- Develop and implement the company's marketing and growth strategy aligned with the company’s overall business objectives.
- Partner with Product, Engineering, Analytics, and other teams to ensure product launches, campaigns, and incentives are executed effectively to increase user acquisition in the US.
- Liason with Global Paid Marketing team.
- Develop and manage a multi-channel, integrated marketing plan, including digital marketing, content creation, publishers, KOLs, SEO, and strategic partnerships.
- Identify and track key metrics to measure the effectiveness of marketing efforts, making necessary adjustments to ensure goals are met.
- Partner with paid and brand design teams, ensuring consistency with a focus on ROI and data-driven results.
- Lead all user communication efforts, ensuring clear, consistent, and effective messaging across all channels and touchpoints, and tailoring communication strategies to specific user segments.
- Demonstrate strong organizational skills and an ability to prioritize and manage multiple projects simultaneously in a fast-paced, constantly evolving environment, while maintaining high standards of quality and consistency.
- Effectively communicate with legal and compliance teams, ensuring that all marketing efforts and strategies are compliant and well-positioned.
- 3+ years of experience in Marketing/Growth, preferably in the Crypto industry.
- Exceptional written and verbal communication skills in English.
- Inspire and motivate the team and external stakeholders, including partners and investors.
- Strong interpersonal skills.
- Paid media/performance marketing experience.
- A data-driven and entrepreneurial mindset, ability to operate in ambiguity.
- A passion for crypto and digital assets, familiarity with emerging trends and news.
- Organized and experienced in project management or equivalent.
- Relevant experience at a crypto exchange.
- Analytics & Reporting: Amplitude (or equivalent), Impact, MMPs (Appsflyer, Branch), SEMrush, ASO
- Content Management & Productivity: Figma, Google Workspace
- Global exposure and cross-culture mindset
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependents
- More that we love to tell you along the process!
#LI-SK1
#LI-HYBRID
OKX Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OKX and has not been reviewed or approved by OKX.
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Fair & Transparent Compensation — Pay is considered competitive or above market, especially in engineering, product, and legal roles across major hubs. This positioning is consistently cited as a major attraction for candidates.
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Healthcare Strength — Role descriptions indicate comprehensive medical, dental, vision, life, and disability coverage, with employer-paid premiums in some cases. Health coverage is highlighted alongside core benefits like PTO and parental leave.
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Wellbeing & Lifestyle Benefits — Allowances for education and fitness, meal perks and snacks, team-building budgets, and structured learning programs are described across locations. These extras enhance the total rewards package beyond base pay.
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What We Do
Founded in 2017, OKX is one of the world’s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto. In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX’s vision is a world of financial access backed by blockchain and the power of decentralized finance.








