Hardware Product Manager

Posted 2 Days Ago
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Bridge, Canterbury, Kent, England, GBR
In-Office
Senior level
Fitness • Gaming • Hardware • Software
Zwift helps millions of people enjoy a more active life while having fun.
The Role
Lead definition and execution of connected hardware products across R&D, development, and post-launch. Create PRDs, collaborate with engineering, QA, data and finance, manage packaging and out-of-box experience, conduct market and UX research, and support marketing and e‑commerce touchpoints to ensure quality and launch readiness.
Summary Generated by Built In

Location: Hybrid- London, UK


About the role and about You:

At Zwift, we’re proud to offer innovative products that engage and excite our customers. To help us continue expanding our hardware, connectivity, and software ecosystem, we are seeking a detail-oriented and execution-focused Product Manager for our Connected Products team. In this role, you will support and execute across the equipment, hardware, connectivity, and relevant software elements of all our core physical product initiatives.

Success in this role means navigating defined product strategies, turning them into actionable requirements, and driving alignment across multi-disciplinary working groups. You will support a diverse roadmap across the product life cycle; spanning R&D, in-development, and post-launch products, such as Zwift Ride. 

What you’ll do:

  • Support product definition in upstream development with feature briefs and Product Requirement Documents (PRDs), drive constructive discussions to reach team alignment across functions in Connected Products
  • Work closely with program management to deliver against our PDLC, partnering with Engineering, QA and Test to ensure quality of experience, obsess over customer impacting decisions and participate in prototype reviews, packaging reviews and supplier calls
  • Market, competitor and UX research to support the definition of new products or features, keep across the latest issues and feedback on our in market products to contribute to future roadmap opportunities and inform decisions on products in development
  • Partner with Marketing, E-comm and Creative teams to review Quick Start Guides (QSGs), website copy, and video scripts (e.g., "how-to" videos) to guarantee accuracy across marketing and e-commerce touchpoints
  • Product point of contact for the physical out of box experience including packaging experience, artwork reviews and user manuals, ensuring final sign off and product accuracy is achieved
  • Collaborate and work closely day to day with data engineering and finance to ensure data tracking requirements (product analytics) are set up prior to launch, participate cost analysis reviews, and post launch analysis  

What we’re looking for: 

  • Approximately 5 years of product management or product development experience, with exposure to consumer electronics, connected fitness, smart accessories, or software built for bespoke hardware
  • Strong execution capabilities, with a proven track record of handling straightforward product development scenarios, prioritising tasks, and creating clear, concise documentation
  • Exceptional communication skills, with the ability to drive feature discussions among cross-functional stakeholders and reactively resolve alignment conflicts with guidance.
  • Good technical understanding of how physical and connected products are made 
  • An analytical and collaborative mindset, comfortable working through development bottlenecks with engineers, reviewing margin analysis with finance, or tracking competitor/market trends.
  • Hybrid role, based in our office in London Bridge for 3-4 days per week, opportunity to travel

Bonus points: 

  • Interest in cycling, running, or general fitness
  • Experience with manufacturing

If Zwift determines in any stage of our interviews that any AI tools are being used without disclosure or citation, your candidacy will be disqualified.

How to stand out among the rest:

Your resume/CV is enough to show off your skills, accomplishments, and experience. However, if you choose to include a cover letter introducing us to your awesome personality, we will read that too.

We strongly believe that different backgrounds and ideas are a competitive advantage; we hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Zwift is proud to be an Equal Opportunity Employer. If you have a disability or special need that requires accommodation, please let us know by emailing [email protected]. 

Zwift, Inc. is an Equal Opportunity Employer.


Skills Required

  • Approximately 5 years of product management or product development experience, with exposure to consumer electronics, connected fitness, smart accessories, or software built for bespoke hardware.
  • Strong execution capabilities, prioritisation, and clear concise documentation (experience delivering product development projects).
  • Exceptional communication skills to drive cross-functional feature discussions and resolve alignment conflicts.
  • Good technical understanding of how physical and connected products are made.
  • Analytical and collaborative mindset; experience working with engineers, finance for margin analysis, and data engineering for product analytics.
  • Hybrid working in London Bridge office 3-4 days per week.
  • Interest in cycling, running, or general fitness.
  • Experience with manufacturing.
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The Company
HQ: Long Beach, CA
550 Employees
Year Founded: 2014

What We Do

Zwift is the app that enables millions of people to ride or run in virtual worlds with a community that motivates at every mile. We are on a mission to make more people, more active, more often. Known for connecting cyclists and runners around the world while mixing the intensity of training with the immersive and engaging play of gaming.

Why Work With Us

Zwift is where world-class talent can do their best work while having fun. Elevating teammates and looking within to always level up is deep in our DNA. Our inclusive, “One Zwift for All” value is something that is worked on daily. And bringing your authentic voice is expected. Ready to join our growing community?

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