We are looking for a strategic and commercially driven Group Business Manager to lead key accounts, drive new business growth, and deliver integrated marketing solutions across multiple channels.
This role requires a strong integrated marketer who can connect ATL, Digital, and On-Ground Activation, while building strong client relationships and leading a high-performing team. You will play a key role in driving revenue growth, leading pitches, and shaping strategic campaigns for major brands.
- Lead and grow key client accounts, ensuring strong partnerships and outstanding service delivery.
- Develop integrated marketing strategies across ATL, digital, and activation channels.
- Drive new business development, including identifying opportunities, leading pitches, and closing deals.
- Manage the end-to-end business development cycle from prospecting to proposal, negotiation, and contract closure.
- Lead and mentor a high-performing account team, ensuring strong collaboration and delivery standards.
- Work closely with senior leadership to achieve revenue targets and identify market opportunities.
- Drive strong creative and strategic briefs to deliver high-quality campaign outcomes.
- Possess at least Diploma / Advance Diploma / Bachelor’s Degree in Business / Marketing or equivalent.
- 7 years’ experience in ATL, BTL, Digital, Social and Retail/Shopper activation roles.
- Meticulous and have a good sense of business acumen.
- Process driven and had the agency’s interest at heart.
- Independent & confident in meeting clients.
- Able to lead by example, maintain good spirits and contribute to team morale.
- Experience working with large budgets and high-profile accounts.
- Confident in pitching techniques and experience taking sole responsibility for projects.
- Strong knowledge of Word, Excel and PowerPoint.
- Strong verbal and written communication skills.
Skills Required
- Diploma / Advance Diploma / Bachelor's Degree in Business / Marketing or equivalent
- 7 years' experience in ATL, BTL, Digital, Social and Retail/Shopper activation roles
- Experience working with large budgets and high-profile accounts
- Strong knowledge of Word, Excel and PowerPoint
- Strong verbal and written communication skills
What We Do
We are Always Marketing, one of the largest Field Marketing service agencies in Malaysia. Our headquarter office based in Shanghai and we have offices in Hong Kong and Taiwan. We provide a full spectrum of Total Field Marketing Solutions: “Sell In" to “Sell Out", “Activation Strategic Planning”, “On-The-Ground Execution” and Service Offerings, including Promoter & Field Marketer Management, In-Store Activation / Promotion, Retail Audit / Mystery Shopper, Event / Road Show, POSM Management and Premium / Gifting.
