Can’t stand just ticking boxes.
Is the first to ask “why do we do it this way?”
Is brave enough to speak up, yet humble enough to listen.
Has a sharp pen and even sharper instincts.
Doesn’t wait to be asked – but runs with the brief before the sentence ends.
Believes in making things better, not just making them exist.
Has FOMO over tech and marketing trends, from ChatGPT plugins to TikTok edits.
To become the second brain (and first call) for our Group Head of Brand. You'll be deeply embedded in building and evolving the Rohlik brand across Europe – from strategy to copy, from social content to internal initiatives.
You’re not here to assist. You’re here to drive, challenge, and shape how we tell our story.
Be a day-to-day sparring partner and proactive executor for the Group Head of Brand.
Support the execution of multi-market brand projects – campaigns, brand evolution, social storytelling, or whatever we cook up next.
Bring creative ideas to the table. Then make them happen. Brief designers. Write scripts. Launch reels. Tweak banners. Measure impact.
Watch what’s trending – from AI tools to trending memes – and turn it into actionable insight for the team.
You can write things that actually resonate. Whether it’s a punchy headline, a clever CTA, or a caption that sounds like it’s straight from our customer’s brain – you’re not waiting for a brief. You are the brief. You understand our audience and you know how to speak their language.
You don’t just follow processes – you question them. If something doesn’t make sense, say it. If something feels broken, fix it. We want your brain, not just your hands. You'll be encouraged to challenge the way we do things and come up with smarter, sharper ways to move faster and better.
Keep the trains running. Track project timelines, coordinate with local teams, and ensure nothing slips through the cracks.
What you bring:
1+ years of relevant brand marketing experience.
Hunger. Not just for our groceries – but for growth. You're early in your brand career but already thinking like a CMO.
Personality and confidence. You’ll be seen, heard, and trusted.
Great writing chops – both creative and structured. In Czech and English.
Curiosity. You’ll want to understand what drives people, clicks, conversions, and loyalty.
Digital fluency – ideally, you’ve already played with Figma, AI tools, Meta Ads, Google Docs, TikTok, etc.
An eye for great creative. You don’t need to be a designer, but you know good taste when you see it.
Some grip on social media, content trends, and how to create content that performs.
Time management and project ownership – you're not afraid of juggling 5 tasks and knowing which 2 can drop.
Fluent Czech and advanced English are required.
You’re not here to wait for orders.
You’re here to make things happen.
You’ll grow faster than your peers – not because it’s a “startup vibe” – but because this role gives you access to big decisions, top leaders, and cross-country initiatives from day one.
Past experience in brand, content, social media or startup/scaleup.
Knowing your way around AI tools like ChatGPT, Midjourney, or automation hacks.
Taste. We value it more than you think.
Then let’s talk. Send us something that shows us who you are and how you think. A campaign you love. A reel you’ve written. A meme that made you laugh. Doesn’t have to be fancy – just real.
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What We Do
Founded in 2014 in the Czech Republic, Rohlik Group is a leading European online grocery delivery service. Active in the Czech Republic (Rohlik.cz), Hungary (Kifli.hu), Austria (Gurkerl.at), Germany (Knuspr.de) and Romania (Sezamo.ro). The company is dynamic and growing rapidly, attaining annual revenues of EUR 750m and unicorn status in 2021. Deploying world-leading technology & logistics, Rohlik can deliver a huge range of quality products (17 000 SKUs+) within 60 minutes and within 15-minute same-day time windows. By owning its end-to-end operations, including having all technology in-house, customers are provided with a superior shopping experience including delivery of the freshest food from local farmers and artisans, as well as a broad supermarket selection and its own private label brands.
To find out more about how our data-led tech company is bringing about a digital revolution whilst accelerating and redefining the retail food industry, go to https://www.rohlik.group/.
If you’re keen to learn new skills, work in a supportive team, and help us craft a world-beating service, then check out the vacancies on https://career.rohlik.group/.
Welcome to Rohlik Group.