Growth Marketing Manager

Posted 23 Days Ago
Hiring Remotely in United States
Remote
150K-300K Annually
Mid level
Professional Services • Consulting
The Role
Lead go-to-market and growth for technical software products, including positioning, launches, content, developer-community engagement, funnel analytics, onboarding, retention, and revenue growth. Build acquisition systems, run experiments, create demos and customer stories, and help establish the company’s initial growth team. The role requires close collaboration with founders, engineers, researchers, and product teams in a remote US environment.
Summary Generated by Built In

About the company

Our client is a fast-growing software company.

The role

Raydar is recruiting for this role on behalf of our client. Lead go-to-market efforts for new technical products, partnering directly with founders, engineers and researchers. The work blends positioning, launch execution, funnel analysis and hands-on content production, alongside helping shape an early growth function.

What you'll do

- Take ownership of growth across a set of technical software offerings and their releases.

- Shape positioning, messaging and launch plans, then carry them out through social media, developer communities, content and partnerships.

- Create written pieces, product demos, customer stories and promotional campaigns.

- Set up dependable systems for bringing in and engaging new users, supported by end-to-end metrics and quick tests.

- Collaborate with product colleagues to improve user onboarding, engagement, retention and revenue.

- Help hire and organize the first members of the growth team and define how they work.


Requirements

What we're looking for

- At least 4 years in a growth role for technical or AI-oriented software.

- Hands-on history of bringing new products to market from scratch, not just tuning established channels.

- Real familiarity with developer audiences and today's software and AI tooling.

- Strong writing and storytelling skills for shaping clear product messages.

- Data-driven approach and comfort being accountable for growth numbers.

- Ability to get things done quickly without leaning on a big team or outside agency.

- Prior experience founding a company, building products or working side by side with engineers.

- Current US work authorization.

Bonus points

- Technical or engineering-oriented product background.

- Growth experience with software aimed at developers or product-led models.

- An established audience or network among technical and founder communities, including a large social following.

- Skill in making demo videos or launch footage.


Benefits

Compensation and benefits

- Base salary: USD 150,000 to 300,000 per year

- Equity

Location and work model

- Remote (US)

- Full-time

Skills Required

  • At least 4 years of experience in growth marketing for technical or AI-oriented software
  • Hands-on experience bringing new products to market from scratch
  • Familiarity with developer audiences and current software and AI tooling
  • Strong writing and storytelling skills
  • Data-driven approach and accountability for growth metrics
  • Ability to execute quickly with limited team or agency support
  • Experience founding a company, building products, or working closely with engineers
  • Current US work authorization
  • Technical or engineering-oriented product background
  • Growth experience with developer-focused software or product-led models
  • Established audience or network among technical and founder communities
  • Large social media following
  • Experience creating demo videos or launch footage
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The Company
28 Employees
Year Founded: 2021

What We Do

Raydar is a talent acquisition and business consulting firm that connects world-class and emerging talent with growing organizations. It supports companies through team development, strategic hiring, and customized growth solutions, helping clients recruit roles such as engineers, product managers, executives, legal counsel, and quantitative traders. Raydar focuses on understanding each organization’s needs, culture, and long-term goals to build high-impact teams.

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