As Growth Content Manager (Sports and Prediction Markets), you will be responsible for planning and delivering impactful content across our sports vertical, with a particular focus on major US sports including the NFL, NBA, MLB, NHL, college football, and college basketball.
You will own the content calendar and coordinate distribution across web, SEO/AEO, affiliate, social and other channels, ensuring content is timely, commercially relevant, and aligned with key sporting moments and trading demand.
This role will require close collaboration with specialist teams across SEO/AEO, Paid Media, Affiliates, Social and Product to ensure content supports both audience growth and commercial performance.
Responsibilities
Build and manage the sports content calendar across web, SEO/AEO, affiliate, social, and other distribution channels
Develop full funnel content plans around major US sports, including NFL, NBA, MLB, NHL, college football and college basketball
Identify topical opportunities around key fixtures, major sporting events, seasonality, betting interest and prediction market activity
Work with internal specialists across SEO/AEO, Paid, Affiliate, Social and Product to align content with channel priorities
Ensure content supports organic visibility across traditional search engines and AI answer surfaces, audience engagement, affiliate performance and conversion goals
Brief internal and external writers, editors and subject matter experts
Monitor content performance and use insights to improve planning, prioritisation and execution
Work with internal and external resources to support digital PR efforts
Set up detailed SEO and AEO tracking and reporting
Utilise and enhance AI content production workflows to speed up production
Collaborate on ASO production and reporting with internal stakeholders
Stay up to date with the latest developments across US sports, prediction markets, betting markets, SEO/AEO, affiliate and social media
Requirements
Experience in sports content, iGaming, or a similar digital content role
Exceptional knowledge of major US sports, particularly the NFL and NBA, with broader understanding of MLB, NHL, college football and college basketball
Experience creating and managing content calendars across multiple channels
Knowledge or experience of prediction markets, betting markets, odds, futures, props, picks or related sports wagering concepts
Deep experience working in digital PR, SEO/GEO, or other digital content areas
Capacity to work cross-functionally with specialist marketing teams like SEO/AEO, Paid, Affiliate, Social, Product
Critical editorial judgement, with the ability to balance speed, accuracy, user value and commercial relevance
Analytical mindset, with the ability to interpret performance data and turn it into clear content priorities and engaging narratives
Comfortable working in an innovative, truly fast-paced, and performance-driven environment
What We Offer
Competitive salary and benefits package
Opportunity to help build and shape a high-growth sports and prediction markets content vertical
Flexible remote working policy
Collaborative and dynamic working environment with a focus on innovation and performance
Access to leading SEO, analytics, content and growth tools
If you master US sports, understand how fans engage and trade around sporting moments, and you can turn that knowledge into a commercially effective content calendar, this is the right opportunity for you.
Skills Required
- Experience in sports content, iGaming, or a similar digital content role
- Exceptional knowledge of major US sports, particularly the NFL and NBA, with broader understanding of MLB, NHL, college football and college basketball
- Experience creating and managing content calendars across multiple channels
- Knowledge or experience of prediction markets, betting markets, odds, futures, props, picks or related sports wagering concepts
- Deep experience working in digital PR, SEO/GEO, or other digital content areas
- Capacity to work cross-functionally with specialist marketing teams like SEO/AEO, Paid, Affiliate, Social, Product
- Critical editorial judgement, with the ability to balance speed, accuracy, user value and commercial relevance
- Analytical mindset, with the ability to interpret performance data and turn it into clear content priorities and engaging narratives
- Comfortable working in an innovative, fast-paced, and performance-driven environment
Crypto.com Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Crypto.com and has not been reviewed or approved by Crypto.com.
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Fair & Transparent Compensation — Pay is considered market‑competitive in select engineering, product, trading, compliance, and senior roles, with external postings and salary snapshots indicating strong bands in some geographies. Standout offers appear at higher levels, reinforcing that top‑of‑band packages are attainable in certain teams.
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Healthcare Strength — Benefit descriptions include medical, dental, and vision coverage across U.S. roles. Core health insurance is presented as part of a standard modern fintech package alongside other essentials.
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Leave & Time Off Breadth — Benefit materials reference PTO, sick time, and attractive annual leave with additional days for occasions. Time‑off provisions are positioned as a consistent element of the offering, with regional variation.
Crypto.com Insights
What We Do
Crypto.com was founded in 2016 on a simple belief: it's a basic human right for everyone to control their money, data and identity. Crypto.com serves over 10 million customers today, with the world’s fastest growing crypto app, along with the Crypto.com Visa Card — the world’s most widely available crypto card, the Crypto.com Exchange and Crypto.com DeFi Wallet.
