Google Ads | PPC specialist (remote)

Posted 25 Days Ago
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Hiring Remotely in Syracuse, NY, USA
In-Office or Remote
Entry level
Edtech
The Role
Manage, organize, launch, and optimize PPC campaigns; monitor emerging PPC practices and trends; improve campaign performance and productivity; and create regular Google Ads and Google Analytics reports. The role requires experience managing PPC campaigns, interpreting web analytics data, understanding HTML and SEO, and using search engine ranking and keyword research tools.
Summary Generated by Built In
Company Description

IvyPanda is a student success hub designed to improve the educational outcomes and learning capabilities of students around the world by connecting them with academic experts and by providing highly-efficient self-study services and online tools.

Job Description

  • Manage, organize, and optimize PPC campaigns
  • Launch new PPC campaigns
  • Learn new PPC practices, trends, and techniques to boost performance and increase campaign productivity
  • Regularly create Google AdWords and Analytics reports

Qualifications

  • Experience with optimization, management, and creation of PPC campaigns
  • Ability to interpret and effectively work with Google Analytics and other web analytics data
  • Understanding of HTML and SEO
  • Experience with search engine ranking tools and keyword research
  • Strong motivation, work ethic, and communication skills

Additional Information

All your information will be kept confidential according to EEO guidelines.

Skills Required

  • Experience optimizing, managing, and creating PPC campaigns
  • Ability to interpret and work effectively with Google Analytics and other web analytics data
  • Understanding of HTML and SEO
  • Experience with search engine ranking tools and keyword research
  • Strong motivation and work ethic
  • Strong communication skills
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The Company
118 Employees
Year Founded: 2015

What We Do

IvyPanda is a student-success hub and online education service that connects learners with academic experts for 24/7 homework and assignment assistance. It also provides a large free database of essay and research-paper samples, writing and study tools, literature and academic writing guides, and Q&A resources. Its mission is to improve students’ educational outcomes and self-study capabilities through accessible digital resources and expert support.

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