Marketing Associate (Japanese / Operations)

Posted 14 Days Ago
Be an Early Applicant
Seoul, KOR
In-Office
Mid level
Information Technology • Internet of Things • Software
The Role
Drive full-funnel growth marketing across Japan and Korea, including localized digital and offline campaigns, social media, paid advertising, email, webinars, events, and partner initiatives. Track lead generation, CAC, conversion, and ROI metrics; optimize campaigns and report insights. Collaborate with global marketing, sales, design, and creative teams while adapting messaging for Korean and Japanese markets.
Summary Generated by Built In

[About StudioXID] 

ProtoPie is the easiest interactive prototyping tool for all digital products. Designers can turn their UI/UX design ideas into highly interactive prototypes for mobile, desktop, web, all the way to IoT and beyond. They can explore, validate, and test design solutions and ideas by creating very realistic, production-like prototypes without code and without the help of engineers.

ProtoPie is widely used by various companies all over the world across many industries, e.g., Google, Microsoft, Meta, Nintendo, BMW, Samsung, Tencent, Reddit, Bytedance, and Disney. Plus, ProtoPie won no.1 Advanced Prototyping tool in the UX Tools 2022 Design Tools Survey.


Marketing Associate (Japanese / Operations) (1 year contract)


Role Summary


We're hiring a Marketing Associate to join our small, high-leverage Growth team. This is an entry-to-junior role designed for someone early in their marketing career who wants to grow quickly by owning meaningful work from day one — across three pillars: Japan Market Marketing, Multi-Market Campaign Execution, and Marketing Operations.


We're a small team in a fast-moving startup. Your center of gravity is Japan, but you'll also own pieces of Korea-market execution and occasionally support global campaigns where an extra pair of hands moves the needle.


This position is based in Seoul, South Korea.

*Please note that the official job title will be Marketing Manager
*This is a 1 year contract position, with a possibility of conversion to full time/permanent position

Responsibilities


Japanese Marketing & Localization

- Serve as the day-to-day marketing point of contact for ProtoPie's Japanese sales representative and the reselling partner.

- Co-plan and execute joint marketing programs with the partners — webinars, events, digital campaigns, co-branded content — that drive pipeline for both sides.

- Enable partners with localized sales collateral, campaign assets, product updates, and playbooks so they can go to market effectively.

- Localize global marketing assets — landing pages, emails, ads, social copy, webinar decks, sales enablement — into natural, culturally fluent Japanese.


Multi-Market Campaign Execution

- Execute end-to-end delivery of webinars, events, and product launch campaigns across Japan and Korea — from setup and logistics to promotion and post-event follow-up.

- Support the Enterprise demand generation and ABM programs with campaign assets, list preparation, and follow-up workflows as needed.

- Occasionally support global campaigns where JP/KR context or an extra pair of hands is needed.

- Track campaign performance (registrations, attendance, MQLs, pipeline influence) and share concise readouts after each program.


Marketing Operations

- Keep our MarTech stack — CMS, CRM, marketing automation, event platforms — clean and well-documented (list hygiene, UTM discipline, campaign taxonomy).

- Build and maintain campaign workflows: email sequences, forms, landing pages, lead routing, and reporting dashboards.

- Help operationalize recurring reporting so the team can see what's working without having to ask.

- Learn to spot and flag data quality issues before they become pipeline issues.


Qualifications

Must


- 1–2 years of marketing, campaign, or operations experience at a SaaS, tech, or agency environment.

- Strong execution habits: organized, detail-oriented, follows through, communicates status without being asked.

- Japanese fluency — native to business-advanced level (JLPT N1 or equivalent working proficiency). You can localize copy so it reads as if it were written in Japanese, not translated into it.

- Business-level English — comfortable joining meetings, reading and writing Slack/email/docs with global teammates, and giving a short verbal update in English.

- Confident use of productivity tools — Google Workspace (Docs, Sheets, Slides, Drive) and/or Microsoft Office (Word, Excel, PowerPoint). Comfortable building a clean deck, structuring a spreadsheet with basic formulas, and collaborating in shared docs.

- Curiosity about how marketing systems and data work — you don't need to know Salesforce or CMS tool on day one, but you should want to learn them well.


Plus


- Hands-on experience with any MarTech tool — Salesforce, MailChimp, Drip, Zapier, Google Analytics, Amplitude, Zoom Webinar, etc.

- Experience running or supporting webinars, offline events, or product launch campaigns.

- Exposure to B2B SaaS, PLG (product-led growth), or Enterprise sales motions.

- Experience working with reselling partners, channel partners, or distributors — or comfort operating in a partner-led go-to-market environment.

- Interest in design, software development, or the design-tools ecosystem.


How We WorkTeam ProtoPie Works with 5 Company Values1. Autonomy & Responsibility

We respect everyone’s autonomy while taking responsibility for freedom and for judgment between right and wrong for the company.

2. Communication & Trust

We share information, communicate transparently, and build trust with our colleagues and customers.

3. Integrity

We draw a line between personal and professional lives and work with high moral standards.

4. Global Citizenship

We respect each cultural trait and always consider the global market in work.

5. Team PlayerWe collaborate with colleagues, help others actively, and respect others' professionalism and authority.
Benefits
1. Welcome Awards
  • For new joiners, we support KRW 1,000,000(JPY 109,360) for buying personal peripherals and items for better work efficiency.
    • Desk, Chair, Tablet PC, Mobile, Smartwatch, etc.
2. Education Benefits
  • We believe that members’ growth and happiness lead to the team’s growth. We support members in buying books and taking classes they want: language, instrument, anything you want to learn.
3. Healthcare Benefits
  • We understand that our people can bring their best selves to work when they and their families are taken care of.
    • Medical check-ups, Gym, Physical activities, Vision care, Medical treatment(pets included)
4. Internet & Communication Benefits
  • We support internet and mobile expenses to enrich our remote working environment.
5. Congratulations & Condolences
  • We support members’ life events both in joy and in sorrow.


Working Arrangement
  • Flexible working hours (generally from 10 AM to 7 PM KST).
  • Full-time position (during the first 3 months—the probation period, the employee will receive 100% of their salary).
  • Seoul HQ: 34, Bongeunsa-ro 16-gil, Gangnam-gu, Seoul, Republic of Korea


Hiring Process

Submit resume or CV > 1st Interview > 2nd Interview > decision and negotiation.

  • Please exclude any information from your resume that is not directly related to the job position, such as physical conditions, marital status, family relationships, and place of origin.
  • We will let you know the application result within 2 weeks of your application.
  • 1st and 2nd interviews will be conducted in-person(offline).
  • Interview process may be slightly changed depends on the position.
  • Employment will be terminated if you are found to have falsified information on your resume and portfolio.


If you have any questions, please feel free to reach us at [email protected]


Skills Required

  • 3+ years of experience running growth marketing campaigns in a SaaS company or relevant business
  • Fluency in Korean and Japanese, including written and verbal communication
  • Experience with digital marketing, including email, social media, content, paid advertising, and webinars
  • Experience with online and offline event marketing, including organizing and facilitating events and collaborating with vendors and thought leaders
  • Ambitious, driven, and outgoing personality with willingness to interact with customers
  • Ability to strategize and execute marketing campaigns and initiatives
  • Based in Seoul, South Korea
  • Experience with Product-Led Growth strategies in B2B or enterprise SaaS environments
  • Experience working in fast-paced startup environments, particularly SaaS or technology contexts
  • Experience working in global companies with international teams
  • Experience targeting automotive, high-tech, IoT, MedTech, or robotics verticals
  • Hands-on proficiency with social media platforms and Salesforce, Drip, Slack, and Jira
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The Company
HQ: Hanyang
93 Employees
Year Founded: 2014

What We Do

ProtoPie empowers designers to bring their UI/UX ideas to life with the most intuitive and powerful prototyping tool. Forget code and engineering roadblocks – create highly interactive prototypes across a wide range of industries, such as Automotive, Gaming, IoT, Finance, MedTech, Robotics, VR/AR, and any Mobile/Tablet and Desktop websites and apps, etc., all within a user-friendly interface. ProtoPie is widely used by various companies worldwide across industries, such as Google, Meta, Microsoft, BMW, Mercedes, Ikea, Miele, Samsung, Nintendo, Riot Games, Revolut, Sunrise Labs, Netflix, Warner Bros. Discovery, and more! ? Why ProtoPie is Unique: ProtoPie’s interface mirrors how you naturally explain things, making it easy to learn and use. It doesn’t require coding knowledge, allowing designers to focus on the creative process. ?️ Import your designs from Figma, Sketch, and Adobe XD. ? macOS, Windows, iOS & Android. ? Device’s native sensors, e.g. tilt, sound, camera, compass, native keyboards, etc ? Conditions & variables, self-hosted media, Lottie, video, QR & barcode scanner, etc. ?? Cross-device interaction, Hardware integration, VR/AR prototyping, User testing. ? Some Use Cases: - Hardware Integration Prototyping: ProtoPie’s intuitive interface and sensor support make it ideal for simulating real-world interactions with hardware elements. - Voice Prototyping: Create interactive prototypes for voice assistants, smart speakers, and other voice-controlled interfaces. - Game UI prototyping: Integrations with Unity, Unreal, and VRED for smooth VR user testing. For more information, go to https://protopie.io

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