Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
At Beckman Coulter Life Sciences, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact.
You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.
At Beckman Coulter Life Sciences, we know time is the most critical facet in the laboratory today: time to get life-saving therapies to patients faster; reclaiming time by automating tedious manual workflows; and saving time spent addressing erroneous or complex results. We are partners in time and accelerate answers to critical questions through the power of automation. We develop innovations for scientists by scientists, with many of our 3,300+ global colleagues coming from the laboratory.
It’s all part of our time-tested approach to bringing meaningful innovations at the speed of life since 1935. And we’re just beginning. Working together, let’s put our time and talents together to advance human health for tomorrow.
We are looking for a strategic storyteller, scientific marketer, and collaborative leader to head our Life Sciences Automation Product Marketing. You are passionate about translating complex science into compelling value propositions and thrive in a fast-paced environment where cross-functional collaboration and customer-centricity make the difference.
As the Head of Life Sciences Automation Product Marketing, you will be responsible for driving market adoption of our automation portfolio. You will lead a team focused on defining product positioning, developing go-to-market strategies that resonate with our global customer base. Your leadership will ensure that our offerings are not only differentiated but deeply aligned with the needs of researchers and scientists.
In this role, you will have the opportunity to:
- Own end‑to‑end go‑to‑market strategy across the product lifecycle, translating product vision into differentiated messaging, positioning, and value propositions that build product brand equity and drive launch and sustainment success.
- Lead commercial growth planning for the LSA portfolio, championing cross‑functional collaboration with Product Management, Sales, Commercial and Digital Marketing, and Strategy & Innovation to define and execute automation‑centric growth initiatives aligned to business priorities.
- Deliver customer‑backed commercialization and Launch Excellence, aligning product, sales, marketing, and support while leveraging market feedback, win/loss insights, funnel performance, and competitive intelligence to optimize GTM execution, adoption, and sales enablement.
- Define and govern the product content and enablement ecosystem, partnering with Commercial and Field Marketing, content, scientific writing, and digital teams to ensure accurate, consistent, and high‑impact content, campaigns, and tools across the full customer journey.
The essential requirements of the job include:
- Master’s degree in Life Sciences or a related field; PhD preferred.
- Strong experience in product marketing, scientific communication, or strategic marketing within the life sciences industry with a proven people leadership track record.
- Deep understanding of automation relevant workflows in life sciences, including customer pain points in research and laboratory environments.
- Proven ability to translate complex scientific concepts into compelling narratives and value propositions.
- Strong experience in competitive analysis, content strategy, and cross-functional collaboration.
- Demonstrated success in leading product launches and GTM strategies in a global, matrixed organization.
Beckman Coulter Life Sciences, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.
At Beckman Coulter Life Sciences we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Beckman Coulter Life Sciences can provide.
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Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit www.danaher.com.
Cepheid Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cepheid and has not been reviewed or approved by Cepheid.
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Leave & Time Off Breadth — PTO and paid holidays are portrayed as robust, with formal programs and mentions of generous time off and rollover in some cases. This breadth supports a positive view of time-off availability.
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Healthcare Strength — Core medical, dental, and vision coverage is highlighted repeatedly and is viewed as comprehensive for regular full‑time employees. Descriptions such as “good” or “great” benefits reinforce the strength of the health coverage.
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Retirement Support — A 401(k) plan with company matching is consistently included as part of the package. The presence of matching contributions strengthens perceived retirement readiness.
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What We Do
Cepheid is dedicated to improving healthcare by pioneering molecular diagnostics that combine speed, accuracy, and flexibility. The company's GeneXpert® systems and Xpert® tests automate highly complex and time-consuming manual procedures, providing A Better Way for institutions of any size to perform world-class PCR testing. Cepheid’s broad test portfolio spans respiratory infections, blood virology, women’s and sexual health, TB and emerging infectious diseases, healthcare-associated infectious diseases, oncology and human genetics. The company’s solutions deliver actionable results where they are needed most – from central laboratories and hospitals to near-patient settings. For more information, visit http://www.cepheid.com.
