Position Summary:
As a Grand-Format Color Sales Executive, you will be the primary driver of growth for our large-format color services, including POP/POS displays, exhibit and trade show graphics, large posters, banners, wall murals, floor and fleet graphics, promotional signage, and marketing/education materials. You will win and manage high-value accounts, collaborate cross-functionally, and position ABC Imaging as the premier partner for immersive, color-driven experiences.
Key Responsibilities
-Develop and execute a proactive, strategic plan to win large-format color projects with key accounts in Retail, Advertising, Manufacturing, Fashion, and A/E/C industries.
Drive end-to-end sales cycles: prospecting, qualification, needs discovery, solution mapping, proposal development, pricing, negotiation, and closing.
-Present compelling color-centric value propositions, demonstrating how our wide-format capabilities translate into measurable business outcomes (brand impact, foot traffic, conversions, cost per impression).
-Lead pre-sales engagements: gather requirements, recommend substrates, print processes, finishes, and coatings; collaborate with production to ensure feasibility and optimal profitability.
-Own forecast accuracy and weekly activity tracking; maintain robust CRM hygiene (calls, meetings, proposals, won/lost reasons).
-Build and nurture strategic partnerships with agencies, architects, designers, and brand managers; participate in industry events, tradeshows, and client executive briefings.
-Mentor junior sales teammates and contribute to the evolving grand-format color solutions portfolio.
Qualifications
-Deep experience in the A/E/C industry is highly preferred; familiarity with architectural/site branding projects a strong asset.
-Solid knowledge of wide-format color graphics printing, substrates, finishing, and installation considerations.
-Demonstrated ability in cold-calling, objection handling, and closing high-value deals.
-Outstanding written and verbal communication skills; compelling presentation and storytelling ability.
-Proven ability to meet or exceed sales targets with a data-driven approach.
-Proficiency with computers and common business software; familiarity with design and printing workflows is a plus.
-Dynamic, outgoing personality with strong networking skills and professional presence.
-Experience prospecting via telephone and other media to secure in-person appointments.
-Prior sales or management experience in wide-format color graphics or related services is highly desirable.
-Experience tracking activity and metrics on a daily/weekly basis.
Top Skills
What We Do
A global, One-Stop Shop for all your printing needs from business cards to posters, billboards and blueprinting for highest quality at the lowest and best prices.
We provide excellent product, fast and reliable service with quick turnaround time. We will impress you! ABC Imaging has locations throughout USA, Middle East, UK and China, providing full service solutions customized to your specific requirements for printing and installation of point of purchase, marketing rollouts, on-site and off-site printing and copying, marketing proposals, reprographics and blueprinting. We provide full service design, prototyping and packaging. We supply and install temporary walls (Modular Barricades) and apply branding graphics for segregation of construction areas within shopping malls, airports, train stations and public spaces . Custom finishing, cutting, C&C routing, laser cutting and engraving, vehicle wraps, buss, truck and train wraps. We print postcards, calendars, canvas photos, photo-books, t-shirts, mouse pads and all other promotional products. Sell and service printing equipment, 3D printers, laser cutters and computers.
