Grand Format Sales Representative

Posted 15 Days Ago
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Denver, CO, USA
In-Office
45K-45K Annually
Senior level
Design
The Role
Drive growth for wide- and large-format graphics by developing new business and managing key accounts. Own the full sales cycle, design visual communications solutions, recommend substrates/print methods, collaborate with production for profitable delivery, maintain pipeline and CRM records, represent the company at events, and mentor junior sales staff to expand the grand-format solutions portfolio.
Summary Generated by Built In

Grand-Format Color Sales Executive (Wide-Format Graphics & Visual Solutions)

Position Summary
We are seeking a driven and results-oriented Grand-Format Color Sales Executive to lead growth in our wide-format and large-format graphics division. This role focuses on selling high-impact visual solutions including POP/POS displays, trade show and exhibit graphics, wall murals, banners, fleet graphics, large-format posters, and branded environmental signage.

You will be responsible for developing new business, managing key accounts, and positioning ABC Imaging as a leading provider of large-format color printing and immersive brand experiences.

Key Responsibilities

  • Develop and execute a strategic sales plan to win large-format and wide-format color projects across Retail, Advertising, Manufacturing, Fashion, and A/E/C industries
  • Manage the full sales cycle, including prospecting, lead qualification, needs assessment, solution design, pricing, negotiation, and closing
  • Present high-impact visual communications solutions that demonstrate ROI (brand visibility, engagement, foot traffic, conversions, cost efficiency)
  • Lead pre-sales discovery to define project requirements, recommending substrates, print methods, finishes, coatings, and installation considerations
  • Collaborate with production and operations teams to ensure feasibility, profitability, and on-time delivery
  • Maintain accurate sales forecasting, pipeline management, and CRM activity tracking (calls, meetings, proposals, wins/losses)
  • Build and maintain relationships with agencies, architects, designers, brand managers, and corporate clients
  • Represent the company at industry events, trade shows, and client presentations
  • Mentor junior sales team members and contribute to the growth of the grand-format graphics solutions portfolio

Qualifications

  • Proven experience in wide-format printing, large-format graphics sales, or visual communications sales strongly preferred
  • Background in the A/E/C industry (Architecture, Engineering, Construction) is highly desirable
  • Strong knowledge of large-format printing processes, substrates, finishing, and installation methods
  • Demonstrated success in B2B sales, cold calling, lead generation, and closing high-value deals
  • Excellent presentation, storytelling, and consultative selling skills
  • Proven ability to consistently meet or exceed sales quotas and revenue targets
  • Strong proficiency with CRM systems and sales tracking tools
  • Comfortable working in a fast-paced, target-driven environment
  • Strong professional presence with excellent networking and relationship-building skills

Skills Required

  • Proven experience in wide-format printing, large-format graphics sales, or visual communications sales
  • Background in the A/E/C industry (Architecture, Engineering, Construction)
  • Strong knowledge of large-format printing processes, substrates, finishing, and installation methods
  • Demonstrated success in B2B sales, cold calling, lead generation, and closing high-value deals
  • Excellent presentation, storytelling, and consultative selling skills
  • Proven ability to consistently meet or exceed sales quotas and revenue targets
  • Strong proficiency with CRM systems and sales tracking tools
  • Comfortable working in a fast-paced, target-driven environment
  • Strong networking and relationship-building skills
  • Experience mentoring or leading junior sales team members
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The Company
HQ: Alexandria, VA
434 Employees
Year Founded: 1982

What We Do

A global, One-Stop Shop for all your printing needs from business cards to posters, billboards and blueprinting for highest quality at the lowest and best prices. We provide excellent product, fast and reliable service with quick turnaround time. We will impress you! ABC Imaging has locations throughout USA, Middle East, UK and China, providing full service solutions customized to your specific requirements for printing and installation of point of purchase, marketing rollouts, on-site and off-site printing and copying, marketing proposals, reprographics and blueprinting. We provide full service design, prototyping and packaging. We supply and install temporary walls (Modular Barricades) and apply branding graphics for segregation of construction areas within shopping malls, airports, train stations and public spaces . Custom finishing, cutting, C&C routing, laser cutting and engraving, vehicle wraps, buss, truck and train wraps. We print postcards, calendars, canvas photos, photo-books, t-shirts, mouse pads and all other promotional products. Sell and service printing equipment, 3D printers, laser cutters and computers.

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