Global Integrated Campaign Program Manager

Posted Yesterday
Be an Early Applicant
2 Locations
Hybrid
102K-144K Annually
Senior level
Fintech • Software • Financial Services
See Clearly. Act Confidently.
The Role
Lead evaluation and optimization of global marketing content across channels using performance data. Identify gaps, repurpose and amplify high-performing assets, partner cross-functionally, and track KPIs to improve nurture and campaign effectiveness.
Summary Generated by Built In
Global Integrated Campaign Program Manager
Our Marketing team is looking for a marketing professional to help us make smarter, sharper decisions about our content, across our integrated, multi-channel campaigns. Reporting to the Head of Demand Generation, you will evaluate our full body of existing content, use data to uncover synergies across the portfolio, and shape an ongoing strategy for what to amplify and optimize, and how to make our best content last longer and hit harder. 
This is a great fit for a marketing professional from a technology or financial services background who's as comfortable digging into performance data as they are thinking creatively about how to reinvent existing content to nurture prospects during lengthy sales cycles.
Responsibilities
  • Evaluate our existing content across campaigns, channels, and regions to identify overlaps, gaps, and opportunities for synergy
  • Use performance data to determine what's working and should be expanded or amplified, and what's underperforming and needs to be reworked, repositioned, or retired
  • Identify content gaps against the buyer journey and key personas, and recommend where new investment is needed
  • Develop strategies to extend the life of existing content: repurposing, reformatting, and updating it for new channels, audiences, and moments
  • Generate new, more engaging ways to present existing content, from format changes to fresh angles and distribution approaches
  • Partner with content, creative, demand gen, product marketing, and regional marketing teams to ensure accuracy and alignment
  • Partner with marketing operations to track performance against KPIs and use data to continuously sharpen our content
Requirements
  • Bachelor's degree in business, marketing, communications, or a related field
  • 8+ years of experience in content and nurture marketing
  • Strong analytical skills, with experience using data to guide content and channel decisions
  • Hands-on experience with analytics tools and content/reporting dashboards
  • A track record of turning underperforming or aging content into stronger-performing assets
  • Strong written and verbal communication skills
  • A highly organized, detail-oriented approach to managing multiple priorities at once
  • Strong interpersonal skills and comfort working cross-functionally and across time zones

Salary Range

$102,000.00 - $144,000.00

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health/vision/dental insurance, 401(k), PTO, parental leave, and medical leave, STD/LTD insurance benefits. Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

Skills Required

  • Bachelor's degree in business, marketing, communications, or a related field
  • 8+ years of experience in content and nurture marketing
  • Strong analytical skills, with experience using data to guide content and channel decisions
  • Hands-on experience with analytics tools and content/reporting dashboards
  • Track record of turning underperforming or aging content into stronger-performing assets
  • Strong written and verbal communication skills
  • Highly organized, detail-oriented approach to managing multiple priorities
  • Strong interpersonal skills and comfort working cross-functionally and across time zones

What the Team is Saying

Dan
Andrew
Cynthia
Liz
Alok
Dori
Ahmad
Clearwater Analytics (CWAN)
Souvik Das
Sandeep Sahai
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The Company
HQ: Boise, ID
1,100 Employees
Year Founded: 2004

What We Do

CWAN was founded on a simple belief: investment professionals deserve modern technology that actually works for them. Not legacy systems that slow them down. Not fragmented data that creates confusion. But one comprehensive platform that gives you complete visibility and crystal-clear insights. The result? Investment management that works as seamlessly as your investment strategy. Since our founding in 2004, CWAN has been the trusted technology partner powering the world’s leading institutional investors — from insurance companies, asset managers, and hedge funds to asset owners like corporations, endowments, and pension funds managing over $10 trillion in assets.

Why Work With Us

We continue to grow, fueled by a strong foundation, an ambitious vision, and a commitment to delivering exceptional value to our clients, partners, and team members around the world. What started as a bold idea in Boise, Idaho has rapidly transformed into a global presence. We’ve expanded our footprint significantly—now operating out of 24 offices

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Clearwater Analytics (CWAN) Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQBoise, ID
Bengaluru, Karnataka
Chicago, IL
Dublin, IE
Hong Kong, 23/F, Man Yee Building
London, GB
Mumbai, Maharashtra
New York, NY
Singapore
Sydney
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