GTM Senior Business Systems Analyst, Marketing & Pre-Sales

Posted One Month Ago
3 Locations
Hybrid
134K-209K Annually
Senior level
Fintech • Financial Services
Ramp helps thousands of businesses control spend, save time, automate busywork—and save an average of 3.5%.
The Role
Own and scale Ramp’s go-to-market business systems, including HubSpot and Salesforce architecture, automation, integrations, data quality, funnel operations, lead routing, and attribution. Prioritize systems work by ROI, make architecture and delivery decisions, resolve operational issues, and align Sales, Account Management, Partnerships, Product, Engineering, and Finance stakeholders. Build scalable workflows and internal tooling with strong governance and minimal supervision.
Summary Generated by Built In
About Ramp

Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $275B in annualized spend flows in and out of 85,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books.

The problems are high-stakes, data-dense, and unforgiving.

We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome.

The median Ramp customer saves 7.5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same.

If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it.

About the Role

Ramp is in a critical phase of growth, and marketing is one of the biggest drivers of it. We're building out our business systems team to make sure the systems behind every campaign, list, and lead can keep up. You'll work directly with Growth Marketing, Demand Generation, Lifecycle, Events, Sales Development, and Sales to own the systems that turn marketing programs into pipeline. You'll own HubSpot and how it connects to Salesforce and the rest of our GTM stack.

What You'll Do

  • Own top-of-funnel marketing systems: the roadmap, the architecture decisions inside them, and their operational health

  • Run HubSpot as a system, not just a tool: workflows, lists, forms, properties, lifecycle stages, and the permissions and naming conventions that keep it from sprawling

  • Run campaign operations end-to-end: program and campaign structure, campaign membership and status, event and webinar lead capture, and launch QA, so Marketing can ship quickly without creating data debt

  • Own workflow management in HubSpot: build, document, and audit nurture, enrollment, and suppression workflows, and retire the ones that no longer earn their place

  • Build and govern lists: ICP segmentation, inclusion and suppression logic, enrichment, and email validation between a Growth request and a send. Every list should be reproducible and explainable.

  • Own privacy and opt-out management: subscription types, consent capture, unsubscribe and opt-out handling across HubSpot, Salesforce, and sales engagement tools, and compliance with CAN-SPAM, GDPR, and CCPA in a regulated fintech environment

  • Design and maintain UTM tracking and attribution architecture: UTM taxonomy and governance, hidden-field capture on forms, lead source and original source logic, and how campaign touches flow into Salesforce, so the attribution reporting is something the business trusts

  • Build the Salesforce automation behind marketing handoffs: record-triggered flows, validation rules, fields, and permission sets

  • Use AI to automate the work where it holds up: enrichment, list QA, data quality checks, and request triage

  • Prioritize incoming requests by ROI. Decide what gets built, deferred, or declined, and show the numbers behind each call.

What You'll Need

  • 5+ years in marketing operations, business systems, or revenue operations at a fast-paced B2B company

  • Deep hands-on HubSpot experience: workflows built and debugged, and list, form, and property architecture you designed rather than inherited

  • Hands-on campaign operations experience: you've built campaign structures and owned the lists and sends behind real programs

  • A working command of email privacy and consent: subscription management, opt-out handling across systems, and the regulations behind them

  • UTM and attribution architecture you've owned in practice: taxonomy, capture, lead source logic, and the MQL-to-SQL handoff

  • Salesforce Admin experience, including flows you built and debugged when they broke (certification is a plus)

  • A habit of framing problems rather than waiting for a spec: you take on ambiguous requests, make the decisions, and ship

  • You dissect a problem, drive it to completion with little supervision, and can explain the tradeoffs to any audience

Nice to Have

  • Enrichment and routing tools such as Clay, ZoomInfo, LeanData and Chili Piper

  • Sales engagement and automation platforms such as Outreach and Workato

  • Deliverability and list hygiene at high sending volume

  • Paid media and ad platform integrations, including conversion tracking

  • Lead scoring and MQL model design

  • Snowflake, Looker, or similar BI and warehouse tools

  • Linear or similar project management software

Benefits available to all full-time Ramp employees (Global)
  • Flexible PTO

  • Centralized home-office equipment ordering

  • Health and wellness stipend

  • Budget for intra-office travel

  • Weekly coffee stipend

United States
  • 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents

  • One Medical annual membership

  • 401(k), including employer match on contributions made while employed by Ramp

  • Fertility HRA (up to $10,000 per year)

  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay

  • Pet insurance

  • In-office perks: lunch, snacks, drinks, and more

  • Relocation expense coverage to NYC or SF (if needed)

Canada
  • Group medical, dental, and vision coverage through Sun Life

  • Life, AD&D, and disability coverage

  • Fertility drug coverage (up to $4,000 lifetime)

  • Group Retirement Plan with employer match (RRSP + DPSP)

  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay

  • Employee Assistance Program and virtual care through Lumino Health

United Kingdom
  • Private medical insurance through Freedom Elite

  • Virtual GP and at-home care via eMed x Livi

  • Workplace pension through Penfold, with salary sacrifice option

  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay with additional time available at reduced pay

Referral Instructions

If you are being referred for the role, please contact that person to apply on your behalf.

 
Other notices

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

 

Beware of recruiting scams: Ramp will only contact you through official @Ramp.com email addresses and will never ask for payment or sensitive personal information during the hiring process.

 

Ramp Applicant Privacy Notice

Skills Required

  • 5+ years of experience in business systems, marketing operations, or revenue operations at a fast-paced company
  • Deep hands-on HubSpot experience, including building and debugging workflows and designing list, form, property, and instance architecture
  • Salesforce Admin certification or equivalent hands-on experience
  • Experience building and debugging non-trivial Salesforce flows and understanding declarative automation at scale
  • Practical ownership of funnel definitions, lead source, campaign membership, UTM capture, MQL-to-SQL handoff, and trusted attribution reporting
  • Ability to frame ambiguous problems, make decisions, and deliver solutions without waiting for detailed specifications
  • Hands-on ability to build elegant, scalable solutions and use AI to automate work when appropriate
  • Ability to independently analyze problems, drive work to completion, and explain tradeoffs to varied audiences
  • Marketing systems experience involving paid media and ad platform integrations, lifecycle email, landing pages, forms, deliverability, and list hygiene
  • Cross-functional program management experience across engineering, sales, and finance stakeholders
  • Product mindset for internal tooling, including phased delivery and adoption measurement
  • Experience with Snowflake, Looker, or similar business intelligence and warehouse tooling
  • Working knowledge of Apex or Lightning Web Components
  • Experience with Linear or similar project management software

Ramp Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ramp and has not been reviewed or approved by Ramp.

  • Fair & Transparent Compensation — Fair & Transparent Compensation: Pay is positioned as competitive or top-of-market in core technical roles, with strong base pay and total compensation ranges cited for engineers and product roles. Compensation is also framed as including meaningful equity alongside salary, making offers feel compelling versus many startup benchmarks.
  • Healthcare Strength — Healthcare Strength: Healthcare coverage is described as comprehensive, often including medical, dental, and vision, with additional primary-care access via a One Medical membership. The package is portrayed as above-average on employer coverage for employees, increasing perceived value of the benefits bundle.
  • Retirement Support — Retirement Support: A 401(k) with an employer match is consistently included as a core benefit. Immediate or meaningful matching is presented as a concrete financial benefit that goes beyond a basic plan offering.

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The Company
HQ: New York, NY
450 Employees
Year Founded: 2019

What We Do

Ramp is building the next generation of finance tools—from corporate cards and expense management, to bill payments and accounting integrations—designed to save businesses time and money with every click. More than 10,000 customers cut their expenses by 3.5% per year and closing their books 8x faster by switching to the Ramp platform. Founded in 2019, Ramp powers the fastest-growing corporate card and bill payment software in America and enables billions of dollars of purchases each year. Ramp continues to grow at an increasingly large scale, more than doubling its revenue run rate in the first half of 2022. Valued at $8.1 billion, Ramp's investors include Founders Fund, Stripe, Citi, Goldman Sachs, Coatue Management, D1 Capital Partners, Redpoint Ventures, General Catalyst, and Thrive Capital, as well as over 100 angel investors who were founders or executives of leading companies. The Ramp team comprises talented leaders from leading financial services and fintech companies—Stripe, Affirm, Goldman Sachs, American Express, Mastercard, Visa, Capital One—as well as technology companies such as Meta, Uber, Netflix, Twitter, Dropbox, and Instacart. Ramp was named Fast Company’s most innovative finance company in 2022.

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