The Role
Lead acquisition, growth, and retention of current account customers by developing strategies, managing P&L and budgets, recruiting and coaching sales teams, driving digital and CMS penetration, aligning with branch banking, and ensuring sustained profitability through KPIs and client engagement.
Summary Generated by Built In
- The Head of Current Account Sales is responsible for driving the acquisition, growth, and retention of current account customers across all business segments.
- This role ensures achievement of sales targets by developing effective strategies, leading a high-performing sales team, and fostering strong relationships with key clients.
- The position requires a deep understanding of banking products, market dynamics, and customer needs to deliver innovative solutions that enhance customer experience and maximize profitability.
Managerial Responsibilities:
- As a leader, drive CA channel growth through acquisition and portfolio expansion, owning budgets, P&L, and performance across branches.
- Spearhead market scoping, strategic planning, and cross-functional collaboration with Branch Banking to align goals.
- Role includes team recruitment, training, and retention, fostering accountability.
- Enhance client engagement, expand CMS and digital penetration, and define metrics to ensure sustainable profitability and long-term success.
Functional Responsibilities:
- Lead and manage the CA channel, ensuring acquisition and portfolio growth while owning budgets, P&L, and performance across branches.
- Role spans market expansion through scoping untapped opportunities, driving NTB and ETB growth, and aligning strategies with Branch Banking leadership.
- Oversee recruitment, training, and retention of high-performing teams, foster accountability, and strengthen client relationships.
- Additionally, drive CMS and digital penetration, define productivity metrics and KRAs, and execute strategic plans to consistently achieve budgets, ensuring profitability and sustainable growth nationwide.
MBA
Min Exp: 18 years
Max Exp: 22 years
Skills Required
- MBA
- 18-22 years of experience in banking or current account sales
- Proven track record in acquisition, NTB and ETB growth
- Experience owning budgets and P&L responsibility
- Experience hiring, training, leading, and retaining high-performing sales teams
- Deep understanding of banking products, market dynamics, and customer needs
- Experience driving CMS and digital banking penetration
- Ability to define and manage productivity metrics, KRAs and ensure profitability
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The Company
What We Do
CSB is a full service bank established in 1920 and headquartered in Thrissur, Kerala. CSB has over 703 branches covering not just the district headquarters and large towns but also semi-urban and rural centers. Thanks to its unique origin and history, CSB is considered a household banking brand in Kerala. CSB offers Retail, Wholesale and SME Banking services through its footprint of over 703 branches across the country serving over 2 million customers.







