GTM Engineer

Reposted 11 Days Ago
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Hiring Remotely in United States
Remote
140K-160K Annually
Senior level
Artificial Intelligence • Other • Sales • Software
The Role
Build and operate signal-based GTM activation workflows across Common Room, Salesforce, and sequencing platforms. Design enrichment waterfalls, translate audiences into sequences and SDR tasks, partner with Revenue Technology on Salesforce changes, and instrument dashboards, QA checks, and experiments to improve conversion and speed.
Summary Generated by Built In
Cresta is on a mission to turn every customer conversation into a competitive advantage by unlocking the true potential of the contact center. Our platform combines the best of AI and human intelligence to help contact centers discover customer insights and behavioral best practices, automate conversations and inefficient processes, and empower every team member to work smarter and faster. Born from the prestigious Stanford AI lab, Cresta's co-founder and chairman is Sebastian Thrun, the genius behind Google X, Waymo, Udacity, and more. Our leadership also includes CEO, Ping Wu, the co-founder of Google Contact Center AI and Vertex AI platform, & co-founder, Tim Shi, an early member of Open AI.
 
We’ve assembled a world-class team of AI and ML experts, go-to-market leaders, and top-tier investors, including Greylock Partners, Sequoia, Andreessen Horowitz, and former AT&T CEO John Donovan. Our valued customers include brands like Intuit, Cox Communications, Hilton, and Carmax, and we’ve been recognized by Forbes and Bain Consulting as one of the top private AI companies in the world.
 
Join us on this thrilling journey to revolutionize the workforce with AI. The future of work is here, and it's at Cresta.
 
GTM Engineer
Cresta’s mission is to help companies turn conversations into their competitive advantage. We build AI that helps the world’s largest enterprises unlock revenue, efficiency, and insight from every customer interaction.
We are hiring a GTM Engineer to rebuild how go to market works. This role is about eliminating manual work, helping our teams focus on the right accounts, and building systems that make winning easier. You will work directly with our CEO, CRO, CMO, and Rev Ops leadership to design and deploy an AI native operating system for our revenue engine.
 
Location: Remote / Hybrid - Targeting SF or NYC, may consider additional locations across the US.
What you will do
Help GTM teams prioritize the right accounts
  • Use AI and data to help SDR, marketing, and sales focus on the highest value accounts
  • Surface hard to find intelligence, such as contact center scale, BPO footprint, and tech stack
  • Continuously enrich and reprioritize accounts as signals change
Eliminate manual work
  • Replace manual research, opportunity prep, and CRM entry with automation and AI
  • Build systems that tell sellers what to focus on each day and what actions move deals forward
  • Auto-generate account plans, stakeholder maps, and discovery prep inside seller workflows
Automate deal execution
  • Automate quoting, approvals, and document generation using AI agents
  • Streamline order forms, security reviews, and deal documents
  • Create real-time deal signals and next steps for every opportunity
Own and optimize the GTM system
  • Write custom code and use AI coding tools to connect and extend our GTM stack
  • Integrate and maximize Salesforce, Gong, Clay, Centralize, Slack, Glean, Coda and more
  • Build systems that work natively inside our workflows
  • Rethink segmentation, territories, and coverage using data and AI
  • Take true ownership of sales effectiveness and revenue growth
  • Opportunity to earn commission based on measurable impact
What we are looking for
  • Engineer who can bridge deep technical ability with real GTM understanding
  • Entrepreneur mindset with strong ownership and bias to build
  • Strong understanding of enterprise GTM and sales workflows
  • Comfortable writing code, using APIs, automation, data systems, and AI tools
  • Deep familiarity with modern sales tech stacks
  • High ownership, speed, and focus on real revenue outcomes

Perks & Benefits:

We offer a comprehensive and people-first benefits package to support you at work and in life:

  • Comprehensive medical, dental, and vision coverage with plans to fit you and your family
  • Flexible PTO to take the time you need, when you need it
  • Paid parental leave for all new parents welcoming a new child
  • Retirement savings plan to help you plan for the future
  • Remote work setup budget to help you create a productive home office
  • Monthly wellness and communication stipend to keep you connected and balanced
  • In-office meal program and commuter benefits provided for onsite employees

Compensation at Cresta 

Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table.

The posted base salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.

Salary Range: $150,000 - $230,000 + Offers Equity 

Range varies based on location and experience.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored.  If you are uncertain whether you have been contacted by an official Cresta employee, reach out to [email protected] 


Top Skills

APIs
Clay
Common Room
Data Warehouse
Gong Engage
Leadiq
Lovable
Make
N8N
Salesforce
SQL
Webhooks
Zapier
Zoominfo
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The Company
HQ: San Francisco, CA
112 Employees
Year Founded: 2017

What We Do

Cresta is for sales and customer service teams who need to close the performance gap between their top performers and the rest. Our real-time expertise AI helps contact center agents unlock their full potential by uncovering expert behaviors from every customer conversation and amplifies them with real-time assistance and coaching. By nudging best practices around objection responses, expectation setting, troubleshooting, and more: Cresta supercharges agents to focus on what really matters; their customer interactions. Cresta brings together industry-leading AI experts, proven leadership, and top-tier investors including Sequoia, Andreessen Horowitz, Greylock Partners, Andy Bechtolsheim, Mark Leslie and Vivi Nevo.

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