Demand Generation Manager

About Prefect:

Prefect, the open-source data workflow automation platform. Our remote first company is singularly focused on this vision, and every team member directly contributes to its advancement. Every role solves a problem, and everyone can see exactly how their work helps achieve our mission.

To that end, we've carefully created a supportive, high-performance culture - the operating system of our company - that empowers our team to do the best work of their careers and achieve their personal and professional aspirations.

We are looking for folks who want to join a remote-first team #LI-Remote to build an equally amazing company and product.

Role Summary:

As a Demand Generation Manager, you will run integrated campaigns to drive leads and awareness for Prefect Cloud. You are a versatile marketer with experience in building short-form engaging campaigns across both paid and organic channels. You have an attention to detail and execute quickly.

You will manage a variety of channels to communicate with our core personas-the data engineer and technical management-including paid ads, events, social, email, and more. You will both build new campaigns from the ground up and optimize existing ones by creatively improving their performance through content iteration and audience management.

While you will focus on our channel distribution strategy and measurement, you would be excited to work in a startup environment and take on various tasks to grow your experience. You will report into growth marketing and work closely with product marketing and sales.

You will report to our Director of Growth Marketing, Sarah.

What You'll Do:

• Your number one goal will be to drive qualifying leads and traffic into our ecosystem
• Execute campaigns across multiple channels focusing on paid search, paid social, email, and field events, while also expressing eagerness to explore unconventional channels for our unique persona
• Distribute product marketing materials to compelling audiences across the channels you manage, identifying which content will resonate with which audiences
• Work closely with the sales team - including directly with SDRs and AEs - to support their activities in outbound and ABM through writing sequences, retargeting, and adjusting lead channels
• Proactively learn existing and new tooling in partnership with the Marketing Automation Manager to bring your ideas to fruition
• Refuse to let perfect be the enemy of good; instead, you will execute quickly and iteratively as our cloud product and messaging evolve

Your Qualifications:

• 4+ total years of work experience across several specialties in growth marketing
• Experience with paid ad platforms - Google, LinkedIn, and even more niche developer platforms like Reddit, StackOverflow, etc.
• Experience running a social calendar and repurposing content
• Experience working with working with sales teams, making adjustments based on feedback on inbound activities to find the most qualified leads.
• Experience with marketing automation tools like CRMs (Salesforce, etc), email marketing platforms (Customer.io, Apollo, etc), and ecosystem signal platforms (Common Room, etc)
• Experience evaluating campaign success metrics, assisted by a technical analyst
• A hunger to understand, reach & influence our category of engineers
• Exposure to the data engineering ecosystem, including some of the following:
  • Data movement (Fivetran, Airbyte, Reverse ETL tools)
  • Transformation (dbt, custom Python)
  • Data warehousing (Snowflake, BigQuery, Redshift)
  • Orchestration (Airflow, Prefect, Dagster, Luigi, etc.)
  • Serverless and/or containerized infrastructure (Google Cloud Run, AWS ECS, Docker + Kubernetes, etc.)
• Desire to lead by example in an enthusiastic and collaborative environment
• The ability to be versatile and context switch when necessary

What You'll Get in Return:

We take care of our team- our benefits are top-notch so that employees can work comfortably from wherever in the world they call home. Check out some of our most exciting benefits offered below.

• Remote-first team with flexible-first culture
• Equity Stock Options
• 401(k) with 5% company match (vests immediately!)
• Unlimited PTO
• Medical, Dental and Vision insurance
• Generous Parental Leave
• Life Insurance and Disability benefits
• $800 remote work stipend for whatever you need to work (food, wellness, equipment etc.)

And that is just the start, there's more! For more info check out our top-of-the-line benefits and perks on our careers page.

The U.S. base salary range for this full-time position is ($105,000- $155,000). Our salary ranges are determined by role, level, and work location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Your recruiter can share more about the salary range for your preferred location during the hiring process. Please keep in mind that equity is not included in the range provided above and will represent a significant part of your total compensation. Benefits and any bonus or incentive compensation is also not included in the range provided above.

Belongingness at Prefect:

Belongingness at Prefect is our commitment to ensuring mutual power, access, and opportunity among all groups and individuals who make up our community. We operationalize belongingness through actions large and small on a daily basis, but always with the goal that all groups and individuals can contribute as their most authentic self to the evolution of our product, our team, and our community.

Belongingness is also our commitment to bridge with individuals or groups not yet established in our community, acknowledge differences in a way that affirms distinct identities, and allows for a new, more expansive group identity to form.

Equal Opportunity at Prefect:

Prefect is an equal opportunity employer and encourages applications from people of all backgrounds. All applicants will be considered for employment without attention to race, religion, color, sex (including pregnancy, sexual orientation and gender identity/expression), national origin, disability or any other status protected under applicable federal, state, or local laws.

Sarah is a real live person (👋🏻) and is looking forward to learning more about you through your application.