The Role
Creates visual designs for social media, digital campaigns, websites, presentations, events, and print collateral. Translates marketing briefs into on-brand visual communications, maintains brand consistency, monitors design and social trends, and collaborates with marketing, content, social, and business teams. Manages multiple projects under deadlines while applying strong design fundamentals and AI creative tools.
Summary Generated by Built In
Key Responsibilities
● Conceptualizing and creating standout designs for social media, digital campaigns, websites, presentations, events, and offline collateral
● Turning marketing briefs into sharp, on-brief visual communication across formats
● Keeping a finger on the pulse of social trends, topical moments, and emerging visual styles before they're mainstream
● Partnering closely with marketing, content, social, and business teams to bring creative ideas to life
● Owning brand consistency and visual identity across every asset you touch
● Juggling multiple projects and priorities without dropping the ball on timelines or quality
● Staying curious about design trends, AI advancements, and what's next in creative tech
Required Skills and Experience
● 4–5 years of graphic design experience, ideally from an agency or an in-house design/marketing team
● Solid grip on branding, typography, layout, colour theory, and visual storytelling
● Experience designing for both digital campaigns and offline/print communication
● Comfort with Figma, Canva, and presentation-design tools
● Real, hands-on experience with AI creative tools
● A strong portfolio of social-first design work that shows you understand platforms, not just aesthetics
● Sharp attention to detail, strong time management, and a cool head under fast-paced deadlines
● Great communication skills and the ability to collaborate across teams
Skills Required
- 4-5 years of graphic design experience
- Experience with branding, typography, layout, color theory, and visual storytelling
- Experience designing digital campaigns and offline or print communications
- Proficiency with Figma, Canva, and presentation-design tools
- Hands-on experience with AI creative tools
- Portfolio demonstrating social-first design work and platform understanding
- Strong attention to detail and time management
- Ability to work effectively under fast-paced deadlines
- Strong communication and cross-functional collaboration skills
- Agency or in-house design or marketing team experience
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The Company
What We Do
Paytm started the Digital Revolution in India. And we went on to become India’s leading Payments App. Today, more than 20 Million merchants & businesses are powered by Paytm to Accept Payments digitally. This is because more than 300 million Indians use Paytm to Pay at their stores. And that’s not all, Paytm App is used to Pay bills, do Recharges, Send money to friends & family, Book movies & travel tickets. With innovations to Financial services & products in pipeline, this is but one of the milestones achieved towards our mission – to bring 500 million unserved and underserved Indians to the mainstream economy.
