Growth Programs Lead, Startups

About the Team

The Startup Growth team is building the systems, programs, and automation that enable OpenAI to win startups at scale. We need to make it dramatically faster and easier to turn high-potential growth ideas into repeatable, measurable GTM motions without bespoke infrastructure for every program.
About the Role

The GTM Growth Programs Lead will own the shared capabilities that enable Startup GTM to incubate, launch, measure, and scale growth programs. The role will initially own credit and commercial programs while using that work to build reusable infrastructure for a broader portfolio of GTM motions.

The goal is not to centralize program ownership: teams closest to startups should continue to identify, incubate, and own growth motions. This role will build the operating system that makes them dramatically better and faster at doing so.

This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.

In this role, you will:

• Build the GTM program platform for Startups. Develop shared infrastructure, tooling, and agentic systems that turn growth opportunities into scalable programs, automate work across the program lifecycle, and make each subsequent motion faster to launch.

• Own credit and commercial programs. Drive credit/commercial strategy and evolution while turning capabilities such as audience selection, eligibility, offer configuration, distribution, and measurement into reusable building blocks.

• Create a repeatable path from idea to scaled motion. Turn “we need to increase X” into targeted, operationalized, measurable GTM motions.

• Build leverage throughout the team. Enable ADs, VC Partnerships, and other Startup GTM teams to incubate and own programs independently rather than routing every motion through centralized operations.

• Develop shared measurement and experimentation frameworks and capabilities. Establish common approaches to sizing, economics, attribution, experimentation, and optimization so teams can identify incremental growth and scale what works.

• Establish durable cross-functional ownership. Drive dependencies across Product, Engineering, Finance, User Ops, and other teams; where capabilities should live elsewhere long term, graduate ownership to the right team and establish clear accountability for maintaining systems Startup GTM depends on.

You might thrive in this role if you:

• Can turn a priority growth objective into a targeted, measurable GTM motion in days rather than months, increasingly using common infrastructure instead of rebuilding from scratch.

• 1:1 and few motions executed by our team of 50+ ADs, ADEs, and VCPs collectively reach founder audiences at a scale comparable to our scaled marketing initiatives, without proportional growth in headcount.

• Credit and commercial programs become best-in-class scaled growth motions, while the underlying infrastructure supports programs beyond credits.

• Can ship and grow high-impact commercial structures, including BYOK partnerships, strategic startup credit promotions, and new motions not yet possible through existing systems.

• Program economics, experimentation, attribution, and performance are measurable from launch, enabling teams to identify incremental growth and scale what works.

• AI and automation enable Startup GTM to launch, operate, and optimize significantly more growth motions with less bespoke human effort.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

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