GM, Global Sales Learning and Effectiveness

Reposted 25 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
201K-369K Annually
Expert/Leader
AdTech
We help brands and their agencies deliver more relevant ads to audiences everywhere, across devices.
The Role
The GM, Global Sales Learning & Effectiveness leads sales capability strategy, designing scalable development solutions and driving seller performance. They partner with sales leadership to close capability gaps and implement methodologies that support revenue growth across product lines and regions.
Summary Generated by Built In

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more. 
Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.
The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you.

What we do:

The GM, Global Sales Learning & Effectiveness will lead the global commercial capability strategy for the TTD Sales organization, ensuring the company’s sellers and sales leaders are equipped to drive durable revenue growth across markets, products, and customer segments. 

This leader will partner closely with Sales leadership to diagnose capability gaps, design scalable development solutions, and drive measurable improvements in seller performance across the full commercial lifecycle. 

Operating at the intersection of sales strategy, capability development, and organizational effectiveness, this role plays a critical part in shaping how The Trade Desk sells. The GM will translate company strategy, product innovation, and evolving market dynamics into the commercial capabilities required for sellers to succeed. 

As a global leader, you will help shape and drive the mission, vision, and evolution of this business-critical function alongside partners in Sales, Operations, Marketing, and Product. The ideal candidate brings a consultative mindset, combining experience in sales, sales enablement, and organizational development to translate evolving business priorities into scalable learning strategies that drive revenue impact. 

As a visionary and builder, you will recruit and lead a global team responsible for sales methodology, onboarding, skill development, leadership coaching, and product enablement. You will establish a clear capability framework that defines what great looks like for sellers and managers and build the programs required to develop those capabilities. 

You will define and execute a comprehensive view of success for our sellers and managers, establishing clear capability benchmarks and linking capability development to measurable commercial outcomes including pipeline quality, deal velocity, customer growth, and overall revenue performance. 

Who you are:

  • A trusted thought partner to Sales leadership who brings a consultative approach to diagnosing commercial capability gaps and designing programs that improve how sellers engage customers, qualify opportunities, and progress deals.
  • A builder of sales methodologies and capability frameworks who translates complex product and industry dynamics into clear sales narratives, practical playbooks, and scalable learning experiences.
  • You build the frameworks that power role-based capability development across the seller lifecycle, including onboarding, methodology adoption, manager coaching, and advanced sales skill development.
  • A flexible hands-on leader who is equally comfortable facilitating executive workshops, coaching sales leaders, designing learning programs, and building the global infrastructure required to scale learning.
  • A change agent who thrives in fast-paced, high-growth environments that are dynamic and continually evolving. You have experience managing multiple concurrent learning initiatives in complex, matrixed organizations and can make thoughtful decisions in the absence of perfect information.
  • You have a proven record of driving alignment and decision-making through clear frameworks, strong communication, and thoughtful data-driven analysis. You work closely with internal partners across Sales, Marketing, HR, Product, Policy, Finance, and Operations to ensure learning initiatives are aligned with broader business priorities.
  • You possess strong analytical acumen and use it to measure and quantify the impact of capability development by evaluating behavior change, capability growth, and improvements in commercial outcomes. 

What you bring:

  • 10+ years of experience across Sales Enablement, Sales Effectiveness, Sales Leadership, or Sales Consulting in high-growth technology or digital advertising environments.
  • Experience designing and implementing sales methodologies, capability frameworks, or commercial operating models that drive adoption across global sales organizations.
  • Proven ability to measure and drive improvement across training and capability development outcomes, linking learning initiatives to measurable business impact.
  • Experience creating a comprehensive suite of learning experiences including workshops, coaching programs, digital learning, and scalable curriculum.
  • Strong facilitation and instructional design experience with the ability to adapt content in real time to address evolving business needs.
  • Experience partnering closely with key internal stakeholders such as Sales Leadership, Recruitment, Sales Operations, Marketing, Product Marketing, and L&D to align learning strategies with broader organizational priorities.
  • Experience coaching sales leaders and partnering with executive stakeholders to align capability development with evolving business strategy.
  • Direct experience in sales, client partnerships, or revenue-generating roles with an understanding of the realities of frontline selling.
  • High emotional intelligence and experience driving change management in complex organizations.
  • Ability to inspire, lead, and motivate people with outstanding communication skills across written, verbal, and presentation formats.
  • Talent for blending innovation with pragmatic execution.
  • Ability to travel globally up to 25%.
  • Experience managing global teams with exposure to the Americas, EMEA, and APAC regions. 

#LI-KS1

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.


In accordance with various US state laws, the range provided is the Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, and location.  All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as variable compensation-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year.  Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan. 

The Trade Desk also offers a competitive benefits package. Click here to learn more.

Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave

At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is
$201,100$368,700 USD

As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.

Please reach out to us at accommodations@​thetradedesk.​com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process. 

When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions. Any information you share will be handled confidentially and will not impact our hiring decisions.

Skills Required

  • 10+ years of experience in Sales Enablement, Sales Effectiveness, Sales Leadership, or Sales Consulting in high-growth technology or digital advertising environments.
  • Experience designing and implementing sales methodologies and capability frameworks.
  • Ability to measure and drive improvement across training and capability development outcomes.
  • Experience creating a comprehensive suite of learning experiences including workshops and coaching programs.
  • Strong facilitation and instructional design experience.
  • Experience partnering closely with key internal stakeholders.
  • Experience coaching sales leaders and aligning capability development with business strategy.
  • Direct experience in sales or revenue-generating roles.
  • High emotional intelligence and experience driving change in organizations.
  • Exceptional leadership and communication skills.

The Trade Desk Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Trade Desk and has not been reviewed or approved by The Trade Desk.

  • Affordable Benefits Healthcare premiums are often paid in full for employees and dependents, reducing out-of-pocket costs. Coverage includes medical, dental, and vision alongside mental health and wellness support.
  • Equity Value & Accessibility Packages commonly include new-hire stock grants, a generous Employee Stock Purchase Plan, and equity refreshers tied to performance. Feedback suggests equity meaningfully boosts total compensation alongside base pay and bonuses.
  • Leave & Time Off Breadth Generous PTO, paid holidays, paid sick time, and sabbaticals are available. Paid parental leave and extensive family-planning support broaden time-off and caregiving coverage.

The Trade Desk Insights

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The Company
HQ: Ventura, CA
2,700 Employees
Year Founded: 2009

What We Do

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. Our mission is to transform media for the benefit of humankind. Our media-buying platform helps brands deliver a more insightful and relevant ad experience for consumers — and sets a new standard for reach, accuracy, and transparency.

Why Work With Us

With up to 11 million queries per second and SLAs in the milliseconds, we’re tackling data and software challenges at massive scale. While we’re growing fast, investing in our value based company culture remains one of our top priorities. If you’re talented, driven, and hungry to bring something entirely new and wildly ambitious, let's talk.

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