Growth Associate - Content Marketing

We're hiring a Growth Associate for our Content Marketing team to help more people discover Modo Energy's research - and to prove it's working.

This is a generalist role. You'll work directly with the Head of Content Marketing and do whatever it takes to get our power market expertise in front of the right people and bring them into the platform - whether that's building social media campaigns, weekly newsletters, getting a GEO-optimised article live, scheduling a campaign for a new market, getting an analyst or the founder onto the right podcast, or figuring out which content is actually driving signups and doubling down on it. The scope of this role will grow as we do - what it looks like in year two may look very different from day one.

This is a content marketing role - it sits in the content team, not product marketing. Where product marketing focuses on the product itself, you'll focus on turning our expertise into things people read, watch, and subscribe to, and on proving it brings the right people in. A big part of the job is measurement and content operations.

We turn deep market research - power price forecasts, battery and solar revenues out to 2050, benchmarks, regulation - into content the market can use. You'll help set the standard for how we do that consistently, and build the setup that tells us what's working. We're building the muscle of attribution from a standing start, and we want to be best-in-class: sharp, data-driven, and ahead of the industry in how we reach our audience.

That means having real opinions about what good looks like and the drive to execute on them. We care about taste. If something looks or sounds wrong, say so.

And if you're excited about the energy transition, you'll fit right in. Modo Energy exists to help capital flow more efficiently into clean energy infrastructure - and understanding how power markets actually work is a big part of the job. If that sounds interesting rather than intimidating, that's a good sign.

• Keep the content engine running - build and own the content calendar, make sure articles, emails, and campaigns ship on time and go out at the right moment for maximum impact
• Set up and run attribution - use HubSpot, Fullstory, and Intercom to know what content is actually driving new visitors, signups, and usage
• Report weekly, iterate fast, and make sure every decision we make is grounded in what's actually working
• Help produce and scale our core formats - GEO articles, newsletters and other email comms, content videos - and take the ones that work beyond the US into Europe and Australia
• Segment users, leads, and audience in HubSpot so the right content reaches the right people
• Run employee visibility (inc. CEO/founder) - social presence, podcast bookings, press/trade-press outreach (earned media), and marketing the analysts behind the insights
• Build AI and Cowork workflows to automate the repetitive parts and help us move faster

• You've shipped something independently - a project, a campaign, a newsletter, anything you took from idea to live
• Hands-on experience with HubSpot (or an equivalent) for measurement and attribution - you'll bring this, not learn it from scratch
• You're comfortable with data and marketing ops - you'd rather build a clean attribution setup than guess
• An engineering or analytical mindset - you think in systems and would rather automate something than do it manually twice
• Strong writing - clear, direct, and aimed at the right person
• You use AI as a core part of how you work - not just chatbots, but building workflows, automating tasks, and using agents to get things done faster
• Curious and resourceful - you figure things out without being told how
• Taste and judgement - you know good from bad and you'll say so

• Comfortable with design or video tools - Figma, Premiere Pro, Canva, or similar
• Some experience with growth or marketing campaigns
• Some exposure to PR or communications
• An interest in energy, climate, or the transition to clean power
• Degree in an analytical field - economics, engineering, maths, physics, or similar (we care more about how you think than what you studied)

• Base salary range: $80,000–$120,000 per year, depending on experience.
• The salary range listed reflects industry benchmarks for this role. Modo Energy's policy is to pay top of personal market - if you're exceptional, we'll make it work.
• 25 days annual leave, medical, dental and vision coverage, and 401(k) with optional employer matching
• Modo Energy is an equal opportunity employer - employment decisions are made on the basis of qualifications, merit, and business need. We do not discriminate on the basis of race, colour, religion, national origin, sex, age, disability, sexual orientation, gender identity or expression, pregnancy, veteran status, or any other characteristic protected by federal, New York State, or New York City law
• For assistance or a reasonable accommodation during the application or interview process, contact us at [email protected]