Growth Marketing Manager - DACH

Posted 9 Days Ago
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Amsterdam, NLD
In-Office
Mid level
Information Technology
The Role
Lead growth marketing for the DACH region by developing and executing ABM, email automation, SEO/AI-optimized content, PR and PPC strategies. Own full-funnel campaigns, launches, budget management, performance analysis, and cross-functional coordination with sales, product, and global marketing.
Summary Generated by Built In

At Commify, we're not just a company—we're a globally connected team of innovators who love what we do. As a CPaaS leader with over 25 years of groundbreaking experience, we're the force behind over 7 billion customer interactions each year, enabling businesses worldwide to connect via advanced channels like SMS, RCS, and complex mobile journeys.

Our culture is our core strength. Operating across the UK, EMEA, the USA, and Australia, we've fostered a truly diverse and connected environment, earning a consistent 4 out of 5 culture score in our employee engagement surveys. You'll join a vibrant team where your diverse experience makes a daily global impact.

We are seeking a Growth Marketing Manager for our DACH region to join the dynamic marketing team at Commify. This pivotal role is focused on driving growth through strategic marketing initiatives tailored to the unique demands of the DACH market.

Commify is the umbrella brand for a portfolio of business messaging companies. In the German market, the two active brands are Esendex and Spryng. While customers interact with these brands directly, both operate under the Commify group and benefit from its shared technology, expertise, and resources. Therefore, the role supports and collaborates with both Esendex and Spryng, reflecting Commify’s unified approach to serving the German market.


The role:

The successful candidate will develop, execute, and optimize comprehensive growth marketing strategies that increase brand awareness, customer acquisition, and revenue within the region. You will work closely with cross-functional teams including sales, product, and global marketing to deliver localized campaigns and ensure alignment with broader company objectives.

  • Account-Based Marketing (ABM): Partner with local sales teams to design and launch highly targeted campaigns focused on our most valuable accounts within the ICP.
  • Email Marketing & Automation: Craft smart, automated workflows using HubSpot, Salesforce, or Marketo—with comprehensive training on Marketo as we transition platforms.
  • SEO & AI-Optimised Content: Team up with our agency and Global SEO Manager to elevate content that ranks high on search engines and resonates across AI platforms.
  • PR, Branding & Content Marketing: Drive impactful thought leadership and conversion-focused content throughout the funnel; initially collaborate with the Head of Marketing EMEA to manage the PR agency, moving toward independent oversight.
  • Full-Funnel Ownership: Lead cross-functional efforts to enhance the customer journey from initial touchpoint through sales-qualified lead, supported by global teams in Design, SEO, Website, and CRM.
  • Campaigns, Launches & Market Analysis: Spearhead exciting product launches, monitor campaign success, conduct competitive analysis, and uncover fresh opportunities to sharpen our strategy.
  • PPC, Paid Media & Budget Management: Work closely with the Head of Marketing EMEA to strategically manage the DACH budget, oversee regional SEO and PPC initiatives, optimize spend, and maximize ROI with agency collaboration.


The Person:

  • Imaginative & Results-Oriented: Driven by a passion to transform ideas into captivating copy, innovative concepts, and impactful campaign strategies.
  • Exceptional Writing Talent: Possess strong written and verbal communication skills, crafting clear, engaging, and professional content perfectly tailored for digital platforms.
  • Energetic & Motivated: Embrace a can-do spirit with a strong desire to take ownership, find creative solutions, and continuously enhance campaign performance and efficiency.
  • Marketing Experience: Preferably have worked in a dynamic marketing, communications, or support role; recent graduates or those with equivalent professional experience are warmly welcomed.
  • Organizational & Project Management Skills: Skilled at juggling multiple deadlines and smoothly coordinating logistics, especially for events and content publication.
  • You are ambitious, eager to learn, and driven—qualities we deeply appreciate and actively foster.
  • Fluency in German is essential, as native proficiency is required.

Benefits:

  • Competitive Salary (plus 8% holiday, paid in May)
  • Bonus Scheme based on Company performance 
  • 27 days annual leave plus Bank Holidays
  • Birthday off work
  • Wellbeing days off and giving back days
  • 5% employer pension contribution
  • Death in service (4x salary)
  • Access to "Calm" a wellbeing and mental health app for you and your family
  • €400 Holiday voucher
  • Monthly/quarterly socials
  • Training & Development opportunities
  • Hybrid working

Skills Required

  • Native fluency in German
  • Experience with HubSpot, Salesforce, or Marketo (email marketing & automation)
  • Account-Based Marketing (ABM) experience
  • SEO and AI-optimised content strategy experience
  • PPC/paid media and regional budget management experience
  • Strong written and verbal communication / content creation skills
  • Organizational and project management skills (campaigns, events, content timelines)
  • Experience in marketing, communications, or related role (recent graduates considered)
  • Experience managing PR/branding or working with agencies
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The Company
HQ: Nottingham
304 Employees
Year Founded: 2001

What We Do

Most businesses are terrible at communicating with their customers. They either don't communicate enough, or use channels their customers don't like. But when they get it right, it can transform their customer experience and their financial performance. So, it's our mission to make business communication brilliant. Commify is Europe's leading supplier of Application-To-Person business messaging services. We help over 46,000 companies communicate brilliantly with their customers and staff; sending almost 5 billion messages a year through our portfolio of brands. Our messaging solutions encompass everything from SMS to mobile payments, accessed through web applications, APIs or bespoke integrations. All of our products and platforms are supported by a passionate and innovative international team, with in-house development and support. Headquartered in Nottingham (UK), we sell through a portfolio of brands, dependent on geography and customer segment. These include Esendex, TextAnywhere, Text Marketer, Skebby, Massenversand, SMSpubli, SMS Envoi, and Spryng and operate in the UK, Ireland, Italy, France, Spain, Germany, The Netherlands, Australia, New Zealand and The United States. Backed by ECI Partners, we continue to innovate and grow both existing and new markets to support more companies to transform their business communications.

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