Growth Finance Analyst (Financial Analyst – Marketing Strategy)

Posted 3 Days Ago
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Kharian, Punjab
In-Office
Junior
Fintech
At ACE Money Transfer, our mission and culture serve as the foundation of our operations and the driving force behind.
The Role
The Growth Finance Analyst supports marketing strategy by tracking budgets, evaluating ROMI, conducting cost analyses, and collaborating with marketing teams on financial insights and tool evaluations.
Summary Generated by Built In
Job Title:  Growth Finance Analyst  (Financial Analyst – Marketing Strategy)
Department: Accounts & Finance (FP&A)
Reports to: Corporate Financial Analyst
Location: Kharian Office
About us:
ACE Money Transfer is a UK-based multinational company headquartered in Manchester, United Kingdom. ACE Money Transfer provides online remittance services to individuals in 28 countries across UK, Europe, Canada, and Australia enabling them to send money across border in over 100 countries.
Job Summary:
We are seeking a sharp, data-driven Growth Finance Analyst/Financial Analyst – Marketing Strategy to join our team with a dedicated focus on supporting Marketing Strategy. This role will be instrumental in driving visibility into marketing spend, evaluating ROMI, conducting cost analyses, and assisting in tool and technology evaluations to ensure our marketing investments generate sustainable value.
Key Responsibilities
Marketing Spend Oversight
  • Monitor and track marketing budgets across channels, campaigns, and business units.
  • Ensure proper allocation and reconciliation of marketing expenses in coordination with accounting and marketing operations.
  • Drive monthly variance analysis between forecast and actual spend.
Return on Marketing Investment (ROMI) Analysis
  • Build and maintain financial models to measure ROI of marketing initiatives (e.g., digital advertising, events, sponsorships).
  • Develop dashboards that track key performance metrics such as CAC, LTV, and ROAS.
  • Provide forward-looking insights to guide marketing investment decisions.
Comparative Analysis of Marketing Tools
  • Conduct financial and qualitative evaluations of marketing tools and platforms (CRM, email marketing, automation, attribution, etc.).
  • Compare alternatives based on cost, performance metrics, vendor terms, and scalability.
  • Partner with Marketing Ops to make data-driven recommendations on tool selection, renewals, or discontinuations.
Budgeting & Forecasting Support
  • Assist in the preparation of marketing budgets and reforecasts.
  • Collaborate with marketing leads to ensure spending aligns with strategic objectives.
  • Identify and flag over/under-utilized budget categories or tools.
Cross-functional Business Partnering
  • Act as the Finance point of contact for Marketing, Operations, and Revenue & Sales functions.
  • Present analysis and insights to senior stakeholders with clear narrative and actionable recommendations.
  • Support scenario planning for marketing-driven initiatives and expansion opportunities.
Reporting & Process Improvement
  • Develop standardized templates and reporting processes for recurring marketing finance workflows.
  • Automate reports where possible using BI tools or spreadsheet scripting.
  • Recommend process enhancements for spend visibility, vendor tracking, and ROI optimization.
Qualifications
Education & Experience
  • Bachelor’s degree in Finance, Economics, Accounting, or a related field (MBA or advanced degree a plus).
  • 2–5 years of relevant experience in financial planning & analysis (FP&A), marketing finance, or business analytics.
  • Experience supporting marketing or growth teams is strongly preferred.
Technical & Analytical Skills
  • Advanced proficiency in Excel/Google Sheets and data visualization tools (e.g., Tableau, Power BI).
  • Strong modeling skills for ROI analysis and cost comparisons.
  • Familiarity with marketing systems and data (e.g., Adjust, Braze, Google Analytics, Meta Ads Manager).
  • Familiarity with Python, SQL, Power BI, Tableau to extract, analyze and visualize data.
Soft Skills
  • High attention to detail, technically astute intellectual curiosity, and business acumen.
  • Strong verbal and written communication skills to relay insights clearly to non-finance stakeholders.
  • Ability to work independently, manage multiple priorities, and thrive in a fast-paced, cross-functional environment.

ACE Money Transfer Profile: www.acemoneytransfer.com
 

Top Skills

Excel
Google Analytics
Google Sheets
Meta Ads Manager
Power BI
Python
SQL
Tableau
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The Company
HQ: Manchester
1,000 Employees
Year Founded: 2002

What We Do

ACE Money Transfer is a global leader in providing seamless, secure, and efficient international remittance services. Established with a mission to connect families and empower individuals, we specialize in enabling people to send money to their loved ones across the globe, quickly and reliably.

Why Work With Us

At ACE Money Transfer, we don’t just offer jobs; we provide a platform for growth, purpose, and impact. Our company stands out because of its innovative approach, global reach, and commitment to both our customers and employees.

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