At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.
Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.
We are seeking a forward-thinking Go-to-Market Readiness Content Design Partner to shape how our global sales organization learns, adapts, and wins. You will blend expertise in adult learning principles with the cutting-edge capabilities of Generative AI, specifically Google Gemini. Your mission is to bridge the gap between complex product strategies and actionable sales execution. By leveraging Gemini to accelerate the ideation, drafting, and localization of content, you will deliver high-impact modular learning including microlearning, interactive roleplays, and strategic battlecards at unprecedented speeds without sacrificing instructional integrity. If you are passionate about driving measurable business impact, reducing time-to-competency, and pioneering the future of AI-assisted learning design, this is the role for you.
What will you be doing?
- Develop Multi-Modal Assets: Create highly engaging, modern learning assets including microlearning modules, interactive coaching scenarios, video scripts, pitch decks, and enablement kits that directly correlate with increased sales performance and revenue growth.
- Supercharge Content Creation with AI (Gemini): Utilize Google Gemini to rapidly draft initial outlines, synthesize complex product documentation into digestible enablement, and personalize scenarios for different buyer personas and stages of the sale lifecycle.
- Align with Business Goals: Collaborate with Worldwide Field Enablement, Sales Leadership, Product Marketing and other stakeholders to identify knowledge gaps and ensure all learning experiences are aligned with business priorities and strategic focus areas. Provide strategic insights and recommendations to senior leadership based on analysis of sales performance data and feedback from the sales team.
- Maintain Instructional Integrity: Rigorously apply adult learning theories to ensure that the speed enabled by AI is balanced with depth ground in adult learning principles. Ensure all AI-generated content is accurate, engaging, and instructionally sound before deployment.
- Iterate and Optimize: Implements metrics and reporting frameworks to continuously evaluate the effectiveness of learning programs using data-driven insights and feedback loops, adjusting content quickly to meet the evolving needs of the sales floor.
Skills, Knowledge and Qualifications
- Experience: 6+ years in Instructional Design, Sales Enablement, or a highly related field, preferably within a fast-paced or B2B SaaS environment with working knowledge of adult learning frameworks including ADDIE, Bloom’s Taxonomy and the ability to measure impact beyond completion rates, utilizing Kirkpatrick’s Levels of Evaluation (focusing on Level 3: Behavior and Level 4: Results).
- AI Fluency: Proven experience demonstrating how you have successfully integrated AI tools like Google Gemini (and similar LLMs) into your workflow to increase efficiency.
- Content & LMS Tech: Experience working with modern Sales Enablement platforms (e.g., Highspot) and rapid authoring tools (e.g., Articulate 360, Camtasia).
- Agile Execution: Ability to approach work, projects, or problem-solving with flexibility, speed, and continuous adaptability, managing multiple projects simultaneously and moving quickly from concept to delivery in a dynamic, deadline-driven environment.
- Exceptional Communication: Talent for translating dense, technical information into compelling, easy-to-understand sales narratives.
The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.
The annual base pay for this position is: $130,200.00 - $195,400.00F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.
You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link: https://www.f5.com/company/careers/benefits. F5 reserves the right to change or terminate any benefit plan without notice.
Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com or @myworkday.com).
Equal Employment Opportunity
It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting [email protected].
Skills Required
- 6+ years of experience in instructional design, sales enablement, or a closely related field
- Working knowledge of adult learning frameworks, including ADDIE and Bloom's Taxonomy
- Ability to measure learning impact using Kirkpatrick's Levels of Evaluation, especially Levels 3 and 4
- Proven experience integrating AI tools such as Google Gemini or similar large language models into workflows
- Experience with modern sales enablement platforms such as Highspot
- Experience with rapid authoring tools such as Articulate 360 and Camtasia
- Ability to manage multiple projects in a fast-paced, deadline-driven environment
- Exceptional communication skills and ability to translate dense technical information into compelling sales narratives
- Experience in a fast-paced or B2B SaaS environment
F5 Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about F5 and has not been reviewed or approved by F5.
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Equity Value & Accessibility — Equity grants and an employee stock purchase plan are positioned as meaningful parts of total compensation, with RSUs and a discount ESPP commonly included. Pay packages for many technical roles are considered competitive when equity is taken into account.
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Leave & Time Off Breadth — Paid vacation that increases with tenure, sick time, paid holidays, and paid family leave are prominently featured. Additional programs like volunteer time and periodic wellness long weekends are highlighted as part of the time-off ecosystem.
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Inclusive Benefits Coverage — Health plans include travel support for specific care (such as reproductive and gender‑affirming services) and mental health resources, alongside comprehensive medical, dental, and vision coverage. These elements are presented as part of a broad, inclusive approach to healthcare.
F5 Insights
What We Do
F5 application services ensure that applications are always secure and perform the way they should—in any environment and on any device. F5 (NASDAQ: FFIV) powers applications from development through their entire life cycle, across any multi-cloud environment, so our customers – enterprise businesses, service providers, governments, and consumer brands—can deliver differentiated, high-performing, and secure digital experiences.








