WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
Join our team, and help us shape the future of anime!
Who We Are
We’re a cast of characters working to shine a spotlight on anime. Crunchyroll is an international business focused on creating both online and offline experiences for fans through content (licensed, co-produced, originals, distribution), merchandise, events, gaming, news, and more. Visit our About Us pages for more information about our collection of brands.
The Role
We are looking for a Global Theatrical Marketing Manager to join our team–someone passionate about their craft and touts a track record of building film or entertainment campaigns. This role will be responsible for leading the global release of new and sustaining anime film releases across a diverse range of genres, leading and galvanizing the work with cross functional teams, and maintaining and building relationships with our creators / licensors. This person will report to the Director, Global Theatrical Marketing.
A successful candidate in this role is responsible for managing theatrical marketing campaigns from ideation to execution including, but not limited to campaign positioning and strategy, tactical campaign execution, and creative asset management. This position is responsible for end to end launch, management, and tracking theatrical campaigns across traditional, digital, and emerging platforms.
The role is ideal for a candidate that will be self-motivated, quick-thinking, flexible, and detailed. They can pivot when necessary and have the ability to balance multiple responsibilities with a direct emphasis on film campaigns that drive awareness and global box office. This is a fast paced environment and role that requires someone who is a critical thinker, proactive, and able to balance a high volume of work with good judgment and initiative.
We Are Looking For Someone Who
- Has a track record of working on high impact theatrical or entertainment campaigns
- Is adept in managing 360 integrated campaigns (including AV/trailers, digital/social, print and out-of-home) at a global level.
- Is well versed in the preparation, development and delivery of campaigns, including requesting creative assets, project management, and working cross functionally across external and internal partners.
- Is a strategic problem solver with a business mind: management of budgets and timelines, ensuring relevant stakeholders stay informed about any campaign updates, changes and release deliverables are met.
- Is willing to adapt and cares deeply about cultural nuances that come with working with global partners (external and internal) to plan campaigns and oversee execution across digital platforms, TV, events, and OOH.
- Has experience collaborating with multiple territories on campaign components and marketing plans, ensuring alignment to overarching global campaign strategy, from campaign pitch, trailer launch, campaign strategy share-outs, and main campaign asset development.
- Has experience working with recaps and ongoing campaign reporting.
- Has experience managing multiple titles at the same time, and working with many different internal and external teams (brand, publicity, research, data, research, partnerships) to gain input on strategic direction and to inform planning and strategy.
- Appreciates and explores movies/film, and competitive market trends to adjust plans as needed
What We Need From You
- 5+ years of experience in similar roles in entertainment.
- Self-motivated and a multi-tasker that is experienced working in a fast-paced team environment.
- Strong project management skills and organization.
- Effective communication, presentation skills and positive team collaboration.
- Experience working in film is highly preferred.
Why You Will Love Working At Crunchyroll
Competitive salary
“Use What You Need” time away from work policy
Medical, dental, vision, STD, LTD, and life insurance
Health care and dependent care FSA
401(k) plan with employer match
Support program for new parents
Fun, passionate and skilled co-workers
Questions about Crunchyroll's hiring process? Please check out our FAQ
#LifeAtCrunchyroll #LI-Hybrid
The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - Culver City, CA
$91,520—$114,400 USD
We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
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Courage. We believe that when we overcome fear, we enable our best selves.
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Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
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Service. We serve our community with humility, enabling joy and belonging for others.
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Kaizen. We have a growth mindset committed to constant forward progress.
Our commitment to diversity and inclusion
Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs
Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf
Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.
What the Team is Saying
What We Do
Crunchyroll is the world’s largest destination for anime and manga focused on creating 360° experiences — from video to merchandise, events, and gaming — for fans to connect through the content they love.
Why Work With Us
The quality of our company is a direct result of the quality of our people, so we take the process and art of hiring very seriously. Every position we recruit against is an opportunity for us to enhance and directly impact our culture and climate, and it is a reflection of the values we uphold.
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Employees engage in a combination of remote and on-site work.
Two in-person days per week. Tuesdays and Thursdays are the company-wide days for ALL team members to be in the office, and individuals may choose to come in more if the please.
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