Product Marketing Manager - GTM Content

Posted 18 Days Ago
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Holon, ISR
Hybrid
Mid level
Sales
The Role
Produce high-velocity, persona-driven B2B GTM content (solution briefs, one-pagers, emails, landing pages, gated assets) aligned to product positioning and buyer personas. Collaborate with product marketing, demand gen, and sales enablement to translate complex messaging into conversion-oriented narratives, maintain brand consistency, and meet rapid delivery KPIs.
Summary Generated by Built In
Description

DealHub AI is redefining how businesses manage the quote-to-revenue process. Our platform connects CPQ, contracts, subscriptions, billing, and revenue insights, helping revenue teams execute complex commercial processes with greater control, speed, and intelligence.

We are looking for a Product Marketing Manager, GTM Content to translate our product positioning, buyer insights, and go-to-market priorities into compelling content for the market. This is a hands-on product marketing role for someone who can understand complex B2B technology, identify what matters to different buying audiences, and turn that understanding into clear, differentiated narratives.

You will own the development of persona, solution, and industry-specific assets across the buyer journey, including solution briefs, campaign content, case studies, landing pages, one-pagers, and sales and partner enablement materials. Working closely with product marketing leadership, demand generation, and sales enablement, you will ensure every asset is strategically aligned, commercially relevant, and ready for activation, typically within five business days.

This role is ideal for a product marketer who combines strong positioning and messaging judgment with exceptional hands-on writing ability. You should understand the business applications ecosystem, be comfortable working at pace, and know how to turn complex product capabilities into content that drives buyer progression, campaign performance, and sales adoption.

Key Responsibilities

Content Creation & Execution

  • Write, design, and deliver content assets (solution briefs, persona one-pagers, email copy, landing pages, gated content etc.) with a rapid turnaround of ~5 days per asset.
  • Ensure all content is aligned with GTM strategy, product positioning, and buyer personas.
  • Translate complex solution messaging into simple, compelling, and conversion-oriented narratives.

Persona & Solution Alignment

  • Develop tailored content for specific buyer roles (e.g., CIO, RevOps, CFO, Sales Leaders) and solution areas.
  • Adapt messaging tone and format to resonate with decision-makers at different stages of the funnel.

Cross-Functional Collaboration

  • Partner with product marketing on messaging frameworks.
  • Support demand generation with campaign-ready content.
  • Enable sales with assets that can be leveraged in prospecting and deal cycles.

Quality & Velocity Balance

  • Maintain content quality, accuracy, and brand consistency while working at high speed.
  • Leverage templates, best practices, and frameworks to accelerate production.
Requirements
  • 4+ years of experience in content marketing, GTM, product marketing, or a related field.
  • Proven track record of producing high-velocity B2B marketing content.
  • Exceptional writing, editing, and storytelling skills with attention to detail.
  • Strong understanding of buyer journey stages and persona-specific messaging.
  • Ability to manage multiple projects simultaneously with quick turnarounds.
  • Familiarity with SaaS, B2B technology, or revenue operations markets is a plus.

KPIs for Success

  • Average content delivery time (≤5 business days).
  • Volume of assets produced per quarter.
  • Measurable impact of content on campaign performance (e.g., CTR, lead conversions).
  • Sales adoption of assets (eg. usage in opportunities).
  • Positive feedback from GTM teams on content relevance and quality.

Why Join Us?

This role gives you the chance to own the heartbeat of GTM execution—where strategy meets reality. You’ll be empowered to shape narratives that resonate with buyers while working in a high-energy environment that values creativity, agility, and impact.

Skills Required

  • 4+ years of experience in content marketing, GTM, product marketing, or a related field
  • Proven track record of producing high-velocity B2B marketing content
  • Exceptional writing, editing, and storytelling skills with strong attention to detail
  • Strong understanding of buyer journey stages and persona-specific messaging
  • Ability to manage multiple projects simultaneously and deliver assets quickly (typical turnaround ~5 days)
  • Familiarity with SaaS, B2B technology, or revenue operations markets
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The Company
HQ: Austin, Texas
322 Employees

What We Do

The Agentic Quote-to-Revenue Platform designed for evolving GTM motions DealHub empowers modern enterprises to own their revenue with greater autonomy, intelligence, and flexibility. The DealHub Agentic Platform combines CPQ, DealRoom, Subscription & Usage Billing into a single revenue orchestration that supports SLG, PLG, self-service and consumption-based go-to-market motions. Businesses of every size trust DealHub to make a good deal better. Follow our page for more updates.

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