Job Category
We are seeking an energetic and dynamic professional with experience in sales and marketing, preferably for marketing services or enterprise MarTech products. As Growth Marketing Manager, you will play a critical role in partnering with Sales and Marketing Leadership to help reach target sales goals and accelerate growth of the organization. By developing and executing marketing programs and sales enablement materials/proposals, you will be instrumental in driving client acquisition and revenue growth. The ideal candidate has a deep understanding of performance focused digital marketing, CRM, marketing analytics, and performance marketing applications. You will be comfortable working with cross-functional teams to both drive and guide individual initiatives to completion. This role is ideal for a motivated, mid-level professional who is a proactive strategic thinker, who understands the fundamentals of digital marketing, the buying journey and sales process, and wants to impact the evolution of a growing performance marketing agency.
Responsibilities
Sales:
- Support Sr. Director of Sales in direct sales outreach and indirect sales channels to maximize sales (partnerships, industry collaborations, etc.)
- Partner with sales and subject matter experts in creation and customization of new business pitch decks and proposals
- Liaise with prospects during sales process to deliver a high touch sales experience
- Track sales pipeline and report on progress
- Provide feedback to marketing for continuous improvement in the marketplace
- Travel as needed to support sales events, trade shows, conferences 10%
Marketing:
- Research and identify market trends and competitor strategies to inform sales and marketing tactics.
- Support development and execution of marketing initiatives to generate demand and nurture leads including email, paid media, content marketing, social media, PR, conferences and other thought leadership initiatives.
- Oversee agency website and digital asset development for ongoing evolution of brand, messaging, and content.
- Monitor, analyze and report on marketing KPIs providing actional insights and recommendations.
- Collaborate with cross functional teams including creative, content, SEO, email, Paid Media, tech and Account Management teams on the planning and execution of marketing initiatives.
- Identify and collect client stories for case study development.
- Understand current marketing and media trends and provide recommendations on evolving the agency marketing mix.
- Set ongoing prioritization of initiatives in response to changing agency and client dynamics.
- Maintain strong collaboration and knowledge sharing within growth function to identify need for new or evolved sales collateral.
- Liaise with external partners and vendors as needed to enhance marketing capabilities.
Requirements
- 3+ years’ experience in a similar growth focused role working within software, agency services and/or performance focused media.
- Proficient in digital marketing channels including SEO, PPC, email, social, and content.
- Familiarity with CRM and marketing automation tools (e.g. Salesforce, MailChimp, etc).
- Data driven mindset.
- Understanding of the customer buying cycle for marketing related services and technology from acquisition through advocacy.
- Excellent organizational skills and ability to manage multiple projects and deadlines simultaneously.
- Strong written and verbal communication skills with the ability to craft compelling messaging and clearly convey ideas.
- Performance and goal oriented with the ability to multitask and independently prioritize responsibilities.
- Experienced Excel & PowerPoint user.
- Bonus for experience in Higher Education, Home Services or Financial Services.
The expected salary range for this position is $75,000 USD to $100,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company’s compensation practices. The salary may be adjusted based on applicant's geographic location. The position is also eligible to receive performance bonus or commission and equity in the form of restricted stock units. This position is eligible to participate in the Company’s standard employee benefits programs, which currently include health care benefits; (2) retirement benefits; (3) the amount of paid days off (paid sick leave, parental leave, paid time off, or vacation benefits); (4) any other tax-reportable benefits.
#LI-REMOTE
Flexibility for occasional travel to different offices or events is essential to fulfill the duties of this role. This may include attending meetings, conferences, or training sessions, as well as collaborating with team members or partners in various locations. While travel requirements may vary, candidates should be prepared to engage in occasional travel as needed to support business objectives and foster professional relationships.
CloudControlMedia (a QuinStreet subsidiary) is an equal opportunity employer. We do not discriminate based on race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity, or any other characteristics protected by law.
Please see QuinStreet’s Employee Privacy Notice here.
Top Skills
What We Do
"To be great – requires an absolute obsession and focus on your core business. That is what we do. That is what you should do. ” – CloudControlMedia Founder Casey Cook, on why companies should outsource their online marketing.
CloudControlMedia is a performance based digital marketing firm with expertise in higher education. We offer a full suite of digital marketing services including SEM, SEO, Email, Social Media, CRO, content development, creative services and analytics. We work with organizations that spend 10k monthly up to 10M monthly- who want to know exactly what they are getting back for every dollar they spend online. CloudControlMedia is a subsidiary of QuinStreet, Inc., a leader in performance marketplace products and technologies.
CCMP, our supported digital analytics and performance marketing platform, improves lead quality, optimizes spending and increases the efficiency of your marketing programs. Our platform delivers visibility and transparency into marketing allocation decisions. We don't believe in spending without results.
Our team is data obsessed and has decades of experience in connecting the right people with the right opportunities to help our clients exceed their goals. Our team cares deeply, we strive to overdeliver and are proud of our long-term client relationships, some exceeding 10 years.
The internet is a dazzling math problem to be solved and CloudControlMedia is here with our people and our platform to unlock leads and deliver growth for your organization
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