Go-to-Market Project Manager | Marketing Strategy & Execution

Posted 11 Days Ago
Be an Early Applicant
Hiring Remotely in South Africa
Remote
Mid level
Software
The Role
Leads end-to-end go-to-market initiatives by coordinating cross-functional teams, executing marketing campaigns, managing SEO-optimized content, and creating email campaigns, CTAs, gated content, and sales collateral. The role connects marketing and sales, aligns content with business goals, monitors industry trends, and optimizes messaging to generate leads and conversions.
Summary Generated by Built In
Go-to-Market Project Manager | Marketing Strategy & Execution

Are you a marketing strategist who thrives on leading go-to-market initiatives and driving growth in a fast-paced environment? Join Codekeeper as the driving force behind our marketing efforts, where you'll shape and execute the strategies that power our growth.

In this role, you will own the go-to-market process end to end - coordinating cross-functional teams, launching campaigns, and turning strategy into measurable results.

We're accepting applications over the next two months and will fill the position as soon as we find the right fit.


Role Description:

As the Go-to-Market Project Manager, you wll be the engine that drives our marketing strategies and execution across various channels. You’ll oversee the go-to-market process, ensuring our content resonates with target audiences and fuels lead generation efforts. From SEO-driven content creation to campaign management, you’ll act as the linchpin between marketing and sales, translating business goals into impactful, market-facing strategies.


Key Responsibilities:
  • Lead and execute the go-to-market process, aligning content with company objectives.

  • Manage SEO-optimized content (website, blog, social media) and ensure it meets audience needs.

  • Oversee the creation of compelling Calls to Action (CTAs) that drive engagement.

  • Write, edit, and analyze email campaigns (mass, transactional, drip sequences).

  • Manage and create gated content and sales collateral (e.g., ebooks, infographics) that support the sales process.

  • Stay on top of relevant industry news and ensure we communicate with authority.

  • Continuously optimize content to align with brand guidelines and drive results.

  • Collaborate with the sales team to create content that directly contributes to lead generation and conversions.


More About Codekeeper:

Codekeeper was founded by tech industry professionals to revolutionize software escrow for the cloud era. We offer state-of-the-art software escrow solutions that mitigate third-party risks in business operations. As a remote-first company with a central office in The Hague, we prioritize a healthy, resilient organization to support the development of our robust app.

For more information, visit our website: https://codekeeper.co/


What We Offer:
  • A passionate and fun-loving team that thrives on collaboration.

  • A startup mindset with ample opportunities for personal and professional growth.

  • Regular team activities and collaborative sessions.

  • A comprehensive onboarding process, with a ramp-up period to set you up for success.

  • A supportive team that values open communication, direct feedback, and your contributions.

  • The chance to shape the future of software escrow and make a direct impact on the business.


Skills We Are Looking For:
  • Strong writing, editing, and proofreading skills, with a focus on creating compelling marketing content.

  • Ability to pragmatically use tools like ChatGPT to generate unique and high-quality content efficiently.

  • Deep knowledge of industry trends, best practices, and emerging technologies in marketing and content management.

  • Proven project management skills, with the ability to prioritize and meet deadlines.

  • Strong communication and interpersonal skills, with the ability to collaborate effectively across teams.


Required Experience:
  • 3+ years in content creation and marketing project management.

  • Experience with HubSpot and Figma is a plus.


Job Location:
  • Remote

How to Apply:

Please send an application that speaks directly to how you envision yourself driving the go-to-market process in this role. Show us your approach, your understanding of what we do, and your vision for how you’ll contribute to our company’s future. Feel free to respond in Dutch or English.

Skills Required

  • 3+ years of experience in content creation and marketing project management
  • Strong writing, editing, and proofreading skills for marketing content
  • Knowledge of marketing industry trends, best practices, and content management
  • Proven project management skills, including prioritization and meeting deadlines
  • Strong communication and interpersonal skills for cross-functional collaboration
  • Experience with HubSpot
  • Experience with Figma
  • Ability to use ChatGPT to efficiently create high-quality content
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The Company
HQ: 's-Gravenhage
11 Employees
Year Founded: 2014

What We Do

We take risk out of your software operations with industry leading solutions for Software Backup, Software Escrow, SaaS Escrow and Software Custodian. Created by people from the technology industry, we wanted to create a solution that makes setting up disaster recovery an easy and straightforward process. For over nine years, we have been the chosen solutions provider of thousands of companies and organizations around the globe, including some of the world’s most well-known brands like KPMG, Nestle, Mercedes Benz, Intuit, Deloitte, and many more. We are a global company with offices on two continents and a team of experts from different parts of the world who work to ensure that your data is always kept safe and secure under the strictest security protocols. We are one of the few companies that are ISO27001 compliant. Our services include a number of different solutions such as: - An extensive integrations library that offers integration with over 50 different SCM hosts and platforms that allow for automatic deposits - Unlimited automated deposits - A legally sound software escrow agreement configured right inside our newly launched app – no need for expensive lawyer fees - Solutions tailored to your needs with subscriptions available for both continuity and recovery - 24/7 support for when you need it the most! Book a demo with one of our experts who will happily show you around and introduce you to our solutions to help protect both your business continuity and recovery in the case of an unforeseen event. Take the next step towards securing your business-critical data and software by visiting our website at www.codekeeper.co

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