At Eucalyptus (EUC), we’re on a mission to make good health last a lifetime. More than one billion people globally live with obesity a leading cause of preventable chronic diseases like diabetes and heart disease.
Through Juniper, our flagship weight-management brand, we combine GLP-1 medication with personalised nutrition, exercise, and ongoing support from a multidisciplinary clinical team. Our approach makes patients 4× more likely to achieve meaningful weight loss and we’re just getting started.
Our goal: to support 1 million patients globally by 2028 and build Germany’s most impactful digital healthcare service.
We are seeking a motivated Junior Growth Marketing Manager (f/m/d) to drive our growth in Germany. This role is ideal for someone eager to develop their skills in growth marketing within a fast-paced, dynamic environment. You will support the execution of growth initiatives by combining creativity with data-driven insights to help drive patient acquisition and engagement.
- Assist in managing and executing paid media campaigns across Meta, Google, YouTube, and emerging platforms, ensuring accurate and timely delivery, including copywriting for all channels.
- Operate email campaigns, including setting up new flows, triggers, and audiences in CustomerIO, following instructions from channel owners.
- Manage our creative assets as part of campaign execution.
- Support the creation and optimization of SEO content to drive organic growth.
- Support the analysis and reporting of campaign results to inform optimizations and improve efficiency.
- Help identify opportunities for improvement across creative assets, targeting, and post-click experiences through experimentation.
- Support the management of affiliate and influencer partnerships, with the opportunity to take on more responsibility over time.
- Contribute to writing and managing creative briefs informed by data, patient insights, and market trends.
- Help operationalize A/B tests across channels to improve campaign performance and learnings.
- Work alongside senior growth marketers and cross-functional teams including product and analytics to support growth strategies.
- Stay informed on industry trends and best practices to continuously enhance performance marketing efforts.
About You
- 1-2 years of experience in growth or performance marketing, ideally within B2C consumer brands or healthcare
- Demonstrated ability to support and execute paid media campaigns across platforms such as Meta, Google, and YouTube; familiarity with TikTok and emerging channels is a plus
- Basic understanding of audience segmentation, conversion optimisation, bidding strategies, and testing methodologies to improve campaign performance
- Eagerness to learn and contribute to growing conversion volume while maintaining cost efficiency
- Experience working collaboratively with creative teams to help develop and refine ad creatives that engage and convert
- Ability to analyze campaign data and identify performance issues with guidance, using tools like Google Analytics and Ads Manager
- Interest in learning attribution modelling, incrementally testing, and full-funnel measurement techniques
- Strong curiosity and belief in the power of creative content to drive marketing success, with a willingness to develop skills in crafting attention-grabbing campaigns across channels
Why Join Us
- Make a real impact help thousands of patients improve their health and quality of life
- Autonomy and ownership manage multi-million-euro budgets and shape performance strategy end-to-end
- Be part of a high-performing, mission-driven team building Germany’s leading digital healthcare brand
- Enjoy flexible hybrid working, with a focus on impact, not presenteeism
- Your own stake in the business through our employee options program
At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we celebrate the unique qualities each person brings to our team. We are committed to creating an inclusive environment where everyone feels they belong.
If you require any reasonable adjustments during the interview process, please let us know we are happy to support you.
What We Do
At Eucalyptus, we run a trusted group of digital healthcare clinics on our telehealth platform including Pilot (men’s health), Kin (fertility), Software (dermatology) and Juniper (weight loss and menopause). Our mission is to bring high-touch, high-quality healthcare to patients around the world by empowering practitioners with technology. Since 2019, we’ve facilitated over one million consultations across Australia, the UK and Germany. With every consult, we’re breaking down boundaries to better health by providing better access to care, stigma-free experiences, and continuous support. Our commitment to providing better patient experiences is matched by our stellar record of patient safety. To learn more about Eucalyptus, visit our website
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