Go-To-Market Engineer

Posted 14 Days Ago
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San Francisco, CA, USA
In-Office
140K-180K Annually
Mid level
Professional Services • Consulting
The Role
Designs and builds sales and marketing systems for external clients. Responsibilities include onboarding and advising client leadership, developing ideal customer profiles and target lists, launching outbound and signal-driven campaigns, integrating tools through APIs and light coding, and creating reusable playbooks. The role also helps define the pricing, tooling, and team structure for a new client services business line.
Summary Generated by Built In

About the company

Our client is a fast-growing software company.

The role

Raydar is recruiting for this role on behalf of our client. Act as a hands-on, client-facing operator who designs and builds complete sales and marketing systems for external clients. You will guide clients through regular planning conversations, stand up outbound and signal-driven programs, and turn repeatable work into reusable playbooks. This is the first dedicated hire on a new client services line.

What you'll do

- Hold an initial onboarding session and recurring planning meetings with client leadership.

- Develop ideal customer profiles from past winning deals and call transcripts, and turn them into tiered, verified target lists.

- Set up outbound infrastructure and run inbound and signal-based campaigns for clients.

- Connect tools and systems through APIs and light coding to automate go-to-market workflows.

- Turn repeatable work into templates and playbooks that help standardize the service.

- Help shape the offering, pricing, tooling and team of a new business line.


Requirements

What we're looking for

- Experience running something of your own, such as an agency, business or side project with paying customers, ideally grown through your own marketing.

- Client-facing background in consulting, agency work, early-stage go-to-market or forward-deployed roles, with personal accountability for client outcomes.

- Hands-on experience with modern go-to-market automation and AI tooling.

- Comfort with APIs, light coding and integrating systems.

- Technical background shown through a degree and/or prior work experience.

- Clear, responsive communicator who can explain commercial approach to non-specialist stakeholders and adapt quickly to their input.

- High agency and comfort writing the playbook in fast, ambiguous environments.

- Roughly 2 to 6 years of relevant experience.


Benefits

Compensation and benefits

- Base salary: USD 140,000 to 180,000 per year

- Equity

Location and work model

- San Francisco, CA, United States or New York City, NY, United States

- On-site

- Full-time

Skills Required

  • Experience running an agency, business, or side project with paying customers
  • Experience growing a business through personal marketing
  • Client-facing experience in consulting, agency work, early-stage go-to-market, or forward-deployed roles
  • Personal accountability for client outcomes
  • Hands-on experience with modern go-to-market automation and AI tooling
  • Comfort with APIs, light coding, and system integrations
  • Technical background demonstrated through a degree or prior work experience
  • Clear and responsive communication skills
  • Ability to explain commercial approaches to non-specialist stakeholders
  • Ability to adapt quickly to client input
  • High agency and comfort working in fast, ambiguous environments
  • Roughly 2 to 6 years of relevant experience
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The Company
28 Employees
Year Founded: 2021

What We Do

Raydar is a talent acquisition and business consulting firm that connects world-class and emerging talent with growing organizations. It supports companies through team development, strategic hiring, and customized growth solutions, helping clients recruit roles such as engineers, product managers, executives, legal counsel, and quantitative traders. Raydar focuses on understanding each organization’s needs, culture, and long-term goals to build high-impact teams.

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