Head of Core Asian Taste

Reposted 13 Days Ago
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DKI Jakarta
Hybrid
Senior level
Big Data • Cloud • Food • Machine Learning • Software • Database • Analytics
Making Life Delicious
The Role
The Head of Core Asian Taste will analyze markets, create long-term and annual marketing strategies, build brand communication, and develop team competency for Kraft Heinz.
Summary Generated by Built In
Job Description
Detail Job Responsibilities:
To conduct market analysis and in-depth understanding of consumer to identify needs and wants from society related to the brand being handled Create marketing strategy: Long term Strategy (5 years) and Annual Strategy (Marketing Strategy and Brand Sales Strategy) for Kraft Heinz ABC Masterbrand & Soy, Chili sub-brands . Build a creative and effective brand communication Making use of consumer insight and brand positioning statement results quickly in profitable innovation Build and develop subordinate's competency through guidance and direction in implementing marketing strategy Familiarize the brand to target consumers through active Below the Line promotion Actively learning to improve skill and competency of self and team, thus, can be used for brand development
Location(s)
Menara Mandiri
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.

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The Company
HQ: Chicago, IL
38,000 Employees
Year Founded: 2015

What We Do

Kraft Heinz is a global food company with a delicious heritage.

With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every table we touch.

We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.

Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet.

We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.

Why Work With Us

We believe that great people make great companies, and we’re growing something great here at Kraft Heinz.

Operating in over 20 global markets, across 9 functions, no matter your career goals, we have a seat at the table for you.

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Kraft Heinz Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We also believe providing a more flexible and agile model is essential in today’s workplace. A majority of our office-based employees will be able to work remotely for up to two days each week.

Typical time on-site: 3 days a week
Company Office Image
HQChicago, IL
United Kingdom
Canada
Netherlands
Mumbai, IN
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