Growth Marketing Manager

Reposted 4 Days Ago
San Mateo, CA, USA
Hybrid
140K-155K Annually
Mid level
Edtech
Make every student a success story
The Role
The Growth Marketing Manager will create and execute demand generation strategies, collaborate with sales, and optimize marketing campaigns to drive pipeline and revenue.
Summary Generated by Built In

Stellic is growing! We’re looking for a Growth Marketing Manager to build and scale a predictable pipeline engine. This is a highly-experimental role where you’ll own demand generation strategy end-to-end - launching integrated growth campaigns, experimenting across channels while optimizing the funnel to drive qualified pipeline and revenue in close partnership with Sales.

ABOUT US

We’re building a future where every student can move through their education with clarity, confidence, and purpose. Our platform transforms the student experience, giving them then tools they need to make the right decisions about their degree plans, track their journey, and build an education and career path that’s truly their own.

Stellic is a fast-growing startup backed by leading social impact investors, partnering with top institutions like Cornell, Columbia, UVA, and Ohio State to support over 1 million students across 7 countries. As we scale to serve more universities worldwide, we remain deeply committed to this mission, driven by our values, and committed to building a high-performance team that’s here to make a lasting difference on both students’ lives and higher education.

ABOUT YOU

You’re a revenue-minded marketer who thinks beyond leads and focuses on pipeline and impact. You enjoy building and running campaigns that drive measurable results and aren’t afraid to experiment, test new ideas, and iterate quickly.

You balance strategy with hands-on execution and take ownership of your work from idea to outcome. You collaborate closely with Sales and other teams, and you’re motivated by solving problems, improving performance, and helping the business grow.

AS OUR GROWTH MARKETING MANAGER, YOU WILL OWN
  • Growth Experimentation: Run tests across messaging, channels, landing pages, and offers to continuously improve performance across the funnel.

  • Account-Based Marketing: Develop targeted campaigns for high-priority accounts and segments, partnering with Sales to create personalized outreach and engagement.

  • Pipeline Generation: Drive marketing-sourced and marketing-influenced pipeline by scaling inbound acquisition through paid channels, content distribution, and conversion-focused programs.

  • Sales Partnership: Work closely with Sales to align on campaign strategy, target segments, and follow-up processes to ensure strong pipeline conversion.

  • Integrated Campaign Strategy: Partner with other Marketers to execute multi-channel campaigns across paid media, content, webinars, events, email, and partnerships to generate qualified pipeline.

  • Performance & Insights: Track campaign performance tied to pipeline and revenue, analyze funnel metrics, and provide insights that help guide future marketing strategy.

TO BE SUCCESSFUL, YOU SHOULD HAVE
  • 4+ years of experience in growth marketing, demand generation or pipeline-focused marketing roles

  • Bachelor’s degree

  • Experience planning and executing multi-channel marketing campaigns

  • Strong understanding of pipeline metrics, conversion funnels, and marketing performance data

  • Ability to partner closely with Sales and align marketing efforts to revenue goals

  • A testing mindset with experience running experiments and optimizing campaigns

  • Strong communication and project management skills in a fast-moving environment

  • Comfort with occasional, domestic and international travel

WHY YOU’LL LOVE WORKING AT STELLIC
  • Shape the future of higher education at a company leading the transformation of student success.

  • Work alongside an ambitious, mission-driven leadership team building something meaningful.

  • Own a piece of the journey with competitive salary, meaningful equity and a culture of excellence, speed and ownership.

  • Thrive in a flexible, outcome-driven culture built on trust and autonomy.

  • Exceptional benefits, including health insurance with Stellic covering 99% of your premium and 75% for dependents.

  • 401(k), commuter benefits, and annual international retreats in incredible locations.

Stellic is an Equal Opportunity Employer

Our company values diversity and believes diverse teams make innovation possible. We encourage all qualified applicants from any race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or other characteristics to apply.

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The Company
HQ: San Mateo, California
92 Employees
Year Founded: 2017

What We Do

Stellic is a leading student success and academic planning platform used by over 90 higher education institutions worldwide and more than 1 million students. We empower students, advisors, and administrators with modern tools to streamline degree progress, automate transfer evaluations, and make data-informed decisions that drive completion and engagement.

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