Head of Category

Posted 2 Days Ago
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Johannesburg, Gauteng
7+ Years Experience
Food • Retail • Agriculture • Manufacturing
At McCain Foods we know the importance that food plays in people's lives.
The Role
The Head of Category role at McCain Foods is responsible for directing and driving category growth, developing category strategies, building partnerships with key customers, driving revenue growth, applying data analysis techniques, ensuring operational efficiency, developing pricing and promotion strategies, and providing regular reports on category performance.
Summary Generated by Built In

Position Title: Head of Category
Position Type: Regular - Full-Time
Position Location: Rosebank
Requisition ID: 32343
At McCain Foods, our customer-obsessed culture is not just a principle; it's the heartbeat of our organization. We define our customers as our partners, and we strive to exceed their expectations through exceptional service and trusted collaboration.
We think big and plan ahead and are committed to reshaping the frozen potato industry, evolving beyond a fry company. Our focus on innovation, sustainability, and consumer relevance drives us to explore new possibilities and challenge the status quo.
And to win, we bring out the best in our people, empowering every team member to play a vital role in delivering outstanding value. By inviting diverse perspectives and encouraging open dialogue, we create a safe space where every voice matters. Our leaders support and develop talent, recognizing that the journey is as important as the destination. When our people thrive, so does our company.
Join us in our journey to become the undisputed leader in frozen potatoes. Together, let's redefine the future of food, one delicious, planet-friendly bite at a time.
Purpose of the Role
The role is responsible to direct and drive category growth. It is required to optimise the performance of these categories in order to contribute to the overall success of McCain. It is further required to l everage the brand strategy and ensure that it is executed through identified channels.
Key Responsibilities and Performance Indicators
Category Strategy and Development

  • Develops, category strategy and tactical plans for execution
  • Builds collaborative partnerships with key customers
  • Drives revenue growth in specific customer segments by designing customer value proposition


Insights

  • Combines and applies advanced data analysis techniques to draw robust conclusions to complex problems
  • Creates strong relationships with research partners and independently manages relevant research projects
  • Identifies and plans complex research projects, briefs external partners and builds appropriate solutions in partnership with them to provide actionable recommendations
  • Develops a fiscal data and research plan and budget based on AOC requirements


Operational Efficiency

  • Partners with the demand planning team to align forecasts, inventory needs, and supply chain constraints taking into account category strategy, initiatives, etc.
  • Compares actual performance metrics to the goals and benchmarks to identify where the category is underperforming or where there are inefficiencies
  • Identifies potential risks to category operations, such as supply chain disruptions or market fluctuations, and develops strategies to mitigate these risks
  • Ensures that category operations comply with relevant regulations, industry standards, and organizational policies.
  • Provides regular reports and updates on category performance, key metrics and strategic initiatives to senior managment and other stakeholders.


Pricing and Promotion Strategy Development

  • Creates a pricing and promotional strategy with explicit customer, competitor and P&L outcomes
  • Ensures the plan and promotion strategies are fully integrated into commercial plans and AOC
  • Assesses the ROI of the growth efforts, including analysis of costs associated with the growth strategies compared to the benefits achieved


Customer Development

  • Builds and/or assesses, or coaches objectives (JBPs), leveraging McCain and customer insights, with rigorous follow up
  • Develops level appropriate, mutually beneficial customer relationships with key influencers and decision makers
  • Shares best practices of other customers across similar account opportunities


People Management

  • Sets clear, achievable goals for the team in alignment with overall category objectives, and tracking progress towards these goals to ensure successful outcomes
  • Inspires and motivates team members to achieve category goals, fostering a positive and productive work environment, and setting clear expectations and objectives


Job Holder Requirements:
Technical Competencies

  • Data & Analytics to Develop Insights
  • Pricing and promotion strategy development
  • Category Strategy Development
  • Customer development
  • Structured selling and negotiation
  • Stakeholder Engagement


Education requirement

  • Bachelor's degree in marketing, Business Supply Chain or equivalent
  • MBA preferred


Experience required

  • A minimum of 10 years in a Category Management position, from which at least 3 years within a leadership capacity.


McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace. As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger.
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.
Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with the Global Privacy Policy
Job Family: Sales; Marketing
Division: South Africa
Department: Commercial General Management
Location(s): ZA - South Africa : Gauteng : Johannesburg
Company: McCain Foods (S Africa)

What the Team is Saying

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The Company
HQ: Florenceville-Bristol, NB
20,000 Employees
Hybrid Workplace
Year Founded: 1957

What We Do

The power it has to uplift and bring people, Guided by our purpose - Celebrating real connections through delicious, planet-friendly food - we believe that working together with our teams, business and community partners will bring sustainable growth and positive change - today, tomorrow and for generations to come.

As a privately owned family company with over 60 years of experience, a presence in over 160 countries and a global team of 22,000 people, our values and culture are at the heart of everything we do. Our product quality, people and customer dedication help us achieve global sales in excess of CDN $10 billion. Through our investment and innovation, we continue to be a global leader in prepared potato products, including our famous French Fries and appetizers.

We are passionate about supporting and developing our people-providing opportunities to grow and learn in their roles, as well as building careers for the long term.

Why Work With Us

We are working to bring digital tools and data into our processes to drive efficiency, automation and data-driven insights. From connecting our business, enabling our supply chain, supporting our customers, to reinventing agriculture. So if you are a tech expert looking to join a company transforming technology, think of McCain.

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McCain Foods Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
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