Growth Marketing Analyst

| Los Angeles, CA, USA +80 more | Remote
Employer Provided Salary: 100,000-110,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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ABOUT THRIVE MARKET


Thrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy, and sustainable products at member-only prices. Every day, we help our 1.4M+ Members find better products, support better brands, and build a better world in the process. We are a profitable, half-billion-dollar revenue business proving that mission-focused companies can succeed. We are also a Certified B Corporation, recently became a Public Benefit Corporation, and are a Climate Neutral Certified company. Join us as we bring healthy and sustainable living to millions of Americans in the years to come.


Thrive Market is seeking a Growth Marketing Analyst to play a key role in uncovering trends on a weekly, monthly, and quarterly basis for performance and strategy enhancement. Your experience in marketing analytics and attribution will be vital as you collaborate with the team, challenging current practices and contributing to their refinement. In this role, you'll be instrumental in reshaping our internal ecosystem, transitioning away from a reliance on last click and last touch, and providing mathematical support for advanced return theory. Additionally, your responsibilities include guiding the marketing team on internal reporting best practices, and ensuring accuracy as the source of truth validation.


If you believe you are a fit for this role, we encourage you to apply. 

RESPONSIBILITIES

  • Dedicate full bandwidth and expertise to support new customer growth initiatives
  • Drive visual and backend data solutions to facilitate insightful automation for the growth marketing team
  • Actively participate as a crucial member of the Acquisition Marketing team during peak seasons, engaging in key internal and external conversations to contribute valuable insights that influence strategic decisions
  • Identify trends and conduct data mining exercises, focusing on portfolio health, channel KPIs, and discount health analysis, exemplified through tasks like Facebook (FB) Portfolio analysis
  • Collaborate closely with Product Growth analysts, to identify patterns, share insights, and formulate data-driven recommendations for enhanced decision-making
  • Demonstrate proficiency in understanding and navigating the attribution data ecosystem, encompassing mobile, platform, models, and internal clickstream
  • Partner with marketing leadership to enhance confidence in existing investments and proactively identify opportunities for growth and upside potential
  • Lead the transition from reactive analytics to proactive decision-making, leveraging data insights to strategically inform future decisions rather than reacting to past occurrences
  • Develop and implement creative reporting structures, establishing a taxonomy and reporting framework to consolidate data from multiple platforms, emphasizing creative elements such as copy, image types, and key KPIs
  • Oversee media distribution reporting, consolidating data to provide insights into Thrive Market's off-site presence, including daily details on ad distribution frequency

QUALIFICATIONS

  • 4+ years of proven experience in marketing analytics, with a focus on Paid Media and Member Growth
  • Strong proficiency in data analysis tools and platforms, such as Google Analytics, Tableau, or similar
  • Expertise in using attributes to refine targeting strategies and optimize marketing campaigns
  • Solid understanding of statistical modeling techniques and their application in a marketing context
  • Experience conducting A/B tests and translating findings into actionable insights
  • Excellent communication skills with the ability to convey complex analytical concepts to non-technical stakeholders
  • Detail-oriented mindset with a proactive approach to problem-solving
  • Ability to succeed in a fast-paced environment

BELONG TO A BETTER COMPANY

  • Comprehensive health benefits (medical, dental, vision, life and disability)
  • Competitive salary (DOE) + equity
  • 401k plan
  • 9 Observed Holidays
  • Flexible Paid Time Off
  • Subsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences
  • Ability to work in our beautiful co-working space at WeWork in Playa Vista and other locations
  • Free Thrive Market membership with exclusive employee discount
  • Coverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platform

  • We're a community of more than 1 Million + members who are united by a singular belief: It should be easy to find better products, support better brands, make better choices, and build a better world in the process.


    At Thrive Market, we believe in building a diverse, inclusive, and authentic culture. If you are excited about this role along with our mission and values, we encourage you to apply.


    Thrive Market is an EEO/Veterans/Disabled/LGBTQ employer


    At Thrive Market, our goal is to be a diverse and inclusive workplace that is representative, at all job levels, of the members we serve and the communities we operate in. We’re proud to be an inclusive company and an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. If you’re thinking about joining our team, we expect that you would agree!


    If you need assistance or accommodation due to a disability, please email us at [email protected] and we’ll be happy to assist you.


    Ensure your Thrive Market job offer is legitimate and don't fall victim to fraud. Thrive Market never seeks payment from job applicants. Thrive Market recruiters will only reach out to applicants from an @thrivemarket.com email address. For added security, where possible, apply through our company website at www.thrivemarket.com.


  • © Thrive Market 2024 All rights reserved.

JOB INFORMATION

  • Compensation Description - The base salary range for this position is $100,000-110,000/Per Year.
  • Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and geographic location.
  • Total Compensation includes Base Salary, Stock Options, Health and Wellness Benefits, Flexible PTO, and more!

#LI-DR1

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Candidate Location Eligibility:
Albuquerque, NM
Ann Arbor, MI
Atlanta, GA
Austin, TX
Baltimore, MD
Baton Rouge, LA
Birmingham, AL
Boise, ID
Boston, MA
Buffalo, NY
Charleston, SC
Charlotte, NC
Chicago, IL
Cincinnati, OH
Cleveland, OH
Colorado, CO
Columbus, OH
Dallas-Fort Worth, TX
Dayton, OH
Des Moines, IA
Detroit, MI
Fayetteville-Springdale-Rogers, AR
Greensboro, NC
Hampton Roads, VA
Hartford, CT
Houston, TX
Huntsville, AL
Indianapolis, IN
Jacksonville, FL
Kansas City, MO
Las Vegas, NV
Lexington, KY
Lincoln, NE
Little Rock, AR
Los Angeles, CA
Louisville, KY
Madison, WI
Memphis, TN
Miami, FL
Milwaukee, WI
Minneapolis–Saint Paul, MN
Nashville, TN
New Orleans, LA
New York City, NY
Ogden, UT
Oklahoma City, OK
Omaha, NE
Orlando, FL
Other US Location
Palm Bay-Melbourne-Titusville
Pensacola, FL
Peoria, IL
Philadelphia, PA
Phoenix – Mesa – Scottsdale, AZ
Pittsburgh, PA
Portland, ME
Portland, OR
Providence, RI
Provo, UT
Raleigh-Durham, NC
Reno, NV
Richmond, VA
Rochester, NY
Sacramento, CA
Salt Lake City, UT
San Antonio, TX
San Diego, CA
San Francisco, CA
San Luis Obispo, CA
Santa Cruz, CA
Seattle, WA
Spokane, WA
St. Louis, MO
Tallahassee, FL
Tampa Bay, FL
Tucson, AZ
Tulsa, OK
Washington DC
Wichita, KS
Wilmington, NC

Technology we use

  • Engineering
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • BashLanguages
    • ReactLibraries
    • NumPyLibraries
    • AirflowLibraries
    • KafkaLibraries
    • FlaskFrameworks
    • Node.jsFrameworks
    • SparkFrameworks
    • PostgreSQLDatabases
    • NoSQLDatabases

An Insider's view of Thrive Market

How would you describe the company’s work-life balance?

Thrive Market is a company that values family first. Leadership has supported me as I navigated the challenges of being a first time mom (during a pandemic!) with kindness and empathy, while offering me a flexible schedule and while still giving me opportunities for growth.

Erin

Senior Director of Growth Marketing

What's the biggest problem your team is solving?

The biggest problem our team is trying to solve is how to become the number one brand users turn to for easy and affordable online groceries. Our team puts user experience at the forefront to ensure that the user has an enjoyable and cohesive experience across the board, from their browser all the way to their mobile app.

Krisha

Lead Software Engineer

How does the company support your career growth?

I first started in Member Services. Now, I am responsible for providing a testing infrastructure that provides our users the highest quality of shopping experience. I take what I learned from my direct interaction with members, and now have the ability to add that to code that reflects that interaction. 6 years later, I'm still Thriving!

Marcus

QA Engineer

How do your team's ideas influence the company's direction?

The Merchandising team is always looking for better ways to serve our members. We build out category strategies that include sourcing new products to meet member's diet & lifestyle needs, looking for more sustainable packaging formats or creating innovative Thrive Market Brand items.

Christine

Senior Director of Merchandising

How do you collaborate with other teams in the company?

We really make an effort to foster cohesion between team members and make the effort to understand the long-term goals and strategies with our partnered departments. We achieve this by emphasizing trust, respect, honesty and open-mindedness in our day-to-day communications and interactions. It helps that we're all driven by our mission!

David

VP of Finance

What are Thrive Market Perks + Benefits

Thrive Market Benefits Overview

We Offer:

Competitive salary (DOE) + equity
Flexible Paid Time Off
Free Thrive membership & 15% discount
Medical, dental and vision plans to choose from
401k program
Stocked kitchen in our Thrive Market Home Office with Thrive Market products
Coverage for Life Coaching & Therapy Sessions on Modern Heath, our holistic mental health and well-being platform for mental & professional support
Casual atmosphere and great people to work with

Culture
Volunteer in local community
Giving back to our members and our local community is a huge part of our mission. Our very own mission task force hosts many employee driven events throughout the year.
Partners with nonprofits
in 2019, Thrive deployed over $850,000 raised from our membership community toward initiatives such as clean water to villages in Africa, snacks to children separated from families at the border, etc.
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Thrive Market provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Thrive Market's team fitness initiatives include In-office yoga.
Mental health benefits
We have partnered with Modern Health to provide life coaching & therapy sessions for our employees.
Financial & Retirement
401(K)
Company equity
Performance bonus
Charitable contribution matching
The Thriver Help Fund is an emergency financial assistance lifeline created and funded by Thrivers, for Thrivers, to provide assistance in a time of need.
Child Care & Parental Leave
Generous parental leave
We provide up to 12 weeks of parental leave for the primary caretaker after 12 months of employment.
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Lunches can be expensed when working in the office.
Free snacks and drinks
Company-sponsored happy hours
Onsite office parking
Pet friendly
Professional Development
Job training & conferences
Thrive Market offers employees professional development opportunities like The ability to attend job related conferences and seminars.
Lunch and learns
Thrive Market hosts lunch and learn meetings once per month.
Promote from within
Online course subscriptions available
Customized development tracks

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