Graphic Designer

Posted Yesterday
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Dallas, TX, USA
In-Office
Mid level
Fitness
The Role
The Graphic Designer will create high-impact visual work for various media, collaborating with teams to execute brand campaigns and maintain design quality across projects.
Summary Generated by Built In
Job Summary & Responsibilities

As a Graphic Designer, you will turn strategy into high-impact visual work across paid media, email, in-gym environments, and scalable templates. From monthly offers to always-on brand assets, your work shows where members experience the brand.

You’ll partner closely with Senior Graphic Designers and cross-functional with Marketing to bring annual brand campaigns to life while owning day-to-day creative execution with precision, consistency, and speed. You’ll think beyond “making it look good” — you design with intention, solve problems visually, and understand how creative drives performance.


Design & Creative Development

  • Design original, high-quality visual assets across paid media, email, in-gym environments, video, OOH, and brand templates that feel intentional, modern, and on-brand.
  • Interpret creative direction and brand strategy into strong visual systems — typography, layout, color, and hierarchy — not just one-off assets.
  • Contribute design thinking and visual ideas during concepting sessions for brand and seasonal campaigns, partnering with Senior Graphic Designers to explore and evolve creative directions.
  • Elevate templated work through thoughtful design decisions that maintain consistency while improving clarity, impact, and usability.
  • Bring a strong point of view to everyday creative — ensuring even highly repeated or promotional assets feel considered and well-crafted.
  • Collaborate with Creative Director, Sr Graphic Designers, and Sr Content Creator on-set on occasion.

Execution & Adaptation

  • Execute monthly paid media creative including display ads, social templates, and campaign variations.
  • Design promotional email creative built to drive engagement and conversion.
  • Create in-gym POP, signage, and physical brand touchpoints that enhance the member experience.
  • Adapt and version designs across formats, sizes, channels, and audiences with accuracy and speed.
  • Apply and maintain brand templates, updating them as the system evolves.

Campaign & Brand Collaboration

  • Collaborate with Senior Graphic Designers during ideation and design development for brand campaigns.
  • Apply brand guidelines consistently while understanding when and how to push within the system.
  • Partner with marketing and creative stakeholders to translate ideas into clear, compelling visual storytelling.

Production & Quality Control

  • Prepare production-ready artwork with strong attention to detail, file structure, and technical specifications.
  • Build launch-ready files and support projects through production, ensuring color accuracy, image quality, and design integrity across print and digital.
  • Manage multiple projects simultaneously with a strong sense of ownership and accountability.

Team Integration

  • Work closely with marketing, content, and project managers to align priorities and timelines.
  • Communicate design rationale clearly and receive feedback with professionalism.
  • Stay current on design trends, tools, and cultural references — bringing fresh perspective that keeps the brand visually relevant.
Preferred Qualifications
  • 3+ years of professional graphic design experience (in-house or agency).
  • Bachelor’s Degree in visual design, graphic design, or related field preferred.
  • Proficient in Adobe Creative Suite: InDesign, Illustrator, Photoshop, and Figma. Experience with Asana or related project management tools.
  • Hands-on experience designing for paid media, email, and print production.
  • Able to execute at a high level in a fast-paced environment without sacrificing quality.
  • Experience and passion in fitness, lifestyle, or retail brands is a strong plus.
  • A strong design eye — composition, typography, color, hierarchy, and visual consistency.
  • Comfortable working within brand guidelines while elevating the creative.
  • A dependable team player who communicates clearly and takes ownership of their work.
  • Organized, adaptable, and calm under pressure.
  • Curious, coachable, and motivated to grow creatively and professionally.
  • Proactive self-starter.
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The Company
HQ: Dallas, TX
12,590 Employees
Year Founded: 1965

What We Do

STRONG CAREERS START HERE Gold’s Gym has been the world’s trusted fitness authority since 1965. From its beginning as a small gym in Venice, California, Gold’s Gym has grown into a global icon with more than 700 locations serving 3 million people across six continents each day. Whether you are an industry professional or interested in pursuing a dream to make your passion for Fitness a meaningful reality, we want to help you transform your life. Our journey started on a beach in California, yours starts today. Join our Talent Network to receive updates on open positions. http://www.goldsgym.com/join-our-team

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