Global Content Operations & Localization Manager - F/M/X

Posted 3 Days Ago
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Aimargues, Gard, Occitanie, FRA
In-Office
Senior level
Food
The Role
Lead global content operations and localization for Royal Canin digital and social channels. Establish and optimize localization pipelines, manage translation vendors and TMS adoption, coordinate content production with agencies and internal teams, maintain digital asset repository, ensure content quality/compliance, track KPIs, and drive continuous improvement across tooling and workflows to enable regional markets.
Summary Generated by Built In

Job Description:

Segment: Royal Canin (Mars Petcare)

Location: Aimargues

Contract type: fulltime, permanent

About Royal Canin

At Royal Canin, everything we do is driven by our passion for cats and dogs. For over 50 years, we’ve focused on their unique nutritional needs. Our obsession with detail allows us to deliver precise, effective health nutrition, helping pets live their best, healthiest lives.

As part of the Mars, Incorporated family, our global teams are united by one clear, inspiring purpose: To create A Better World for Pets. We don't just work together; we are "Associates" who support, challenge, and grow alongside one another. Are you ready to bring your expertise to the table and make a real difference in the lives of millions of pets worldwide?

What will you do?

As our Global Content Operations & Localization Manager, you will play a crucial role in supporting our global owned digital platforms. You will be the driving force behind establishing an efficient, agile localization pipeline that empowers our local markets to move with speed and flexibility.

Acting as our central localization champion, you will partner closely with regional and local market teams to understand their requirements, remove bottlenecks, and bring unmatched efficiency to how our content is adapted. You will own the transversal content localization capability, manage translation vendors, and drive the adoption of advanced Translation Management Systems (TMS) to ensure that high-quality, on-brand digital and social media content successfully engages pet owners worldwide.

What are your key responsibilities?

1. Content operations and delivery 

  •  ​Manage the content production pipeline for the Royal Canin website and social media channels. 
  • Coordinate with global creative agencies and internal teams to secure resources, balance priorities, and ensure delivery against agreed timelines and budgets. 
  • Maintain digital assets in the central repository to facilitate easy market access and asset re-use. 

2. Localization management 

  • Act as the global single point of contact for localization: set best practices, enable regions/markets, and provide continuous guidance. 
  • Partner closely with local and regional markets to understand their specific content needs and adapt pipelines to support them. 

 

3. Vendor and tool management 

  • Work closely with our website deployment team and vendors to optimise the content and localization operations.  
  • Manage localization vendors and translation service providers, establishing clear performance standards and driving continuous improvement. 
  • Define system and process enhancements to drive worldwide user adoption. 

 

3. Quality and compliance  

  • Own content quality standards for pet health content across Royal Canin website and social, ensuring outputs meet Royal Canin brand guidelines and channel best practices. 
  • Ensure compliant and consistent messaging by overseeing review and approval workflows, including regulatory/legal checks. 

 

4. Insights and governance 

  • Represent the role in content production councils to improve cross-functional ways of working. 
  • Define, track, and report on content production and localization KPIs.  
  • Use insights to drive continuous improvement across workflows, resourcing, and tooling. 
What are we looking for?
  • Bachelor’s degree in Languages, Translation, Communications, Marketing, or a related field (Master’s degree preferred). 
  • 5+ years of experience in localization management and content operations. 
  • Proven expertise in managing and optimizing end-to-end localization pipelines, including managing external translation vendors and agencies. 
  • Demonstrated experience overseeing the entire content production lifecycle, from initial brief to final delivery. 
  • Strong familiarity with digital marketing channels and content distribution strategies; SEO & GEO best practices. 
  • Demonstrated success working collaboratively with diverse, cross-functional stakeholders, including global and regional marketing teams in a matrix environment. 
  • Proven ability to manage multiple complex projects simultaneously, with excellent organizational skills and a keen eye for detail. 
  • Experience managing relationships with external creative agencies effectively in a remote or hybrid setting. 
  • Ability to navigate ambiguity and act as a self-starter. 
  • Hands-on experience with Translation Management Systems (TMS), with a strong preference for Smartling. 
  • Proficiency with Content Management Systems (CMS). 
  • Familiarity with digital marketing analytics platforms and workflow management tools. 
What can you expect from Mars?
  • Work with diverse and talented Associates, all guided by the Five Principles.

  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.

  • A strong focus on learning and development support from day one, including access to our in-house Mars University.

  • An industry competitive salary and benefits package, including company bonus.

Ready to Start Your Tomorrow Today?

The world we want tomorrow starts with how we do business today. If you want to make a meaningful difference for pets, people, and the planet, apply today and join our team!

Skills Required

  • Bachelor's degree in Languages, Translation, Communications, Marketing, or related field
  • 5+ years of experience in localization management and content operations
  • Proven expertise managing and optimizing end-to-end localization pipelines and translation vendors
  • Experience overseeing the entire content production lifecycle from brief to final delivery
  • Strong familiarity with digital marketing channels and content distribution strategies, including SEO & GEO best practices
  • Demonstrated success working with global and regional marketing teams in a matrix environment
  • Proven ability to manage multiple complex projects simultaneously with excellent organizational skills
  • Experience managing relationships with external creative agencies in remote or hybrid settings
  • Hands-on experience with Translation Management Systems (TMS), strong preference for Smartling
  • Proficiency with Content Management Systems (CMS)
  • Familiarity with digital marketing analytics platforms and workflow management tools
  • Ability to navigate ambiguity and act as a self-starter
  • Master's degree in relevant field

Mars Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.

  • Healthcare Strength The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
  • Parental & Family Support Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
  • Retirement Support Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.

Mars Insights

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The Company
HQ: McLean, VA
41,866 Employees
Year Founded: 1911

What We Do

For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.

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