exceptional with customers: warm, energetic, polished, and naturally relationship-driven.

  • You know how to make a community feel alive, useful, and worth coming back to.

  • You are excited by the idea of helping customers become speakers, hosts, references, storytellers, and champions in ways that feel authentic.

  • You have experience in B2B SaaS and understand how customer advocacy can influence trust, credibility, pipeline, sales cycles, and expansion.

  • You are comfortable operating as a senior IC in an early-stage environment. You are scrappy, fast, and organized enough to take a new function from zero to one.

  • You care deeply about experience design. The small details that make customers feel seen, valued, and excited to participate.

You Might Be a Fit If
  • You’ve built or managed a customer community, executive community, advocacy program, reference program, customer advisory board, or customer events program.

  • You’ve worked closely with enterprise customers and know how to engage senior stakeholders without being overly formal or transactional.

  • You enjoy hosting, facilitating, interviewing, connecting people, and making customers feel like part of something bigger.

  • You can move between strategy and execution without waiting for a perfect process.

  • You want to build the customer marketing function at a fast-growing AI company from the ground up.

Life at Listen
  • Health, covered: Full medical, dental, and vision, with plans starting your first day of the month after you join. FSA/HSA and life insurance available too.

  • Competitive compensation: Backed by world-class investors including Sequoia, Ribbit Capital, Conviction, and Pear VC — we hire the best and treat them accordingly, with meaningful equity ownership.

  • $1,000/year to keep learning: Books, courses, conferences, coaching, language lessons — almost anything that makes you sharper.

  • $600/year for your health and headspace: Gym memberships, race fees, massages, ergonomic gear, and more.

  • $300/month in AI tools: A dedicated budget for the software and GPU credits that make you faster.

  • Fed, daily: A private chef serves lunch and dinner in our SF office; NYC and London teams get daily meal credit.

  • Flexible time off: A take-what-you-need vacation policy.

  • We celebrate together: Company offsites (Hawaii this Summer!) and events like our annual holiday party — every win is a team win.

  • Room to grow: As an early member of the team, you'll shape processes from scratch and grow alongside the company.

Skills Required

  • 5+ years in B2B SaaS customer marketing, community, advocacy, lifecycle, field/customer programs, or related roles
  • Experience engaging and managing enterprise customers / enterprise exposure
  • Built or managed a customer community, advocacy program, reference program, customer advisory board, or customer events program
  • Comfortable operating as a senior IC at an early-stage startup (scrappy, fast, high ownership)
  • Designing customer-facing experiences (events, dinners, webinars, panels, community rituals)
  • Partnering with Sales and Customer Success to build and manage a customer reference program
  • Strong relationship-building, hosting, facilitation, interviewing, and community engagement skills
  • Ability to measure program performance, iterate quickly, and scale successful initiatives
  • Deep attention to experience design and customer-facing detail
Am I A Good Fit?
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The Company
HQ: San Francisco, California
17 Employees
Year Founded: 2023

What We Do

Listen is an autonomous market researcher that makes research simple and fast. Share your business question, and our AI handles everything - designing the interviews, finding the right participants, and analyzing responses. Whether you're testing products or exploring new markets, Listen is a skilled researcher that works 24/7, delivering insights in hours instead of weeks. Listen is trusted by Google, Microsoft, SKIMS, Nestlé and hundreds of enterprises to unlock customer understanding at scale.

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