The Global leader of Regional Marketing drives the regional end-to-end go-to-market (GTM) strategy of Wolfspeed semiconductor power products across global markets for I&E. Responsibilities include new product definition, voice of region, shaping product strategy and messaging, orchestrating product launches, analyzing market trends & new product needs (locally and globally) and enabling sales teams to achieve revenue goals by bridging technical subject matter expertise with customer-relevant value.
Core Responsibilities
- Voice of product and region: Own and operate the product go to market apparatus within each region. Proven track record of developing and executing successful regional marketing strategies to achieve regional revenue growth
- Customer Engagement & Sales Enablement: Build and maintain strong relationships with sales, channel, key customers and partners. Collaborate with sales teams to develop effective sales strategies and support customer acquisition and retention efforts. Support sales teams to drive regional demand creation and revenue growth.
- Market Intelligence: Analyze semiconductor market trends, competitive landscapes, and customer feedback to influence product roadmaps and priorities.
- Performance Monitoring and Reporting: Establish key performance indicators (KPIs) and metrics to measure the effectiveness of product marketing initiatives. Monitor marketing regional specific performance, track ROI, and provide regular reports and insights to senior leadership.
- Strategic Pricing: Define regional specific pricing strategies to maximize market share, top-line revenue, and profitability. Ownership of regional marketing minimums.
Required Qualifications & Skills
- Education: Bachelor’s or master’s degree in electrical engineering, electronics, or related technical field.
- Experience: 10+ years of experience in power semiconductor product marketing, technical marketing, field application or business development, with at least 3 years in a leadership position. Extensive ecustomer facing experience.
- Technical Acumen: Deep understanding of power semiconductor & WBG devices and specific end-user applications.
- Business Acumen : True understanding of how to make money from value propositions and focus, then ability to go do it.
- Communication: Culturally adapt with the ability to bridge complex technical content with compelling, creative storytelling for both technical and executive audiences.
- Leadership: Proven ability to drive results across global, cross-functional teams, managing complex projects and driving revenue growth.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Skills Required
- Bachelor's or master's degree in electrical engineering, electronics, or related field
- 10+ years of experience in power semiconductor product marketing
- At least 3 years in a leadership position
- Extensive customer facing experience
- Deep understanding of power semiconductor & WBG devices
- Ability to bridge complex technical content with storytelling
Cree Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cree and has not been reviewed or approved by Cree.
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Fair & Transparent Compensation — Pay is often described as fair or decent in technician and operator roles. Compensation in some project management and security supervision roles is characterized as good.
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Healthcare Strength — Benefits include medical, dental, and vision coverage with HSA, FSA, and HRA options, plus EAP support. Wellness resources are highlighted alongside core health plans.
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Parental & Family Support — The package includes six weeks of paid parental leave and adoption assistance. Leave applies to new birth, adoption, and foster placement.
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What We Do
Cree | Wolfspeed is the global leader in silicon carbide technology and production, leading the worldwide transition from silicon to silicon carbide. Our product portfolio provides disruptive technology solutions that support a more efficient, sustainable future including electric vehicles, fast charging, 5G, power supplies, renewable energy and storage, as well as aerospace and defense. Our people are dedicated to driving a significant shift in the technology sector and creating a global semiconductor powerhouse. For additional product and Company information, visit www.cree.com.
