Founding Go-to-Market Lead

Posted One Month Ago
Be an Early Applicant
New York, NY, USA
In-Office
150K-200K Annually
Senior level
Healthtech • Telehealth
Trusted mental health care for kids, teens, & young adults
The Role
Build and lead Emora Health’s national go-to-market function, including field sales, healthcare and community partnerships, market launches, channel testing, team hiring, quota management, forecasting, and pipeline infrastructure. Establish regional sales teams and referral relationships with pediatricians, health systems, schools, universities, and community organizations. Represent the company externally while partnering with clinical, operations, and executive leaders to expand access to youth mental health care.
Summary Generated by Built In

As Emora’s Founding Go-to-Market Lead, you’ll build the non-marketing growth engine that helps more kids, teens, and families find care through the people and organizations they already trust — pediatric practices, health systems, hospitals, schools, community organizations, and other referral partners.

This is a hands-on build-and-run role. Over the first 6–12 months, you’ll identify the highest-potential channels, build the relationships yourself, test messaging and motions, learn quickly from the market, and turn what works into a repeatable playbook.

This is not a traditional enterprise sales role, and it is not a pure marketing role. We’re looking for a 0-to-1 builder who is equally comfortable shaping strategy, doing outreach, running partner conversations, tracking results, and adjusting the motion based on what the data and market tell you.

You’ll work closely with Clinical, Operations, Product, and executive leadership as Emora expands into new markets. Depending on experience, you may also manage our field representatives in Florida, Texas, and North Carolina as the function grows.

What you’ll do

• Build Emora’s non-paid, relationship-driven growth strategy from the ground u

• Launch and grow referral channels through pediatric practices, health systems, hospitals, schools, community organizations, and other partners

• Personally develop new relationships and prove new channels before scaling them

• Build a repeatable playbook for practice- and partner-based growth across markets

• Own measurable growth goals tied to referrals, partner acquisition, admissions, pipeline, and market development

• Test new channels, messages, and partnership approaches quickly; double down on what works and stop what does not

• Build and maintain a high-quality pipeline of referral and partnership opportunities

• Develop the reporting, forecasting, and operating rhythm needed to understand channel performance

• Represent Emora externally in partner meetings, community events, and market-development conversations

• Partner closely with Clinical, Operations, Product, and executive leadership to ensure partners and families have a strong experience

• Help shape the future GTM organization as the function proves out and scales

Who you are

• You have approximately 4–7 years of experience and have already shown that you can operate with significant ownership

• You have built, launched, or materially improved a new growth channel, market, territory, partnership motion, or commercial process

• You are a true builder: energized by ambiguity, comfortable starting without a complete playbook, and willing to figure things out yourself

• You are highly externally oriented and strong at building trust, opening doors, and creating relationships from scratch

• You are comfortable with proactive outreach, persistence, rejection, and follow-up

• You have owned measurable commercial or growth outcomes such as revenue, pipeline, partnerships, referrals, market launches, conversion, or similar goals

• You can move easily between strategy and execution; you are not looking for a role where you only manage from a distance

• You are analytical and use data to understand where a growth motion is working, where it is breaking, and what to change

• You communicate clearly and credibly with a wide range of stakeholders, from local practice owners to senior health system leaders

• You are excited by the pace, ownership, and breadth of an early-stage company

Nice to have

• Experience in healthcare, digital health, telehealth, or another complex, relationship-driven industry

• Experience building partnerships with practices, clinicians, health systems, hospitals, schools, or other community referral channels

• Experience managing field sales, partnerships, or market-development teams

• Experience in a marketplace or network-based business

About Emora

Emora Health is a rapidly growing, venture-backed virtual behavioral health company changing the way mental health care is delivered to kids, teens, and young adults. We are building an end-to-end care platform designed to improve the experience for families while connecting them with licensed, specialized therapists and psychiatric clinicians across a range of needs, including ADHD, anxiety, depression, trauma, and other emotional or behavioral conditions.

With most mental health conditions emerging early in life — and too many young people still unable to access the care they need — Emora is focused on closing that gap through earlier, more effective support.

We’re looking for ambitious, agile, mission-driven people who want to help build the company and its operating model from the ground up.

Skills Required

  • 4–7 years of experience spanning management consulting, banking or investing, and/or an early operating role in Growth, GTM, or Sales at a high-growth startup
  • Proven sales or go-to-market leadership experience building and scaling teams from the ground up
  • Experience in healthcare, technology, or another field-sales-driven industry
  • Experience managing and coaching teams against ambitious, quota-driven targets
  • Track record of consistently exceeding sales targets
  • Ability to build structure and processes in an ambiguous, early-stage environment
  • Strong communication and relationship-building skills with pediatricians and health system leaders
  • Data-driven approach to pipeline management, forecasting, and decision-making
  • Strong commitment to expanding access to mental health care for children, teens, and families
  • Interest in serving as an early, senior leader at a fast-growing venture-backed company

Emora Health Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Emora Health and has not been reviewed or approved by Emora Health.

  • Fair & Transparent Compensation — Pay is considered competitive for fully licensed clinicians, with posted ranges that help set expectations by license level and state. Posted information positions compensation as reasonable relative to prevailing alternatives for these roles.
  • Strong & Reliable Incentives — Compensation includes guaranteed bi‑weekly payouts regardless of insurance reimbursement timing, offering added predictability versus pure reimbursement models. Partial pay on client no‑shows provides some income protection when sessions are missed.
  • Flexible Benefits — Flexible scheduling and fully remote work are emphasized as meaningful parts of total compensation. Company‑handled credentialing and built‑in clinical tools reduce administrative load and support day‑to‑day work.

Emora Health Insights

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The Company
HQ: New York, NY
15 Employees
Year Founded: 2023

What We Do

Emora Health provides virtual mental health care specifically for children, teens, and young adults (ages 0–25+). We offer therapy, psychiatric medication management, and ADHD/autism testing — all delivered online, covered by major insurance plans, and with no waitlists. Our integrated care model brings therapy, medication, and psychological testing together in one place so families don't have to navigate fragmented referrals. We also build an AI-powered clinical platform with tools like interactive therapy activities, scheduling, billing, and analytics to support our clinicians and enhance the client experience. We currently serve families across 10 states and have been trusted by over 10,000 kids, teens, and families.

Why Work With Us

We focus exclusively on youth mental health, serving 10,000+ families across 10 states. Our AI-powered platform removes administrative friction so our team can focus on what matters. Fully remote, mission-driven, and fast-growing — we're making quality mental health care accessible for kids, teens, and young adults.

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