Growth Marketing Manager

Posted 23 Days Ago
Be an Early Applicant
São Paulo, BRA
In-Office
Mid level
Fintech • Payments
SumUp. Big believers in small business.
The Role
As Growth Marketing Manager, you'll lead Brazil's online marketing strategy, manage acquisition programs, oversee media budgets, and spearhead growth initiatives across various channels, collaborating with local and global teams.
Summary Generated by Built In
About the team

The Online Growth & Marketing team is responsible for driving SumUp's online acquisition and leading marketing efforts in Brazil, one of our most strategic markets. As Growth Marketing Manager, you'll own both Brazil's marketing agenda and acquisition engine end to end — from brand awareness and local campaigns to performance marketing and digital growth. You'll oversee one of the region's largest marketing budgets, lead a team of marketers and performance specialists, and work closely with local and global teams to deliver measurable business impact. This is a high-impact role for someone who enjoys diagnosing complex problems, building clear plans of action, and constantly uncovering new growth opportunities.

👉 Get a feel for life in our São Paulo office.

What you'll do
  • Lead Brazil's local marketing strategy across awareness, digital acquisition, and growth channels
  • Partner with global teams to adapt and execute campaigns locally, while shaping media strategy, partnerships, and market-specific initiatives for Brazil
  • Own top-of-funnel growth across paid and organic channels, delivering against acquisition, revenue, and payback targets
  • Define and execute online acquisition strategies across web and app, including paid acquisition channels such as Google, Meta, and TikTok
  • Drive SEO and organic growth initiatives, app growth and app-store optimisation strategies, and conversion-rate optimisation across key customer journeys
  • Lead testing and experimentation initiatives to improve conversion rates, channel efficiency, and overall marketing effectiveness
  • Work closely with Data, Pricing, and Martech teams to turn performance insights into clear optimisation opportunities and scalable growth actions
  • Lead and develop a team across marketing and performance marketing, setting priorities, establishing operating rhythms, and continuously raising the performance bar
You'll be great for this role if…
  • Strong track record leading paid and organic acquisition programmes, with hands-on experience across channels such as Google, Meta, and app stores
  • Experience managing significant media budgets and holding accountability for acquisition and revenue targets
  • Proficiency in A/B testing tools (such as Optimizely) and data visualisation platforms (such as Tableau)
  • Familiarity with CMS platforms (ideally Builder.io) and a working knowledge of HTML/CSS to collaborate on landing pages
  • Fluency in English and Portuguese, with the ability to communicate clearly across local and global teams
  • Previous leadership experience, with the ability to assess team performance and build a high-functioning group
Why you should join SumUp

🌎 Work on a product used by millions of small businesses across 37 markets, from our São Paulo office

🌈 Be part of an inclusive and collaborative environment where different perspectives are valued

🏖️ 30 days of paid annual leave

🩺 Health and dental insurance (SulAmerica and Careplus)

🍽️ Meal and food vouchers (Pluxee)

🚗 Transportation vouchers

👶 Extended parental leave

💪 Gympass / Wellhub access

🤝 Employee referral programme with additional rewards

🎓 Access to learning and development opportunities across SumUp globally

About SumUp

Be empowered to do more that matters.

At SumUp, we're on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 37 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships.

Our commitment to small businesses is reflected in our diverse team of over 3,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.

SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Our commitment extends beyond recruitment to creating a safe and respectful workplace where harassment of any form is strictly prohibited. Discover more about our culture and opportunities on our careers website, and follow our journey on LinkedIn, Instagram, and TikTok.


Job Application Tip

We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.

Skills Required

  • Strong track record leading paid and organic acquisition programmes
  • Experience managing significant media budgets and holding accountability for acquisition and revenue targets
  • Proficiency in A/B testing tools and data visualisation platforms
  • Familiarity with CMS platforms and a working knowledge of HTML/CSS
  • Fluency in English and Portuguese
  • Previous leadership experience

SumUp Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SumUp and has not been reviewed or approved by SumUp.

  • Leave & Time Off Breadth Paid time off is positioned as a standout, including 22 vacation days that increase with tenure, public holidays, a quarterly Wellness Day, special leave, and a fully paid one‑month sabbatical after three years. This combination makes time-off benefits feel notably robust in the overall rewards package.
  • Healthcare Strength Health coverage is described as comprehensive, with medical plan options (including carriers such as Cigna and Kaiser) plus dental and vision. Company-paid life insurance and disability coverage are also part of the protection package in the U.S. materials.
  • Retirement Support Retirement benefits include a published 401(k) match formula that provides an employer match up to a stated cap. The clarity of the match structure supports straightforward evaluation during offer comparisons.

SumUp Insights

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The Company
Boulder, CO
2,750 Employees
Year Founded: 2017

What We Do

SumUp believes that every business should have access to affordable, easy-to-use financial solutions, no matter their size. That’s why more than 3 million businesses worldwide rely on SumUp to run their business. What started out as one card reader has now turned into a range of payment hardware, banking solutions, marketing, and loyalty tools, invoicing, and so much more. From sales and marketing to product and engineering, our cross-functional US team works together to ensure that small business owners can be successful doing what they love.

Why Work With Us

SumUp USA is part of the global SumUp organization that stretches across multiple continents from Berlin to Sao Paulo. Our teams are multicultural, have a collaborative mindset and bold goals. Join our mission if you want to become part of the success story and help empower over 3 million merchants using SumUp already!

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